Buying a Domain - What to consider when choosing a name

[H-O-V]

Is it brandable?
FUYVQB.COM may be relatively short, but not very brandable, for starters, you would have trouble pronouncing it yourselves, so branding promotion will be a waste.

Is it suitable?
PinkSheep.COM is hardly the name for a funeral service site

Is it memorable?
The-only-big-site-regarding-the-topic-of-banana-skin.com, ok... its suitable, but not memorable. Avoid words such as THE, IS, OF etc and hyphens are not memorable.

Hope it helps

Rep Appreciated

 

[SimpleDomaining]

where is 2 more the first one:
WHAT I AM GOING TO USE IT FOR
WHO ELSE WOULD BE INTERESTED IN IT? (in case if you are buying to resell it)

 

[dan_Vt]

Another:
What extensions are taken/available?