.tv Public Service Message

[antonis12]

I am one of the biggest .tv fanatics, but it is important to have a friendly public service message:

1. Every statistic I have seen for large .com portfolios suggests that 2-4% turn over per year.

I was reminded of this by Frank Schilling's post today which showed the same figures...

http://frankschilling.typepad.com/my_weblog/2007/04/secondary_marke.html

So, 1 in 50 of your domains will sell each year, on average, if you have a large portfolio. You can sell more, but you will start leaving money on the table.

2. When you start getting out of XX/XXX/low X,XXX range, then you should also look at .coms for context, because in that range, .tvs are no longer cheap.

Here are some sales from the latest DNJournal. All great names, a renewal fee that can be confused with $0 and a stable and more transparent registry.

SportingEquipment.com $11,000
WesternApparel.com $9,500
CharitableFoundation.com $3,300
InvestmentManager.com $2,600
LocalConcerts.com $2,500
RentalPrices.com $2,300
DiscountCruises.net $3,250
Oled.co.uk $3,334

3. The rules have been discussed many times on this board, but, if you are buying .tvs:

a) Plan on developing

OR

b) focus on strong one-word or superb two-word domains

If LocalConcerts.com is only worth $2,500, then some of the recent 2 word regs on this board ain't worth too much...

 

[equity78]

Funny you mention Local Concerts.com I said Tuesday to someone that was the best buy of the week IMO

 

[antonis12]

Funny you mention Local Concerts.com I said Tuesday to someone that was the best buy of the week IMO

yup. pretty amazing price...

 

[TLDnetworks]

If LocalConcerts.com is only worth $2,500, then some of the recent 2 word regs on this board ain't worth too much...

Completely agree. Keep in mind, .TV is not a new extension. If a name is still available, it's available for a reason...

 

[UneekTT]

Just want to bring up what might be a good point:

Not everyone knows that.

There is a ton of people that do not even know that a .tv extension even exist's, just wait until some really popular sites get publicized, then it will be a new game, IMO

Completely agree. Keep in mind, .TV is not a new extension. If a name is still available, it's available for a reason...

 

[kubativity]

I disagree... There ARE names out there that could be found for reg fee that will be valuable in the next 2 or 3 years.

.tv market WILL get hot.

And im not saying this because a own a few.. I actually feel i missed the boat on the best regs. I am saying this because I work in the web industry, specifically in streaming media.

TV = streaming media

Streaming is fast becomming the new king of the internet...

if content is king, than streaming media is god.

 

[Dr. Mindwrecker]

Completely agree. .TV is not a new extension.

I have heard this statement before, that .TV has been around since 2000 or so, and yes you people are right,

but.........


the .TV extension as a brand is going through a change, and obvioulsy we are waiting to see just what DEMAND MEDIA is going to do with it on the mass marketing side of things.

My point is, comparing the past 5 years of .TV is really irrelevant because even though the name is not new and many of these regs were available, in some ways it is still a new extension and will be perceived as NEW by the general public if the marketing is successfull.

Im talking MASS CONSUMER MARKETING here, not just domain and even internet business marketing, MASS CONSUMER MARKETING.

 

[DomainBuyerBroker]

.tv is not new but it is getting new life with the DNJournal article and upcoming relaunch to include broadbased marketing and video tools.

I think we are all buying more .tv domains than we have in years.

 

[namewaiter]

.tv is not new but it is getting new life with the DNJournal article and upcoming relaunch to include broadbased marketing and video tools.

I think we are all buying more .tv domains than we have in years.

agreed .. when .tv first came out i jumped on the bandwagon, probably regged 5 or 6 at that time (like $100 each) ... i eventually let all of them drop.

since then the new uptick in popularity has made me get back in, now owning maybe @20 .tvs (and all better than the first batch imo)

 

[RogueWriter]

1. There are still good keywords available in .TV at reg fee that I feel will pay off within the next 2-3 years. Een if you don't sell them, use the great keywords to place yourself in search directories.

2. Reason these are quickly becoming unavailable is the speed at which the population in general has upgraded their ability to view streaming video. Up until last year there wasn't the demand to pull on all the supply of domains. That demand is increasing exponentially.

Yes, .com will still have more sales, tons more dollars overall. But I think the difference is, you are going to have to spend more bucks up front to buy good .com domains and wait for the value to increase.

Right this very second, I can go find a .TV with non ext ovt of 30K or more for $24.95. I would have to search long and hard for a 30K .com I could pick up for twenty five bucks.

 

[*AllThings.tv*]

Completely agree. Keep in mind, .TV is not a new extension. If a name is still available, it's available for a reason...

See I have to qualify this statement based on some of the research I have done. Most people simply shyed away from the .tv extension simply because of the cost vis a vis other domains. Only recently have more people realized the inherent value in a .tv name. Of course, the development and promotion of of various .tv sites can be credited with helping to shine a lot on the .tv extension, but I expect more dot commies to accept .tv more as DM gets the ball rolling with its huge push with VeriSign in the next few weeks.

 

[RogueWriter]

Perfect example, 7 searches into my daily digging. I picked up:


AntiVirusProgram.tv non ext ovt of 752,659

for the paltry sum of $24.95.

Now, it is not necessarily intuitive, but I bet if I had posted this puppy in the available thread, along with the OVT, it would have been gone in a heartbeat!

Hopefully, some anti virus company will want to track a tv related campaign, or perhaps I can develop a few videos showing how to properly use specific products, and why one is better than the other, in my opinion.

I am assuming that antivirusprogram.com would cost a bit more!

 

[TLDnetworks]

My point is directed at Quality, and antonis's last comment "focus on strong one-word or superb two-word domains". I've also said from day one that the affect DM will have WILL be positive for all us us that believe in the tv convergence. RR & DM would not have invested so much in taking over .TV if they did not have a major vision and plan to exploit the acceptance and usage.

Further to my point, of course the acceptance and usage will increase in the next 2,3-5 years, but with the DM pricing (or should I say inconsistency of their pricing), in that time frame you will have $75-$150 tied up in a std reg fee name. Without generating parking/ad revenue that offsets the reg fee, you're looking at having to turn less than quality names in the $150-$300 price range. Based on the realatively low price point of the established .com pointed out by antonis - IMO it would be exteremly hard to sell vs. the establish market leader when side by side (not even taking into account the higher reg fee).

Now back to the first point antonis made "Plan on developing" - the mantra that has been echoing since the beginning of this forum. In that case ANY name will do, and yes as Rogue has pointed out there are plenty of available names with high ovt that can be branded and/or marketed with proper development and advertising. Extension means nothing to SEO, keyword and content do.