Hope for new TLDs - 600 million new entrepreneurs in next six years

[garptrader]

From the home page video on eFactor.com there is mention of 400 million entrepreneurs currently and that figure projected to grow to 1 billion by 2020. I don't know where that projection comes from or how many of those entrepreneurs will need a website to do business, but perhaps a few will look for a new domain...

 

[Kate]

Maybe the 2M .biz registered over the past decade, were also registered by new entrepreneurs
But even .biz is worthless.

When you introduce a new product to the masses, you have to do market research and probe the desires of potential consumers. With new TLDs no such thing took place. Instead it is: "release this stuff then we'll figure out how to sell it later".

 

[abdussamad]

When you introduce a new product to the masses, you have to do market research and probe the desires of potential consumers. With new TLDs no such thing took place. Instead it is: "release this stuff then we'll figure out how to sell it later".

Are you sure they did no market research? It takes years to get approval and can cost hundreds of thousands. Surely they must have done some research.

 

[JB Lions]

Are you sure they did no market research? It takes years to get approval and can cost hundreds of thousands. Surely they must have done some research.

Then surely you could link to it. There have been more than a few posts now talking about some research, but never any links to actually back it up, I think because it doesn't actually exist. It's just marketing. People really need to stop being so gullible with stuff like this. If you see somebody on some blog or forum talking about some study, or making some pronouncement because of some study, you should ask to see it, read it. Just don't take some post on the internet as truth.

 

[abdussamad]

Then surely you could link to it. There have been more than a few posts now talking about some research, but never any links to actually back it up, I think because it doesn't actually exist. It's just marketing.

Well if they did research then that's a business investment they made. They are certainly not going to make that research public. So what sort of links are we supposed to find?

 

[JB Lions]

Well if they did research then that's a business investment they made. They are certainly not going to make that research public. So what sort of links are we supposed to find?

I added more to my last post as you were posting that. A lot of research and studies get made public. You leave yourself open to being taken if all somebody has to do is just say something on the internet about some study you'll never see. How do you know it even exists?

Anybody here can make some site, post about some imaginary study and that's good for you?

My company just did some market research, contacted 1 million people. They all said that .boo will be the best new gtld to invest in and build on and should beat .com in 10 years. So based on that research, you guys should be saving your money and wait till .boo comes out.

 

[DU]

Well if they did research then that's a business investment they made. They are certainly not going to make that research public. So what sort of links are we supposed to find?

There are no links and they won't release their market analysis.

Bear in mind that people in this forum are convinced that all that matters are what domain investors think and don't look at it from the other side. What is success to a registry is different than what it success to a domainer... I don't know why domainers think that they hold the keys to the success of everything but they think that.

I don't know what the investment capital for a registry is, and I don't know what their returns are - I do know that there is some recurring revenue and the costs will depreciate over time to almost nil. Managing a name securely is simple - especially if you use some white label 3rd party provider (or Neustar).

I don' t know why there is a push to label everyone an entrepreneur... 400,000,000 ? I do know that about 20% of people in the US are involved in what is called a startup (mostly working at home businesses like Etsy/E-bay etc). The average capital for a startup is roughly $15,000. Most fail due to lack of financing so it doesn't mean squat for domain names imho.

Most people on this forum are domainers and also entrepreneurs or authors. Each SEO spam mail comes from an entrepreneur and they're on WeSpamALotOfCrapolaSEO.in .... so entrepreneur? Hardly.

 

[Kate]

Are you sure they did no market research? It takes years to get approval and can cost hundreds of thousands. Surely they must have done some research.

That sounds like common sense, but our industry doesn't work like that. If you look at the business plans of .pro for example they were predicting millions of registrations, like one quarter of all qualified registrants would shift from .com to .pro. Of course it didn't happen.

But a decade later, registries continue to make overoptimistic, zany predictions (.tel for example). .tel is an interesting example because some of the key people apparently have no clue about the Internet.

To put it bluntly, the business plans are not sound but they manage to get investors on board nonetheless. They are spending OPM (other people's money).

That being said, the registries can still be profitable while still being dead zones that nobody cares about.

 

[DU]

My company just did some market research, contacted 1 million people. They all said that .boo will be the best new gtld to invest in and build on and should beat .com in 10 years. So based on that research, you guys should be saving your money and wait till .boo comes out.

My company just did some market research, contacted 1 million people. They all said .com was king and that all other domain extensions were stupid and it would be valuable forever and ever.

You'd believe that if it was eFactor.com, I'm sure.

Marketing fools everyone everyday, it's why people get paid a lot to do it well

 

[DU]

That sounds like common sense, but our industry doesn't work like that. If you look at the business plans of .pro for example they were predicting millions of registrations, like one quarter of all qualified registrants would shift from .com to .pro. Of course it didn't happen..

Were their business plans predicting millions? Or were their marketing materials projecting up to millions?

 

[Kate]

Here you go:
http://archive.icann.org/en/tlds/pro2/Registry Operators Proposal.htm

Skip to D13.2.4. if you are lazy

 

[DU]

Skip to D13.2.4. if you are lazy

I was just asking a question... that's mean

Those numbers are silly across the board.. the average salary works out at over $300,000..

The whole application is a series of promises and nonsense: "By developing market niche registry categories, RegistryPro believes that .pro will help consumers navigate through the DNS. RegistryPro will establish those professional categories with readily identifiable and traditional self-governance mechanisms in place for independent verification. This course will further stabilize the expanded DNS, simplify consumer navigation, and support operational transparency"

Their balance sheets are a joke: A new TLD would within 4 years net income of $90 m with a margin of $85 m.... rotflmao

Still don't believe that the application was based on reality - I remember how people made money in the early 2000s.... bullshit a lot and make $$$ and then walk away when it all collapses.

Thanks for the link though. It's quite interesting..

 

[JB Lions]

My company just did some market research, contacted 1 million people. They all said .com was king and that all other domain extensions were stupid and it would be valuable forever and ever.

You'd believe that if it was eFactor.com, I'm sure.

Marketing fools everyone everyday, it's why people get paid a lot to do it well

I believe it because it's reality.

 

[DU]

I believe it because it's reality.

Can't argue with a man who believes something he knows was just made up.

 

[JB Lions]

.com is king is not made up, it's reality.