domains Google Says .app Domain Helps Apps Get Discovered

[Rhythm8]

https://www.linkedin.com/pulse/google-says-app-domain-helps-apps-get-discovered-shani-yehezkel

We have supported the idea that domain names influence search engine performance for some time now – the research is there.

New top-level domains create a more meaningful and memorable experience for Internet users. Having a unique and relevant URL that matches your brand name or product is priceless. The name says it all. The best way to get discovered online is to use a domain name that aligns with your purpose and makes it easier for people to find you.

The top apps on the market are already using the .app domain as the home for their application on the web. There are more than 1.5 million app publishers between Google Play, App Store, and Amazon AppStore, which means there are 1.5 million brands competing for the perfect representation of their brand with the .app domain (Source: App Annie).

disclaimer: I own diamondring.app

 

[kriss05]

I think Paul Stamatiou is not the only one who bought .app, as, e.g, shortcut.

Google says it is for mobile/web apps, yet people treat it as generic as well. Good for market.

 

[Acroplex]

kriss05, good for the .app market, how? Because someone registered a dot .app as they can't have/afford the .com?

Good for .com, you mean.

 

[kriss05]

Actually, .app is expensive extension. Yet lots of premium domains with $100-2000 renewals were registered by end users.

It is good for .app market because there is demand from end users.

BTW, ngtlds were introduced because people can't have/afford .com weren't they.

That people treat .app as generic is not good for .com.

 

[Rhythm8]

Beware those 2words app. Instead of buying .app from domainner, they could just get .other at register fee.

Generally I agree however given that Google is .app I'd prioritise it higher

And hey, DiamondRing.app was one of the few I could conceivably develop an app for

Believe it or not I have another keyword LLL.app that is worth more

 

[equity78]

I wondered if they would give .app preference in search.

 

[bluemeteor]

It was told in Google's IO 2018 session devoted to .app that websites running on .app will load faster due to HSTS preload. If Google gives preference to fast-loading sites, then it could be so by definition.

Didnt know tld could affect speed? How much time are we talking about here?

 

[kriss05]

If I'm correct, matter of second/s.

 

[bluemeteor]

Time is going to tell on this one, but that is one main aspect that drove me to grab a couple. If .app(s) start appearing in top results everywhere that could definitely create some demand. Can't hurt to roll the dice occasionally.

Thing is good ones are gone. Now people start to register 2words. Cos they thought it ‘s popular.

 

[bluemeteor]

If I'm correct, matter of second/s.

Second? If that’s true. I would rather use a crap .app

 

[bluemeteor]

My vpn is bloken can’t watch now. But I remember now, all domain inquiry from pc to through dns to host server. It never through google. Tld is only a string( a few bytes mark ). It has nothing to do with speed. But will watch what they were talking about when I fix my vpn

 

[bulkdomainz]

First it was https, then AMP, now how .app - all supposedly - speeding up your web site loading times. Latency has to do with a gazillion other parameters outside of the Google claims.

Of course Google will market the cr.app out of app. The new gTLD has a solid adoption base: application and software developers.

Outside of this, it's as good as .XYZ.

Is a company that owns an app likely to register a .app (the app of course being developed by in-house or contracted professionals) , or is a .app only really useful for just the professional developers?

 

[bluemeteor]

I’ll dropcatch one to build an app next year.

 

[kriss05]

That end users can benefit from .app registrations means that .app are valuable to end users. If so there will be end user demand. Then domainers will benefit as well. Can't understand why they won't, if there will be demand.

And we are talking about millions of those who represent this niche already.

 

[Acroplex]

End users: developers or companies. Such registrations are based on one commodity: relevance to the niche market, and low price - as compared to existing/taken .com domains in the aftermarket (for sale,) unless we're talking about .app premium domains that are expensive.

So no, there is no real market for reselling .app domains en masse. Not even close to XYZ.

 

[kriss05]

...

 

[Jurgen Wolf]

Popularity/usage and aftermarket demand are not the same thing.
There are TLDs with even millions registrations and very weak aftermarket...
For most endusers: the cheaper - the better, and ideally - for regfee. Especially when tons alternatives...

Just 1 example from this nTLD opera: I regularly receive .online inquiries (over 700K domain regs in this TLD)... and all are lowball, they don't want to pay for these domains even ~$300-500.

 

[DnEbook]

I wondered if they would give .app preference in search.

Hard not to consider they wont

 

[Jurgen Wolf]

Regardless of what Google said - this has no any impact on Sedo.
Invalid domain.

 

[DomainBELL]

Of course there will be aftermarket for .app guys IF you have good keywords registered Remember, Google supports it...whether you like that fact or not.

There are some amazing results from EAP DAYS and from overal number of registration so far.

I also bet many end users will go directly for keyword.app, and they will not even consider buying keywordapp.TLD where TLD in (.com, .net, .org, .us, .co.uk, .de, .fr, etc)...Time will tell if I am right in this.

BtW: I personally skipped .app completely for now, too much competition for my taste atm. But everybody can see that everyone on this forum speak and buy .app!

-------------------------------------------------------------------------------------------------------
Where can we find a list of the .app domains that have been registered ??
Does anyone know ??
Thanks in advance...
-------------------------------------------------------------------------------------------------------

 

[Jurgen Wolf]

https://ntldstats.com/tld/app
As I see - small volume for Chinese registrars...
So not impressive TLD for Chineses... bad and good sign simultaneously.

 

[winst]

Looks like all dictionary words are "premium". Most dictionary names are registered. Many of the short names, as well as numeric names are all gone.

As a defensive move, I registered my company name and my last name.

 

[DnEbook]

Do you produce an app? Or, are you in the business of creating apps for others? Great. Then .app domains are for you.

Are you an ultra geek (Paul Stamatiou) and want to show off to your Twitter coworkers that you have an .app domain? Awesome. Get Paul.app and forward it to PaulStamatiou.com.

The rest read this.

But can they be forwarded?

 

[Jurgen Wolf]

But can they be forwarded?

Yes, they can be forwarded.

 

[DnEbook]

Strange I only have one and it is not forwarding? (dynadot)

 

[Jurgen Wolf]

Strange I only have one and it is not forwarding? (dynadot)

I already answered here: https://www.namepros.com/threads/is...ice-that-supports-https.1080597/#post-6711237