- Impact
- 127
I think this whole conspiracy theory about Demand Media trying to squeeze more money out of customers is just getting a little crazy. I have yet to comment on one of these threads complaining about DM until now. I am curious, since everyone here is up in arms the way Demand Media is handling the "premiums" How would you have conducted the re-release of the premium names?
You have to take into account alot of factors, I mean the demand for these names must be pretty high. What do you do when you receive 100 requests for the same name? How do you price it when you are getting unsolicited offers from companies and domainers willing to pay 10 times the initial asking price? IMO the only way to make it fair is set a minimum, then set a BIN price that is higher than the highest offer. If you have gotten offers over a certain amount you definately want to set a minimum to keep others from lowballing and wasting their time. You also want to allow the vast majority of customers the oppertunity to enter into bidding. If you set a low BIN then someone will come in and BIN. Then there would be an outcry, people will say "Well thats not fair, it sold before I even saw it was for sale! If I had seen it I would have paid more for it! Why didnt you let me offer more?"
You know thats the truth, there is always somone to complain no matter what you do. I think the names they have sold already were to people who saw the $25k price tag (or whatever BIN was) and said sure I'll buy that! No conspiracy needed. BIN most likely used. I think they intend on releasing them all, but some are selling at the BIN prices.
So thats my thoughts on the whole thing. I'm not one who is quick to point the finger. So we will see on May 1st.
How would you have run the re-release?
You have to take into account alot of factors, I mean the demand for these names must be pretty high. What do you do when you receive 100 requests for the same name? How do you price it when you are getting unsolicited offers from companies and domainers willing to pay 10 times the initial asking price? IMO the only way to make it fair is set a minimum, then set a BIN price that is higher than the highest offer. If you have gotten offers over a certain amount you definately want to set a minimum to keep others from lowballing and wasting their time. You also want to allow the vast majority of customers the oppertunity to enter into bidding. If you set a low BIN then someone will come in and BIN. Then there would be an outcry, people will say "Well thats not fair, it sold before I even saw it was for sale! If I had seen it I would have paid more for it! Why didnt you let me offer more?"
You know thats the truth, there is always somone to complain no matter what you do. I think the names they have sold already were to people who saw the $25k price tag (or whatever BIN was) and said sure I'll buy that! No conspiracy needed. BIN most likely used. I think they intend on releasing them all, but some are selling at the BIN prices.
So thats my thoughts on the whole thing. I'm not one who is quick to point the finger. So we will see on May 1st.
How would you have run the re-release?






