new gtlds LifetimeFitness.com Now Using Lifetime.Life

[News]

Life Time Fitness, a large health club and fitness business with 127 locations across the United States and Canada, has changed its url. The company is now forwarding LifetimeFitness.com to LifeTime.Life. If you visit LifeTimeFitness.com, you will be forwarded to the new url. The company also announced it will be using the lt.Life domain name as well...

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[Wannabean]

Lifetimefitness is a great name that explains the business and it's philosophy . Lifetimelife is ungainly and says nothing about the business.

Nevermind the dots this is just dumb.

 

[JB Lions]

Throw the type of money at marketing that Wayfair does can make any company successful. The Wayfair name sucks in my opinion. What the hell is a Wayfair?

It's an easy to spell and remember name. Unlike lifetime.life, which will be hard for people to remember, and......dumb. Wayfair is doing just fine "As of January 2014, Wayfair was the largest online-only retailer for home furniture in the United States"

You could ask what the hell is a ___________ for many companies, since a lot of them use made up names or a name comprised of well known words.

 

[mad409]

And of course the same applies to LifeTime.life. Many could say what the hell is that too but multi million dollar facility's being built and promotion I'm sure their customers will figure it out.

 

[JB Lions]

And of course the same applies to LifeTime.life. Many could say what the hell is that too but multi million dollar facility's being built and promotion I'm sure their customers will figure it out.

Does not apply because the general population isn't familiar with .life, everybody knows .com. I understand .life holders think this is a brilliant move, just not anybody with any marketing sense.

 

[mad409]

Does not apply because the general population isn't familiar with .life, everybody knows .com. I understand .life holders think this is a brilliant move, just not anybody with any marketing sense.

And it all points back to the .life extension and .com only. Why don't you just say that you think anything but .com stinks regardless of how good it may be?

 

[JB Lions]

And it all points back to the .life extension and .com only. Why don't you just say that you think anything but .com stinks regardless of how good it may be?

Why do you think every story on new gtlds is great? It's so over the top, you had somebody think you were being sarcastic. This is not an improvement at all. I think some of the people posting that it is, don't really believe it themselves. They just have some new gtlds to unload.

Try this, take both names. Put them in front of somebody you know, friends and family. Let's see which one they like better.

 

[mad409]

Why do you think every story on new gtlds is great?

The better question is why do you think every story about new G's is bad?

 

[forge]

This decision makes me cry harder than a Lifetime Movie.

 

[JB Lions]

The better question is why do you think every story about new G's is bad?

It's like asking me, why do I think every story on getting kicked in the nuts is bad. It usually is.

 

[mad409]

It's like asking me, why do I think every story on getting kicked in the nuts is bad. It usually is.

So you feel when a company develops on a new G's it's like you getting kicked in the nuts?

 

[JB Lions]

So you feel when a company develops on a new G's it's like you getting kicked in the nuts?

I think both situations are bad, I think that's pretty clear.

 

[DOMAIN ILLUMINATI]

Lifetime is life.

 

[hookbox]

I never bothered to check but I assumed it was cuz their prices are "way fair"

That makes sense if their customers are 6 years old. No fair, way fair! Yeah, I remember hearing that when I was a kid.

 

[Shackleton]

I am not anti new Gtld's, but this seems like a terrible decision. I think they will change back after much confusion

 

[mad409]

They don't seem to be the only one making these type decisions.

https://www.signaturebank.bank/

 

[JB Lions]

They don't seem to be the only one making these type decisions.

https://www.signaturebank.bank/

There is no shortage of people making bad decisions, you are correct.

BTW, they are some local Chicago bank, only about 11 years old. There are some bigger Signature banks still using the .com - https://www.google.com/search?q=sig...S9uzWAhUE5iYKHYrHCloQBQglKAA&biw=1280&bih=544