NameSilo

sales My Biggest Sale Yet - $24.5k

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Hi All,

Wanted to report my biggest sale yet that came after revising my prices back in August. I'd like to thank everyone here and special gratitude to @Riz M., @AbdulBasit.com & @DnFolk for also reporting their recent large sales. It has been very much appreciated. Also a thanks to Mike Mann for continually reporting his sales on twitter.

Special thanks to Rick Schwartz for his video below. You should checkout his blog, videos and twitter regularly if you don't already. It helps to keep things in perspective.

https://twitter.com/DomainKing/status/1156858192711888896


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Purchased in 2016 for $19.47 via godaddy.

I've been buying and selling domains for over 17 years. Prior to August, I'd been selling about 60-70 domains per year to end users, but last year I revised the prices on about 30-40% of my domains (see below). The reason I increased pricing on many of my domains was because it really felt like I was underselling many domains and leaving too much money on the table.

So the plan was to increase the prices to NameWorth suggested levels (where I feel it makes sense) and then try to get to $250k in annual sales from the current $130k-$140k. So hopefully I'll get there, or maybe I'll crash and burn because the prices are too high. But the first month is looking great so far and on track
HUGE DOMAINS SNIPING GODADDY CLOSEOUTS

While this has been the second 5 figure sale since August and my average sale price is much higher than in prior years, my overall sales have not really been higher.for the last 12 months as the higher prices on the top 30-40% of my names have likely decreased the quantity of sales. Maybe I'll try to fine tune this over time to see if I can achieve the right balance.
 
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The views expressed on this page by users and staff are their own, not those of NamePros.
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why someone would buy that - plant -o- grow?

made me hopeful about my domains off couse
 
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Do you mind sharing if this was this a BIN sale or negotiated? I would love to know how the negotiation went if you are willing to share. I am always curious to know how 5+ figure sales are negotiated...

Same question here if you’re able to share.
 
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Thanks! I didn't have a buyer in mind for this domain, but the term was a popular one and I sometimes register phrases if they have widespread use or if they can be applied to multiple industries. My normal requirements for buying a name would be a good name for either a SAAS company, branding/marketing company, online store selling products, good name for a brick and mortar store or an organization/non-profit "cause" that people are passionate about, or at the very minimum, a good name for a marketing campaign.

My secondary requirement is that I need to be able to envision it being used by at least one solid business model. In this case I figured it could be used for personal/business growth, marketing campaigns for a company, or cannabis related.

Often times I get the final use completely wrong. Below are some of my notable ones I can think of:

Domain My Predicted Use Actual Use After Sale
GreatTogether // comDating SiteHeineken beer commercials promoting European soccer and Heineken being "great together"
HoodClips // comHold Downs for Car HoodsVideo Clips from the "hood" with 11.2 million instagram followers
Fluux // comTech CompanyJUUL recharger that is a phone case
Thanks for such a great detailed answer, and sharing your thinking and logic behind your purchases and sales. Few people have the kind of creative mind needed to come up with domain names like you(y) You remind me of domain savant, and your partner is a lucky guy/gal. Thanks again.
 
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Wonder if owner of plan2grow was buyer. Or planstogrow owner.
 
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I also had the tendency to price most names in the low to mid $x,xxx range. Then my top 2-3% of names I would leave with no price. But the reality is there are not just two types of domains. Seeing a lot of Mike Mann's sales also made me realize there isn't just a Ford or a Lamborghini in terms of domain pricing.

For this domain, due to the sheer number, I put them all through my NameWorth service (2,000+ domains) then adjusted them up or down depending on what I saw.

That's a good question about your domain. For "air of credibility" it is a term that most people have heard, but I've found it useful to also envision how it can be used, what buyers there could likely be, and how much those types of buyers typically pay for a domain. You'd have to research the uses of the term, and to me it seems that term would be less likely for business use, but could be used for a book title, movie, or maybe a blog. So you'd have to assess realistic values for each of the possible uses based on the types of buyers.

Lately I try to only buy domains where the use is either pretty obvious or it has a broad and positive meaning (as with PlanToGrow). For example, I have the domain ASliceAbove(dot)com. The use for something like this is pretty obvious. There are similarly named pizza places. In the past, this domain has also been used for a cake business. The domain to a mom and pop pizza business in a small town might not even be worth $1,750 to some business owners, but to a pizza chain with 10-15 restaurants, it might be worth $10-$20k.

The video below is one of my favorites as far as helping to shift paradigms, and I've watched it multiple times. It has to do with pricing/value of logo design, but the concepts can be directly applied to domain sales.

NameBuyer, thanks again for sharing your domain brilliance. I just listened to the video you provided, and it's brilliant as well. I also appreciate your analysis of names like AirofCredibility(dot)com, and ASliceofPizza(.)com.

I think a lot like you when it comes to the "target" your domain is intended for, ie., the mom and pop pizza business or the pizza chain with 10-15 restaurants.

That said, you'll find on your "reg of the day" i just registered ProShopFashion(dot)com, and the target audience it's intended for (fashion and apparel) is a 167 Billion dollar industry. My question for you? Why wouldn't you look to market it directly (outbound) to someone like a Fanatics.com or someone in the online apparel business?

Finally, thanks again for sharing your thoughts and use of NameWorth as a valuation/appraisal tool. I recently upgraded my service with them and would luv to partner with them in some capacity:xf.smile:
 
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Cool, how long for afternic to verify buyer's payment?
 
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congrats my friend. Awesome sale!!!
 
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NameBuyer, thanks again for sharing your domain brilliance. I just listened to the video you provided, and it's brilliant as well. I also appreciate your analysis of names like AirofCredibility(dot)com, and ASliceofPizza(.)com.

I think a lot like you when it comes to the "target" your domain is intended for, ie., the mom and pop pizza business or the pizza chain with 10-15 restaurants.

That said, you'll find on your "reg of the day" i just registered ProShopFashion(dot)com, and the target audience it's intended for (fashion and apparel) is a 167 Billion dollar industry. My question for you? Why wouldn't you look to market it directly (outbound) to someone like a Fanatics.com or someone in the online apparel business?

Finally, thanks again for sharing your thoughts and use of NameWorth as a valuation/appraisal tool. I recently upgraded my service with them and would luv to partner with them in some capacity:xf.smile:
NameWorth can give value for .com domains only they say. I have a lot of other extensions domains though :unsure:
 
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Congrats!
I will thankful to you if give us some tips, your marketing method, domain selection, marketplace listing, holding period etc.
 
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congratulations!! cheers
 
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Congrats! but how much bought?
 
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ManyCongrats.com for you:xf.wink:
 
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@NameBuyer.com What's your strategy to make a domain sale. What you prefer outbound or let buyer to make offer that is inbound. I also listed some domains which I purchased in 2019 but none of them sold.
 
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