Domaining - All or Nothing Game

[Anjani]

It's quite hilarious to see people pushing domains for lower than reg fee.. sheer waste of time, money and energy...Maybe it's better to play this crap shoot as all or nothing game.

 

[poweredbyme]

It's quite hilarious to see people pushing domains for lower than reg fee.. sheer waste of time, money and energy...Maybe it's better to play this crap shoot as all or nothing game.

Business is a "something or nothing" game. You keep trying until you win something. Usually it takes years. It's named as "experience". Once you start winning what you have done until you won something becomes your way of making a living. Then you keep repeating the same business model with some minor modifications to maximize the profit.

Love is the key. You must love what you do. Reward is just a result of your love to your business. Work must be a joyful activity. Otherwise it's better not to work until a lovable work is found. When you love a business you don't count how long you work or how much you made loss. Because you know certainly you are going to win.

 

[Bob Hawkes]

As much as I value simplicity, I would be cautious of simplifying any message too much (hand regs never have value, com is way better than any other extension always, etc.).

Let me just look at one of the OPs domains (admittedly the one I like best): lifefunds(.)org

A good first step is to look at what (at least for those in the Namebio database) very similar domains have sold for. To my knowledge the .org has not sold previously, but the exact word lifefunds(.) com sold for 2988 and the singular lifefund(.)com sold for $6000. (2009 and 2011) That tells me that this is one of those cases where the singular and plural both make sense. Also its likely that an org, net or anything else will go for a bit less so we are probably at most looking at low $$$$.

Next, look at what somewhat similar domain names in that extension have sold for. That is does the word fund or funds ever sell in the .org extension. The answer is a clear yes. Although a few of them are clearly different (like funder or refund based words), there are 67 Namebio sales involving fund or funds with TLD org.

Some of these are clearly better, like funds(.)org went for $3000 and iFund(,)org for $5000 and MutualFunds(.)org for $15000. However, a number of them seem pretty comparable (not close comparators, but overall quality comparable). veteransfund went for $1275, hedgefunds $898 commonwealthfund $1570 etc. (go to Namebio to see the full list).

After that, I would look at GoValue and Estibot to see if they support the sort of possible price sales seem to support. GoValue may also show some comparator sales not in Namebio. They suggest $1127 for the domain, and list some comparators in addition to the ones we mentioned. If you look at Estibot (I've used up my 5 free for today) it will give you an idea how searched life funds is.
You go to GoValue here.

At some point I would look at if the .com and .net are active - in this case the .com directs to a .se, the .net is not active. I'd explore the .com and make sure no Trademark issues.

Some would not agree, but I think it is worthwhile to see if any of the ngTLD would be a competitor. The domain life(.)fund is currently registered. It is parked at Namesilo right now, supposedly for sale (I did not look hard).

Next I would list who might want the domain. Maybe something like:

• Companies that promote lifetime date target funds, popular among those planning for retirement, where the fraction of bonds and stocks adjust as your retirement date approaches.
• An NGO that promotes small loans/grants to improve quality of life.
• Perhaps a loan company that provide funds for reeducating, retraining, etc - loans for a better life.

Finally consider how you are placed to reach any of those potential buyers.

Sorry this has been so long, but I thought this process might be helpful to those new to the field looking at how to valuate a domain name.

Of course, even if the value of the domain name is high $$$ to very low $$$$ (my opinion based on the above), the odds are still high that it will not sell in any given year (the same is true for all but the most prime of domain names I would argue). Best of luck if you hold it at finding a buyer!

Bob

 

[Anjani]

Thank you@poweredbyme, i am no more a reluctant lover