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.mobi How do you value or appraise a Mobi?

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In domaining there are certain standards. For LLL or 3 characaters there are parameters set.

For parking revenue domains it's 5 years income.

For websites it's generally 10-24x monthly revenue (rough estimate)

Things like OVT, Pagerank, Links, and Pages Indexed all play a part in valuation of most domains and extensions.

What is the standard to value a mobi? Where do you begin?
 
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AfternicAfternic
labrocca said:
In domaining there are certain standards. For LLL or 3 characaters there are parameters set.

For parking revenue domains it's 5 years income.

For websites it's generally 10-24x monthly revenue (rough estimate)

Things like OVT, Pagerank, Links, and Pages Indexed all play a part in valuation of most domains and extensions.

What is the standard to value a mobi? Where do you begin?

Great question :)

Probably one of the largest reasons we're seeing such variability in the aftermarket dotmobi prices, is because of the lack of any tool to effictively estimate worth.

We can't use parked revenue -- because there is none! How do we effectively determine which keywords will be used more or less via .mobi and hence assign values to the OVT scores?

Pagerank, Links, Pages Indexed? You mean some people actually develop their mobis? Wow, first I heard of that (sarcastic) :laugh:

My answer, which I'm sure is what you knew when you rhetorically posed this question -- there is no way to effectively determine the value of a .mobi and for that reason, we're seeing speculation both on the part of buyers and sellers, which may be a good or bad thing depending on how you look at it.
 
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How do you value or appraise a mobi?

Reece, you elaborated on my answer a little bit. Here's the short answer I was going to give to the question posed: YOU CAN'T.
 
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It worth only what the buyers prepared to pay! Just like property really i suppose!
 
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aggieuk said:
It worth only what the buyers prepared to pay! Just like property really i suppose!

Well said. Property is an excellent example, really. Prices aren't doing all that well in the U.S., or so I've heard... Yet a few hundred miles north in Canada, prices are going up like crazy. Houses in my area are up $100k in the last 4 years.
 
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The uncertainty is the very reason that I love .mobi. No one knows where it is going to end up but sales seem to be strong. If it flops we get burned, but if it really takes off we'll be flying high. The support system seems to be there, lets hope this becomes the premier access point for the mobile web.

I believe people are buying and selling based on their gut feeling about .mobi. It seems as though prices could go well beyond expectations of most people if this ext is adopted by the public. In the end it is a crapshoot that could be disaster if not managed properly.

keithmt
 
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If there was an easy magic formula all names would be trading in dollar increments. All those stats you mentioned help somewhat setting prices for domainers. For end-users it all depends what their vision is for a particular domain name. How badly do they "need" it to execute their plan.

I would think that on a level playing field, absent any specific biases .... that the Overture or Wordtracker numbers are good guides as to how popular a term is and how useful it might be in getting some type-in and search traffic to a domain with that term. Of course as you know that is only a small piece of the puzzle in the ultimate success of a domain name, including a dot mobi domain name.

If the question is posed to ask how to exactly value a dot mobi name so that one can buy a name wisely, then it is too bad that there are not enough metrics (today) for mobile-domains to guarantee a good decision in buying (or letting go) of a name. If success was always guaranteed then it wouldn't be as sweet.

However, if this question is posed in order to plant and water the seeds of doubt into the minds of .mobi domain holders in order to facilitate a lower price for the new-to-market buyers .... then you begin ... with their asking price ... and your counter offer. If you don't like the price, move on as there are many more fish in the sea. But there are only so many "sushi-grade" landrush names out there and most deserve their >$xxx asking prices.
 
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I think you have to take into account what the name can be used for, what it's potential would be. Like poker.mobi or newyork.mobi have obvious uses for mobile, but other names that might be good type ins for .com, might not be so good with .mobi

Just this week I saw a local travel site launched, KootenayRockies.mobi that is going to be used for the area around where I live for tourism/travel. The fact that this business chose a .mobi and will be promoting this site is good for .mobi

Here is the write up on the site, check it out it's good
http://www.kootenaybiz.com/tourism/smart_travel.htm
 
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hugegrowth said:
I think you have to take into account what the name can be used for, what it's potential would be. Like poker.mobi or newyork.mobi have obvious uses for mobile, but other names that might be good type ins for .com, might not be so good with .mobi

Just this week I saw a local travel site launched, KootenayRockies.mobi that is going to be used for the area around where I live for tourism/travel. The fact that this business chose a .mobi and will be promoting this site is good for .mobi

Here is the write up on the site, check it out it's good
http://www.kootenaybiz.com/tourism/smart_travel.htm

Sometimes it's difficult to understand what will and won't be popular on mobile phones. We can make assumptions, but I believe we will be proven wrong. IMO, anything that can be bought -- whether it be supplements, food/beverages, household products, etc will have a place in the mobile internet, much as it does in the internet today. It doesn't take much imagination to envision this -- a teenage kid is just starting to work out... A friend of his tells him about how creatine can help him gain muscle faster. The kid whips out his phone, goes to creatine.mobi and orders some with NBD shipping. Tomorrow afternoon, his package arrives right in time for his next workout. Now what could be better than that?
 
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Reece said:
Sometimes it's difficult to understand what will and won't be popular on mobile phones. We can make assumptions, but I believe we will be proven wrong. IMO, anything that can be bought -- whether it be supplements, food/beverages, household products, etc will have a place in the mobile internet, much as it does in the internet today. ...
The mobile web is at its very minimum can be used by a company as just another form of advertising like a billboard, magazine ad, tv commercial, or radio ad. Of course it has SOOOOO much more potential to grab, hook, and steer potential customers to a marketing message ... that it can make good names very valuable down the road.

We're watching the first few batters of a double header in the opening week of the season that's all part of the next decade of the game.
 
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labrocca said:
What is the standard to value a mobi? Where do you begin?


start off with something like.... "that mobi domain is worthless"

then quickly gravitate towards... "well, i dunno... how much you want for it?"

then when they say low x,xxx.... tell them you'll give them a pat on the back and a nice shiny quarter.. :)
 
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mjnels said:
start off with something like.... "that mobi domain is worthless"

then quickly gravitate towards... "well, i dunno... how much you want for it?"

then when they say low x,xxx.... tell them they're a n00b :)

Minor modification necessary ;)
 
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:lol: LMAO!
 
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Ask the question.
Does it give me something I may need to know or want to do on the move or away from your computer?

Food, games, buying, geographic info, accommodation, holiday pursuits, driving info, travel, itineries and timetables, health i.e. local doctors or hospitals are all good areas for value.

Obviously LLL and NNN have value for their rarity.
 
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first you have to ask...am I a domainer wanting to just flip this for profit or am I an end user wanting to make a complete business out of it?


.
 
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Reece said:
Originally Posted by mjnels
start off with something like.... "that mobi domain is worthless"

then quickly gravitate towards... "well, i dunno... how much you want for it?"

then when they say low x,xxx.... tell them they're a n00b

Minor modification necessary ;)
LMAO
Npers are never at a loss for some good ragging when applicable. Lightens it up a bit. Well done.
-acc
 
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Relative.. how hungry are ya?

One Way.. you can appraise your Dot Mobis.. is, well, as the sole registrant of 6 billion people on planet Earf Dot Mobi.. a domain is generally said, in a speculative trade like domaining, to be worth "how much is someone is willing to pay for it".. BUT, I think this should be flipped in our pioneering days to be "a Dot Mobi domain is worth how much the owner is willing to part with it (since he knows it will take off after he sells it)."

Throw the linear mathematics out the window, using relativity I say yesterday's price of Dot Mobi is not the same as today's price..
(yes, a domain name sold for 9.5 million dollars press for us yesterday)

I say, I am kinda glad no one bought my IndianFood.mobi on Ebay for 1,215 .. I mean.. I still have it!

And, I'll just skip this months payments on my credit card.. and keep the Indian Food dream alive.. :red:

I tried, I surrender :tu:

I said it before, unless your hungry too much, we know our best Dot Mobis are gonna rise exponentially.. so why sell your best? On the first, cheap offer too?

I mentioned if your not getting alot of inquiries already to be CHOOSY, that might mean your fruit isn't even beginning to be in ripeness stage yet..

With Dot Mobi, you can sell your best trees' fruit in a couple years or you can keep the dream alive to be Jack and the Beanstalk..

Keep your best friends! Or, jack up your price! Because they are coming now. more and more.. and yesterday's price is not the same for today's price, Dot Mobi!

Keep your joy Dot Mobis..

Draft your destiny, friends..



Kind Regards,

Yelo
 
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WorldRadio.mobi said:
One Way.. you can appraise your Dot Mobis.. is, well, as the sole registrant of 6 billion people on planet Earf Dot Mobi.. a domain is generally said, in a speculative trade like domaining, to be worth "how much is someone is willing to pay for it".. BUT, I think this should be flipped in our pioneering days to be "a Dot Mobi domain is worth how much the owner is willing to part with it (since he knows it will take off after he sells it)."

Throw the linear mathematics out the window, using relativity I say yesterday's price of Dot Mobi is not the same as today's price..
(yes, a domain name sold for 9.5 million dollars press for us yesterday)

I say, I am kinda glad no one bought my IndianFood.mobi on Ebay for 1,215 .. I mean.. I still have it!

And, I'll just skip this months payments on my credit card.. and keep the Indian Food dream alive.. :red:

I tried, I surrender :tu:

I said it before, unless your hungry too much, we know our best Dot Mobis are gonna rise exponentially.. so why sell your best? On the first, cheap offer too?

I mentioned if your not getting alot of inquiries already to be CHOOSY, that might mean your fruit isn't even beginning to be in ripeness stage yet..

With Dot Mobi, you can sell your best trees' fruit in a couple years or you can keep the dream alive to be Jack and the Beanstalk..

Keep your best friends! Or, jack up your price! Because they are coming now. more and more.. and yesterday's price is not the same for today's price, Dot Mobi!

Keep your joy Dot Mobis..

Draft your destiny, friends..



Kind Regards,

Yelo

Well said Yelo. I agree with you entirely. Rather than looking for prices from others, one should ask themselves how much they'd be willing to accept for their name, knowing what's at stake here. Could you sleep easily at night if someone offered you $100 for a name worth $5000 in your opinion? What if they offered $500? $1000? We all have different amounts in our minds. In my case, for example, I'm unprepared to sell any name for less than $100, regardless of if it's currently a reg fee name or not. It's just not worth my time to negotiate, initiate a transaction, reply to emails, etc on a name of less value than that.

edit: Of course, we have to be at least reasonable with what we believe our names to be worth in the future. Estimating a name worth ~$10 in dotcom to be worth $1,000,000 in .mobi, now, in the future, or ever, for that matter, is not healthy.
 
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Speaking of value & appraisal of .mobi, how do you think the LLL's will compare with LLL.com's in a year or 2 (at its current growing rate), is it worth getting rid of them for $mid xxx or high $xxx now? and if it is a pronouncable LLL.mobi would it have alot more value?

by the way great thread Labrocca :)
 
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