Insurance.com Sells for $36.5 Million

[the_poet]

A couple of weeks ago, Andrew Allemann reported that QuinStreet was the buyer of Insurance.com, although the price was not revealed at the time of the news release. In today’s Second Quarter earnings call with analysts and investors, the company reported that it paid $36,500,000 for Insurance.com. Although this includes the content, I believe the domain name was the primary asset that was acquired, and the content is good for search engine rankings.

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[Sparhawke]

Holy crap dude that is a hell of a lot of money :o

 

[likemike]

Thanks a tremendous amount for letting us know especially since I own InsuranceChanges.com. Have a great day!

 

[Archangel]

I am in awe.

 

[the_poet]

That confirms my opinion that Insurance.com is the most valuable domain ever. If I had had to pick a domain between the above said and Sex.com, I would have choosen Insurance.com anytime.

 

[webgames247]

wow i wish i own that domain is that the highest sale domain ever ?

 

[the_poet]

It would seem it is

wow i wish i own that domain is that the highest sale domain ever ?

 

[kanoodledood]

Business.com sold for $350 million (10x) a few years ago.

 

[the_poet]

Business.com was purchased as a company, not as a domain.

 

[bluesinjid]

Even though this might go down as one of the most expensive purchase for a pure domain, it is still a hell of a good deal, as Insurance.com was going bankrupt, and easily could have been worth $100+ million.

Quinstreet definitely knows the insurance niche, and I'm sure they will make their investment in a few years, with many profitable years to come.

 

[larryharlow]

They paid for the domain + website and content.

 

[alistair80]

WILL DEF WELL WORTH THE INVESTMENT. I wonder if the domain is "insured" lol