New Article on Mobile Search Especially Yahoo's New Search
note the first paragraph which i have included below:
wash post article on using the web from your phone
Upgrading the Mobile-Phone Web
Tech Firms See a Need to Ease Frustrations of Surfing
By Sam Diaz
Washington Post Staff Writer
Tuesday, March 20, 2007; D02
Having a Web connection on a cellphone seemed like a good thing for Ron Geatz -- until he tried to use it.
A business traveler, Geatz often found himself in strange cities, searching for things like restaurants or nearby ATMs. But navigating the small screen of a phone was less than ideal.
"I was looking for things the way I would on my laptop, and I just didn't find that to be very satisfactory," said Geatz, a magazine writer in Washington. "It was a little too clunky, a little too slow."
Now, searching on a mobile phone is starting to undergo a makeover that takes into account how mobile Web surfing can be different from surfing on a home PC. Companies including Yahoo, Google, Microsoft and AOL are investing in new ways of offering mobile search -- and related advertising -- to try to encourage users like Geatz to use the wireless Web more. (rest of the article at the address above)
here is the link to the yahoo's new mobile search page: http://mobile.yahoo.com/go (definitely check the yahoo 2.0 see it live link for a nifty demo)
i have wondered to what extent mobile users will prefer to just stay with a single large portal for their mobile phone data rather than go to individual sites for things like news, weather and sports etc
it seems to me that it puts the burden on individual mobi sites to offer compelling content in order to pull people off of the large portals sites like yahoo (though yahoo does offer links to other non-yahoo sites)... it's a good devolpment for mobile phone users however and will encourage more use of the phone as an information tool which is good for mobi
note the first paragraph which i have included below:
wash post article on using the web from your phone
Upgrading the Mobile-Phone Web
Tech Firms See a Need to Ease Frustrations of Surfing
By Sam Diaz
Washington Post Staff Writer
Tuesday, March 20, 2007; D02
Having a Web connection on a cellphone seemed like a good thing for Ron Geatz -- until he tried to use it.
A business traveler, Geatz often found himself in strange cities, searching for things like restaurants or nearby ATMs. But navigating the small screen of a phone was less than ideal.
"I was looking for things the way I would on my laptop, and I just didn't find that to be very satisfactory," said Geatz, a magazine writer in Washington. "It was a little too clunky, a little too slow."
Now, searching on a mobile phone is starting to undergo a makeover that takes into account how mobile Web surfing can be different from surfing on a home PC. Companies including Yahoo, Google, Microsoft and AOL are investing in new ways of offering mobile search -- and related advertising -- to try to encourage users like Geatz to use the wireless Web more. (rest of the article at the address above)
here is the link to the yahoo's new mobile search page: http://mobile.yahoo.com/go (definitely check the yahoo 2.0 see it live link for a nifty demo)
i have wondered to what extent mobile users will prefer to just stay with a single large portal for their mobile phone data rather than go to individual sites for things like news, weather and sports etc
it seems to me that it puts the burden on individual mobi sites to offer compelling content in order to pull people off of the large portals sites like yahoo (though yahoo does offer links to other non-yahoo sites)... it's a good devolpment for mobile phone users however and will encourage more use of the phone as an information tool which is good for mobi
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