.Org to loose credibility over .NGO?

[April004]

In coming months after ICANN approval, the PIR will launch .NGO gTLD which will be strictly for registered non-governmental organizations / no-profit organizations, etc. registered with government authorities.

.NGO will gain much trust than .ORG as information will be verified before accepting the domain registration so, less spam, no commercial use is intended.

What do you think? Will .org tld / domains will loose credibility over .ngo tld in coming 7-8 years?

 

[equity78]

Absolutely not,.org has had credibility without needing verification.
Again IMO

 

[April004]

@equity78

Well, after 5-6 years from now, which domain will you trust more?
peta.org or peta.ngo?
cancerresearch.org or cancerresearch.ngo?

does .org tld will become only information-based tld like .info as all credible registered organizations will move to a more trusted tld .ngo??

 

[DU]

.org and .ngo aren't really the same thing.

Despite what the .NGO site says, NGOs are usually associated with societal based charities and not for normal run of the mill non-profits.

I also doubt any TLDs promise to "regulate" the registrations. That works until it doesn't.

 

[equity78]

Its not a question of trusting more,any extension can have bad players, blind faith of an extension is foolish IMO. Do you work for .NGO ?

 

[DU]

Which domain will you trust more?
peta.org or peta.ngo?
cancerresearch.org or cancerresearch.ngo?

The one that's the official site.

 

[April004]

@defaultuser,
well, .org and .ngo are certainly two different things. What I was concerned about that most/all societal charities when migrate towards .ngo tld will general public think that .org domain is sub-standard, just like people have tendency to think that .net domain may be the spam counterpart of .com?

@equity78,
No, I work for a non-profit and manage their .org domain and through media we got to know about .ngo launch in coming future. I've to give feedback to the team on the same.

 

[DU]

@defaultuser,
well, .org and .ngo are certainly two different things. What I was concerned about that most/all societal charities when migrate towards .ngo tld will general public think that .org domain is sub-standard, just like people have tendency to think that .net domain may be the spam counterpart of .com?

@equity78,
No, I work for a non-profit and manage their .org domain and through media we got to know about .ngo launch in coming future. I've to give feedback to the team on the same.

The .org would never be second class to .ngo in my opinion. Major sites/medium sites would never move (they may redirect the NGO).

Why would a charity care if its domain name seemed sub-standard because of extension?

A lot of NGOs have a bad reputation because of the politics they inherently carry with them. Some of the work done in terms of foreign aid, for example, comes with strings attached.

An .org avoids the political prejudices.

Now if you are a REAL NGO and not just a non-profit then I would keep an awareness; however, if .NGO is true to their word and your organization is somewhat unique would someone be able to take the name from you? The idea is that cyber-squatting/cyber-investing would be removed at registration through validation (not that this will always be the case).

 

[JB Lions]

No, it won't lose any credibility. Credibility is built on the actual site. Somebody is just trying to market you. There are plenty of credible sites already built on .org. .ngo doesn't even look right. When I see it, I think, b i n g o, b i n g o, b i n g o and bingo was his name o. Plus, they're getting late in the game to compete with .org., too late.

 

[equity78]

I think you just redirect so your organization is protected but you will be ok with the .org. Best of luck to you and your organization.

 

[Dotmainer]

funny .ngo remember me of 'no-go'

 

[Michelle]

Not sure about other languages but from and English speaking perspective it looks ugly. Most people do not really know much about domaining and extentions but can relate to .com .org .net .co.uk etc etc but I doubt they will relate to this ext. With the extentions we have now most people could hazard a guess at what they mean even the newer ones like xxx but with this, how many would say erm something google or.. something games?

Just my opinion

 

[carob]

I too find ngo confusing and looks like an abbreviation for nogo. How do you think people will pronounce this?

Most people don't know what an NGO is, but they do know what an organisation is. And they have visited big name, credible sites on .org.

If if is cheap you could register your group's name in .ngo and then not use it. If in five or ten year's time a lot of people use .ngo then you could redirect your .org to your .ngo.

---------- Post added at 08:00 AM ---------- Previous post was at 07:56 AM ----------

.NGO will gain much trust than .ORG as information will be verified before accepting the domain registration so, less spam, no commercial use is intended.

It is not difficult to set up a charity. If it does not behave right it can lose its charitable status, but only if people complain and it gets investigated and condemned. Even then would it still have the right to its domain name...

How much do you want to bet that someone somewhere has created a charity called BI ???

Or Ma or Fanda ???

And of cours Ta !

 

[Alan Glennon]

Since people recognize .org already, .ngo will be perceived as the second class citizen. If .ngo is highly successful, you may get an analogy similar to: "com" is to "net" as "org" is to "ngo". That's probably being too generous though. With so many new tlds on the horizon, all but the familiar will be lost in the noise. I don't see favorable conditions for the tld to get a toehold into the public's mind. Large NGOs already have their choice domains, so they are unlikely to spend much on promoting a new web identity. As such, .ngo may appear more commercial or more foreign than .org. If I were a large NGO, I might not even do a defensive registration. There likely will be so few registered that an organization could wait without consequence to see if the tld becomes popular before investing anything in it.

 

[eyedomainous]

Yes, .org will lose most of the quasi-credibility it has left if and when .ngo comes on the scene and NGOs migrate to it.

As it is now .org is easily pimped by spammers, con schemes, SEO pros and domainers.

Because of this, and the success of existing legal and organizational NGO only filter frameworks, search engines will quickly grant .ngo authoritative status over .org.

As far as the way .ngo 'looks' or 'sounds'... this is not a real issue as the term "NGO" is well esthablished and has a far longer legacy than "Org"... which one could easily associate with 'organ, orgasm, and so on if you want to 'go there'.

Speaking as a former media producer & spokesperson for an international NGO (saying 'org' here would be out of place) I recommend non-profits actively campaign for .ngo -and become the 'poster child' for the new domain extensions movement.

In coming months after ICANN approval, the PIR will launch .NGO gTLD which will be strictly for registered non-governmental organizations / no-profit organizations, etc. registered with government authorities.

.NGO will gain much trust than .ORG as information will be verified before accepting the domain registration so, less spam, no commercial use is intended.

What do you think? Will .org tld / domains will loose credibility over .ngo tld in coming 7-8 years?

 

[carob]

search engines will quickly grant .ngo authoritative status over .org.

How do you know? Has that happened with .travel and .pro, or with mobile sites on .mobi ?

 

[ioana_bv]

.ngo is horrible. It isn't pronounceable, you have to spell each letter.
Also It doesn't make sense in most of the languages.
.org is it more than perfect.

 

[carob]

"Org"... which one could easily associate with 'organ, orgasm, and so on if you want to 'go there'.

Oh yes we do...

There are some good acronyms that charities could register.

BTW I see the thread title contains the phrase "loose credibility".

 

[eyedomainous]

As mentioned, because of the existing (international) legal frameworks, or standards, that an organization must meet to get official non-profit / NGO status.

This means anybody can search state records to see if the organization is legally registered, as an NGO, to operate in the state.

Search engines have access to this data so once .ngo makes this criteria a standard to reg a name search engines can verify with state or country records... and this will give .ngo authoritative status over .org... which only implies the user is a non-profit organization. This implication has lead to .org being pimped by anybody who wants to pony-up a few bucks for a year long "date".

Of course its possible search engines would ignore free gov verification data, but I don't think its very likely.

How do you know? Has that happened with .travel and .pro, or with mobile sites on .mobi ?

 

[Fonzie]

As new TLDs come out, this particular narrative is going to be quite common...

"WILL (insert established TLD here) LOSE GROUND NOW THAT (insert new TLD) IS ON THE WAY???"

I do believe that commoditizing the space to the right of the dot changes some things, but I remember .info, I remember .biz, I remember .us sunrise. Everyone said the exact- EXACT- same thing. What they didn't realize is that the preeminence of .com doesn't exist on the basis of some academic theory. It exists on the basis of human behavior. Until you change human behavior, human perception, .com stays where it is.

Do I think the internet is going to uproot its infastrcture to jump around TLDs?
I seriously doubt that. What will be interesting is to see if certain large interests migrate their primary web presence to .(them). If that ball gets rolling, it could gain traction.

I think the flood of new TLDs is going to be the death-knell for all 'second choice' TLDs (.net, .biz, .info).
It may carve out a place for .us, given its inherent meaning and status as the US ccTLD.

Does PETA acquire PETA.ngo?
Probably.
Does it become their primary web presence?
Do they abandon over a decade of marketing their .org, because of some domain name academia that has essentially no practical advantage? Pretty damn unlikely.
Some will, and when they do, fanboys of that TLD will cheer and point to it as evidence of how things are changing, but much like the O.co disaster, in time, it will be proven to be a huge mistake.