Actual end-user sale transcripts
Thank you all for the kind feedback. In an effort to keep this momentum rolling on all cylinders, I have decided to publish
actual negotiation transcripts of successful end-user sales I and my friends here at NP have banged out recently. You may locate them at the below URL, now and, hopefully, for years to come:
http://blog.nameflipper.com/end-use...nscripts-actual-e-mail-templates-that-worked/
All transcripts, in which the lion's share of identifying information has been censored, are reproduced at the above URL with express permission of the associated sellers. Please read the complete set of terms on the above page before proceeding to view these transcripts.
We plan on adding 2-3 transcripts to the above URL each week, so note the address and check back periodically!
If you're looking for any type of proven end-user approach template (initial e-mail pitch, follow-up, prodding, responding to counter-offers, responding to unsolicited inquiries, accepting non-ideal offers graciously, etc.), the above URL either contains or will eventually contain what you're seeking.
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Joshua, I think you have some good points, especially for the research part, but having sold hundreds of domains to end-users from low $xxx to mid $xx,xxx, I would advise to not underestimate a small company or to overestimate a large one. I mean, I've already sold domains for $x,xxx to small companies, and struggled to get a low $xxx from large businesses with online presence. I think only experience will tell you how much ask for a domain.
I absolutely, 100% agree with this point. My very first domain sale involved a small publishing firm forking out 10% of its 2008 sales budget, whereas recently I couldn't even get an interested multi-billion dollar / year research lab to dish out $100 for a very relevant generic, keyword-heavy domain ($50 was their max offer). Even after just 150 end-users sales I've eaten my fill of these enigmatic experiences. The price ranges I stenciled in my earlier post are intended to help beginners mount an intuition for how much they could extract, on
average, from companies of the corresponding size when
approaching them first. But you need to prepare to deviate an order of magnitude in either direction based (a) The dozen factors I outlined earlier in the post, and (b) Cues and vicissitudes specific to your situation. I wouldn't recommend that beginners approach even a massive end-user with a mid-$xx,xxx asking price, but if you have researched your end-user thoroughly enough to know that your domain fits their business snugly and you manage to play your JUST right, a mid-$xx,xxx end-user sales may not impossible to achieve, even if you're soliciting the end-user.
Hey Josh, have you ever used Hoovers.com to research a company before pitching or while pricing a domain? Apparently they have the contact info of the decision makers and accurate financial data, but it costs $29 per report or $75/mo.
Nope. Could be worthwhile when approaching huge corps. which you believe your domain would enthuse for $x,xxx-$xx,xxx if you tapped the right executive. I haven't reached out to enough such enterprises to make that $29 worth my while, but the contact information could turn out very useful if it were accurate and comprehensive. Honestly though, I'm not sure how Hoovers.com would obtain these contacts or why company executives would reveal them, so I will remain skeptical about their accuracy until I verify them for myself.