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As some of you may know I own a domain that I value quite highly, www.JesusChri.st, indeed so highly that I generally consider it part of my pension plan. In the past I have tried bringing it to the attention of high roller end users using email, phone, and even snail mail campaigns - but all to no avail. I generally receive one or two enquiries a month about the domain but most of these try acquiring it for next to nothing (and in some cases nothing at all). A few enquiries over the 10 years since I registered it have been serious but we were unable to close the gap between how much I valued the domain for and what the prospective buyerwas willing to pay.
Anyway, this morning I started looking at how much it would cost to run a well funded marketing campaign to get a prospective auction of the domain in front of the big players who might for themselves, their churches, their missions, or whatever, and for them to see the value that the domain would be to them. Well even the smallest wide reaching marketing campaign would cost $x,xxx's - $xx,xxx's. Then whilst checking out the media pack (advertising fees) on one site for perhaps the most important convention where I could market JesusChri.st I did what most domainers do without even thinking about it, I checked the domain registrations of the key words involved with the convention, and ......................................... I just sat there for a few seconds in disbelief, the domain name of the convention was showing as available to register.
Right, years of domaining have taught me that errors do occur, both human (on my part) and computer (normally a simple glich in the programming somewhere), so I went into automatic mode - that means 'check the spelling of the domain name I entered'. No, nothing wrong there, my spelling was correct. The domain and 3 other related domains were immediately ordered and paid for.
www.Proclaim17.com
www.Proclaim18.com
www.Proclaim19.com
www.Proclaim20.com
Here I should say that NRB.org (National Religious Broadcasters) run a convention and exposition every year for Christian media professionals, thousands attend from literally around the globe, the title of which is 'Proclaim + (year)'. For some unfathomable reason the organisation that runs probably the worlds most prestigious christian media convention didn't even bother registering the domains.
The registration of these 4 domains will hopefully help me get www.JesusChri.st in front of thousands of the worlds Christian media professionals, including broadcasters, media pastors, program producers, film producers, webmasters, social media managers, bloggers, podcastors, authors, publishers, and not to mention staff of major televangelists and some of the major churches throughout the US and indeed worldwide.
Let us see where this leads. Over the next couple of weeks I shall build and publish a site on www.Proclaim17.com, hopefully that will work it's magic and get www.JesusChri.st into the marketplace, if not then a similar site will be published in the spring of next year on www.Proclaim18.com to take over from '17, and so on up to and including Proclaim20.com if needed.
Just goes to show, always check the domain availability even if you think there is not 1 in a 10,000,000 chance of such an important domain being unregistered - sometimes, just sometimes they are not!
Anyway, this morning I started looking at how much it would cost to run a well funded marketing campaign to get a prospective auction of the domain in front of the big players who might for themselves, their churches, their missions, or whatever, and for them to see the value that the domain would be to them. Well even the smallest wide reaching marketing campaign would cost $x,xxx's - $xx,xxx's. Then whilst checking out the media pack (advertising fees) on one site for perhaps the most important convention where I could market JesusChri.st I did what most domainers do without even thinking about it, I checked the domain registrations of the key words involved with the convention, and ......................................... I just sat there for a few seconds in disbelief, the domain name of the convention was showing as available to register.
Right, years of domaining have taught me that errors do occur, both human (on my part) and computer (normally a simple glich in the programming somewhere), so I went into automatic mode - that means 'check the spelling of the domain name I entered'. No, nothing wrong there, my spelling was correct. The domain and 3 other related domains were immediately ordered and paid for.
www.Proclaim17.com
www.Proclaim18.com
www.Proclaim19.com
www.Proclaim20.com
Here I should say that NRB.org (National Religious Broadcasters) run a convention and exposition every year for Christian media professionals, thousands attend from literally around the globe, the title of which is 'Proclaim + (year)'. For some unfathomable reason the organisation that runs probably the worlds most prestigious christian media convention didn't even bother registering the domains.
The registration of these 4 domains will hopefully help me get www.JesusChri.st in front of thousands of the worlds Christian media professionals, including broadcasters, media pastors, program producers, film producers, webmasters, social media managers, bloggers, podcastors, authors, publishers, and not to mention staff of major televangelists and some of the major churches throughout the US and indeed worldwide.
Let us see where this leads. Over the next couple of weeks I shall build and publish a site on www.Proclaim17.com, hopefully that will work it's magic and get www.JesusChri.st into the marketplace, if not then a similar site will be published in the spring of next year on www.Proclaim18.com to take over from '17, and so on up to and including Proclaim20.com if needed.
Just goes to show, always check the domain availability even if you think there is not 1 in a 10,000,000 chance of such an important domain being unregistered - sometimes, just sometimes they are not!
