Hi there, I don't know if this can help. I've seen in the appraisals section that people are using some tricks like / or * between characters to avoid informations about their domain being indexed by search engines. This makes it really hard to understand the domain name, maybe it could even "kill the wow effect". Why don't just use the cyrillic alphabet, or other alphabets that have nice homoglyphs character. So, instead of asking for appraisals writting your domain like that b*e*t*j*e*t.net or B/e/t/J/e/t.net you could just write BеtJеt.nеt it still look sexy but informations about the real domain will never get indexed since е is different from e Usefull Cyrillic Homoglyphs you can use : а,е,о,р,с,х You can find more homoglyphs from other alphabets hope that helps !