BrandBucket Experience

[xtremex]

hello

I am new to BrandBucket. Before getting my hands on this

I wish to experience about brandbucket from my fellow members


Thanks

 

[Justin Matmor]

What are the advantages of Affiliate for BB and how to become one?

The advantages for BB is they get free traffic to their website through your efforts.

The advantages for the affiliate (Keith) he gets to display his portfolio in a professional manner utilising BB's platform. There's a chance he will generate sales through his efforts as he is also driving traffic to his site (and indirectly to his BB domains). The only negative for Keith is that potential buyers might end up buying domains from other sellers on BB once they discover BB.

To become an affiliate contact BB.

 

[Michael Seatory]

Im lost.
Right ok, just looked at the site again and your right @Justin Matmor
If I click on a name on his site it just takes me to BB where it shows his name and 9 'Other business names you may like' So must be an affiliate or clearly that is crazy! Send traffic to your own site/domain names for the buyer to then be presented with alternative names they can go for instead.

My bad. Initially I presumed the traffic was sent from BB to Keiths site where they could then complete a purchase on his site.

 

[Justin Matmor]

Im lost.
Right ok, just looked at the site again and your right @Justin Matmor
If I click on a name on his site it just takes me to BB where it shows his name and 9 'Other business names you may like' So must be an affiliate or clearly that is crazy! Send traffic to your own site/domain names for the buyer to then be presented with alternative names they can go for instead.

My bad. Initially I presumed the traffic was sent from BB to Keiths site where they could then complete a purchase on his site.

brandbucket. com / affiliates

 

[Michael Seatory]

I presume then if you are an affiliate you would receive a commission on any sales made coming from your site and possibly BB take less than 30% if one of the affiliates names is sold?
Forgive me for my naivety. Can anybody clear this up for me?

 

[Justin Matmor]

I presume then if you are an affiliate you would receive a commission on any sales made coming from your site and possibly BB take less than 30% if one of the affiliates names is sold?
Forgive me for my naivety. Can anybody clear this up for me?

I haven't looked into their affiliate program. It is possible you could earn a commission off BB's 30%...but I am not sure if BB is set up to run an affiliate program like the conventional way.

 

[Galleshem]

I presume then if you are an affiliate you would receive a commission on any sales made coming from your site and possibly BB take less than 30% if one of the affiliates names is sold?
Forgive me for my naivety. Can anybody clear this up for me?

Do you understand that all the domains listed on Keith's website are his own names?

 

[Justin Matmor]

Looks like Keith is not just an ordinary BB seller. He also writes articles for BB on their blog.

 

[Michael Seatory]

Do you understand that all the domains listed on Keith's website are his own names?

Yes I understand that. I thought it looked great at first a place where you can list all your BB names and showcase to potentially interested clients however when you click onto a domain on his site it redirects to BB where the buyer now has 27000 other choices, so that could only make sense if you earn a commission should they decide to go with another name?

 

[golan]

I can see why they rejected these.
Companies would probably not want to build a brand around these names.
That is my honest feedback.

I actually like Cruct...

 

[Michael Seatory]

It appears the contact button on the affiliate page does not work.
Can anyone give details of BB affiliate programme?

 

[Justin Matmor]

maybe Michael Krell could clarify??

 

[Keith DeBoer]

Keith

Have you had many rejections from BB?

Yes, I have had many rejections. But as one gets better at understanding what BB is looking for the acceptance % can rise quite a lot.

 

[Keith DeBoer]

It appears the contact button on the affiliate page does not work.
Can anyone give details of BB affiliate programme?

My understanding is that the BB affiliate program is no longer functional and may be resurrected later. @michaeljkrell can give details.

However any BB seller can take the ready made widget from their BB sellers account and place it on their own web site. Which is what I've done. In this way each seller can promote their BB listings on their own website. Since BB requires that sellers list their names exclusively on the BB website using the widget is the only acceptable way to promote one's BB names outside of their website. I hope that helps.

 

[Michael Seatory]

Thats a shame, Not to worry. Hopefully it is something that will be available again in the future.
Being able to promote our Brandbucket names on our own site is a great feature.
Thanks for getting back to me.
All the best with your site and domain sales.

 

[campout]

Congrats on your sales, Keith.

The way I keep track of my sell-through rate is I have all my names in an Excel spreadsheet, and I have a column for the exact date when each "goes live" or gets published.

Then I have another column which is =()TODAY-G33

where G33 would be the cell that has the "went live" date

Then way at the bottom of the spreadsheet I have a cell which is the SUM of all the individual days live.

Now I call that number my total listed-days.

You need this number to be able to calculate an exact sell-through rate. (I'll cover the calculation of a sell-through rate in a later post.)

Regarding listed-days, it works like this:

Let's say you have 3 total names published. One has been live for 45 days, one for 27 days, and one for 5 days.

Your listed-days = 45 + 27 + 5 = 77

My actual number for my BB portfolio is 47,404 listed-days. The individual domains range from my first that went live about 14 months ago (436 listed-days) to names that went live today (0 listed-days).

I have 295 names currently listed. So you can see that my average name has been listed for a little over 5 months (161 days).

To be exact, when you have a sale or remove a name, you have to change the cell from =()TODAY-G33 to:

=(date of sale or removal)-G33

 

[Michael Seatory]

Congrats on your sales, Keith.

The way I keep track of my sell-through rate is I have all my names in an Excel spreadsheet, and I have a column for the exact date when each "goes live" or gets published.

Then I have another column which is =()TODAY-G33

where G33 would be the cell that has the "went live" date

Then way at the bottom of the spreadsheet I have a cell which is the SUM of all the individual days live.

Now I call that number my total listed-days.

You need this number to be able to calculate an exact sell-through rate. (I'll cover the calculation of a sell-through rate in a later post.)

Regarding listed-days, it works like this:

Let's say you have 3 total names published. One has been live for 45 days, one for 27 days, and one for 5 days.

Your listed-days = 45 + 27 + 5 = 77

My actual number for my BB portfolio is 47,404 listed-days. The individual domains range from my first that went live about 14 months ago (436 listed-days) to names that went live today (0 listed-days).

I have 295 names currently listed. So you can see that my average name has been listed for a little over 5 months (161 days).

To be exact, when you have a sale or remove a name, you have to change the cell from =()TODAY-G33 to:

=(date of sale or removal)-G33

I may need to read that again a couple of times whilst implementing it into my excel sheet. (Not too sharp with formulas) But great info. Thank You!

 

[campout]

Calculating an exact annualized sell-through rate based on listed-days

Now this listed-days number is the key to a very accurate sell-through rate.

I'll show you how I calculate my sell-through rate:

I have a total of 47,404 listed-days and I've had 9 sales so far. That's all the inputs we need.

First thing I do is I figure out how many listed days it has taken me to get 1 sale:

47,404 listed days divided by 9 sales = 5,267 listed days to get 1 sale

Now I imagine a hypothetical portfolio of 100 names listed for exactly a year. How many listed-days would that portfolio have? 100 names X 365 listed-days each = 36,500 listed-days.

Now I plug my own personal listed-days per 1 sale number into that hypothetical portfolio:

36,500 divided by 5,267 = 6.9

In other words, if I apply my sale rate to a portfolio of 100 names, I could expect to sell 6.9 names in a year. So that is a 6.9% annualized sell-through rate.

 

[Recons.Com]

Calculating an exact annualized sell-through rate based on listed-days

Now this listed-days number is the key to a very accurate sell-through rate.

I'll show you how I calculate my sell-through rate:

I have a total of 47,404 listed-days and I've had 9 sales so far. That's all the inputs we need.

First thing I do is I figure out how many listed days it has taken me to get 1 sale:

47,404 listed days divided by 9 sales = 5,267 listed days to get 1 sale

Now I imagine a hypothetical portfolio of 100 names listed for exactly a year. How many listed-days would that portfolio have? 100 names X 365 listed-days each = 36,500 listed-days.

Now I plug my own personal listed-days per 1 sale number into that hypothetical portfolio:

36,500 divided by 5,267 = 6.9

In other words, if I apply my sale rate to a portfolio of 100 names, I could expect to sell 6.9 names in a year. So that is a 6.9% annualized sell-through rate.

You'd get the same result this way:

47404/295 = 160.7 days or 0.44 years

9 sales in 0.44 years is the same as 20.443 sales in a year (9/0.44).

20.443/295 = 6.9%.

As a formula you could write it as

(total sales/(total days/total names))/total names

 

[campout]

@Recons.Com Yup that looks solid to me.

Another number I like to calculate is how many days it "should" take to get 1 sale.

47,404 listed days divided by 9 sales = 5,267 listed days to get 1 sale

I take that 5,267 number and divide it by my portfolio size, which is 295 names.

Rounding, I should get 1 sale every 18 days now. Of course, that assumes that past results predict future results. In reality, I expect my rate to drop as time goes on.

Also in reality, it's been since March 25 since I had a sale, which is 41 days.

 

[RozasMD]

Calculating an exact annualized sell-through rate based on listed-days

Now this listed-days number is the key to a very accurate sell-through rate.

I'll show you how I calculate my sell-through rate:

I have a total of 47,404 listed-days and I've had 9 sales so far. That's all the inputs we need.

First thing I do is I figure out how many listed days it has taken me to get 1 sale:

47,404 listed days divided by 9 sales = 5,267 listed days to get 1 sale

Now I imagine a hypothetical portfolio of 100 names listed for exactly a year. How many listed-days would that portfolio have? 100 names X 365 listed-days each = 36,500 listed-days.

Now I plug my own personal listed-days per 1 sale number into that hypothetical portfolio:

36,500 divided by 5,267 = 6.9

In other words, if I apply my sale rate to a portfolio of 100 names, I could expect to sell 6.9 names in a year. So that is a 6.9% annualized sell-through rate.

First of all, thanks for sharing this, I find it very useful.

I was worried about my BB performance, but it was kind of a vague feeling. Now I can have figures to confirm why I should worry.

I'm over 100 domains now, for a total of almost 11,000 listed days. 0 sales yet.

I'm way behind your ratio