.now showcase and discussion

[MiamiDomainer93]

I was able to pick up these two names in the 5th day of EAP for a great price. All the highly targeted keywords like news and porn sold in the 2nd day of EAP for around $3,400 each. Please share any of your .now, and your thoughts on the potential future. For some reason, I prefer this extension to .deal that also is in EAP.

 

[NameGroove]

Redirects are mainly used to direct visitors from an old business website to a new one.

But cloud.now is useless for redirects because redirecting links are not websites, hence they don't rank on Google. For the redirect to work someone has to type "cloud.now" into their browser, which is extremely unlikely to happen since most people don't know it exists.


We had the same thing for .ing a year ago. Now it's just one of those useless new extensions.

I'll be blunt and say that I think investors hoarding a ngTLD is bad for its adoption.

The reason .com is desired over all others is because of its adoption.

.ing doesn't have that, and because all the good ones were snagged early by investors there's no incentive by developers to adopt it. If they have funds to spend on a domain they'll just get a .com.

Same thing goes for the .now.

This is the downside possibility. There is no guarantee businesses pick up this extension or begin to build out their businesses using this extension.

However, I think you are a little quick here re.ing.

1- .ing just launched (Dec 2023). It takes time for businesses to adapt and change. There are sites using the .ing extension, including Scan, Design, Edit, Surf, Adapt, Go, Ink, Summarize, and many more,. I'm not suggesting this extension becomes the next .ai or .io - but clearly it needs more than 10 months before you write it's obituary.
2- "ing" is not a call to action.
3- .ing and is more limited than .now. When combing ing with words, oftentimes a spelling changes occurs
Nurse to Nurs ing, Bake to Baking. Make to Making, Write to Writing, etc. This makes the SLD not a dictionary word. Trying to explain to a customer go to "mak" dot "ing" is much more difficult than saying go to "make dot now" (or Make Now). It also reads better in marketing materials. Mak.ing is not as good. Bak.ing is worse than BakeNow. Nurs.ing Instead of remaining dictionary words, these become "hacks". Now hacks aren't inherently bad but they are not as good from a readability standpoint.
4- I would at least imagine since Google runs this registry even though Bak, Nurs, Writ, and Mak are not dictionary words - that they lend SEO credibility to the full word SLD & TLD - but I'm unclear on that point. Do you know?

In any event, it is unclear whether .now goes down the dustbin road or heads down the path of .io It'll be interesting to see.

Although only a few data points, I have spoken to 2 small businesses and they bought the .now immediately. Both are considering company rebrands to it - although it is unclear if that will (or should) happen. My point is simply to say that 2 sb owners saw the benefit immediately. .ing wouldn't have worked in either instance. It's not as broad.

 

[NameGroove]

Big difference between

Call.now and call.ing

There is no call to action with the latter

Especially with stronger verbs like

Trade.now! Vs trade.ing?

Exactly. And it's not even Trade.ing... it's Trad.ing. And what or who is a Trad? That's why the .ing is quite limited. It does work for Park.ing for example (where the change in spelling is not required). But for most words where the "e" drops, it becomes muddled. I think in all those instances .now is better Trade.Now vs Trad.ing.

 

[NameGroove]

One other thing should be noted re words ending with now. It has a high STR for Atom Premium listings. I won't release their internal STR data off platform - but let's just say it is quite high. Although not top 10% of the suffixes, it is certainly top 20-25%. Whenever I see STRs in the top 20-25% I know I have a very strong suffix and search for prefix keywords to pair with that suffix to hand register.

There are many many suffixes in the lower STR range (e.g., 3% or less) that I generally avoid unless the prefix is powerful. With "now"s STR being high it can carry the keyword combo and the prefix doesn't need to be as strong (although it surely wouldn't hurt if it was!)

I was unable to find any data on words ending in "ing" (although this doesn't suggest they won't or aren't selling). Likely limited data - but still a lot better than if we saw a 1% STR.

Point of this post is to say, that's one more data point in favor of the .now TLD.

As for .deal it sells about 1/3 as well (in comparison to .now) according to NameBio, and even worse for the singular (deals sells better than deal as a suffix). Not suggesting the TLD should be deals - just saying it reads and sells better. As for STR - Atom shows no data for deal as a prefix - but solid STR for deal as a prefix. I'd imagine the lack of data is due to the fact that the ending of deal is more SEO related rather than brandable. Still - the word deal does have a strong STR although it is 20% worse than .now's STR.

That is why it was much harder to find appropriate keywords to match with it - and I personally only registered 2 .deal names.

 

[MKA]

Big difference between

Call.now and call.ing

There is no call to action with the latter

Because the latter is not a call to action but a semantic trick. But the point isn't the details, it's that you have a new category of "clever" domain names that will see little (if any use).

There's barely any market for exact-match .com as it is. Companies want their brand name .com, not some white-label term.

 

[NameCup]

share some website using .no，type the site:.nowin google

 

[biggie]

Big difference between

Call.now and call.ing

There is no call to action with the latter

Especially with stronger verbs like

Trade.now! Vs trade.ing?

Hi

actually, the latter > call.ing is action in present tense > same for trade.ing

call.now is basically a request to take the action.

still, who are we trying to convince?

imo....

 

[MiamiDomainer93]

Current registration stats. These are the days behind at they are currently reporting up to October 4th.

 

[MiamiDomainer93]

Current registration stats. These are the days behind at they are currently reporting up to October 4th.

I meant to say these are 3 days behind as they are currently reporting up to October 4th.

Attachments​

 

[NameGroove]

Because the latter is not a call to action but a semantic trick. But the point isn't the details, it's that you have a new category of "clever" domain names that will see little (if any use).

There's barely any market for exact-match .com as it is. Companies want their brand name .com, not some white-label term.

I tend to agree with that. But there are many ways to utilize this TLD to achieve that goal. For example, Rain.now. Obviously it won't be used for a website that makes it rain. But the colloquialism "make it rain" has multiple meanings, including sales leads, getting lots of cash, scoring lots of points. It obviously could be used in myriad ways as a brandable name for a marketing agency, a call center, a SaaS service, an agriculture company, a landscaping company, a weather monitoring app, and more.

Companies name their businesses in this way today - and this extension gives them more opportunities to do so at what we hope is a more reasonable price. However someone posted Hunt.now for $100k so I'd imagine there will be many overpriced names like this one that will never be sold. But those that price appropriately should find end users and those end users will utilize the name

 

[NameGroove]

For those that used Dynadot to register .now names, you need to re-verify you actually own the names you bought. I have an invoice, credit card receipt, and the name shows in my account. Yet - another person is marketing the name - and it shows in their account at a different registrar (and the Whois DNS shows it with their registrar, not Dynadot). I am floored by the incompetency at Dynadot. I (and you) may not own what you think you do

 

[Jannes]

Unfortunately you have mistyped launch.

 

[NameCup]

I am floored by the incompetency at Dynadot. I (and you) may not own what you think you do

This was caused by Dynadot's mistake. I lost what I thought was a good domain name because of their mistake. However, it is certain that this domain name has been registered by someone else. Dynadot will eventually refund you.

 

[NameGroove]

Unfortunately you have mistyped launch.

omg. well I feel better then. User error at least! Which means i own the other 40+ names I bought. whew.

And apparently I now own the German word for Leek https://dictionary.cambridge.org/us/dictionary/german-english/lauch

 

[NameCup]

Unfortunately you have mistyped launch.

I just realized that his launch was spelled as lauch. Maybe another person registered this domain name because of the spelling mistake. This is too funny.

 

[Jannes]

launch.now (probably premium priced)
Creation Date: 2024-09-30T16:38:23Z

lauch.now
Creation Date: 2024-10-01T02:34:38Z

(so at least the mistake didn't cause a missed opportunity)

 

[NameGroove]

launch.now (probably premium priced)
Creation Date: 2024-09-30T16:38:23Z

lauch.now
Creation Date: 2024-10-01T02:34:38Z

Yes, but I put in the original order with Dynadot on Sep 30 - they had some issues that caused them delays. However, if we are on the same time zone - what you're showing me would mean I was still 6 hours late even if I typed it correctly. And you are correct, it was premium priced at the lowest level

 

[King]

I wanted privacy.now it was taken days ago and seems to be an actual project under development. Good news.

 

[CakeMonsters]

Excel.now
GetPaid.now
And 20 more..

 

[Velocity.Now]

Just registered

Tracker.now

 

[Agent47]

Same. I tried registering pay.now as it showed available at regular cost, but the purchase didn't go through and instead I got credited it back.

pay.now got registered yesterday