Atom / Atom.com - Marketplace (formerly Squadhelp)

[JudgeMind]

Hey Folks,

I've just started using squadhelp.com to list some of my brandable. So far I have 76 domains listed, there is no fee to list. I've had some decent action so far in the way of interested buyers but no sales as of yet. I've only been with them for 1 week now.

A bit of a summary review of SquadHelp:

PROS

• No Listing fee
• No Logo design fee
• Ability to submit your names to end users holding naming contests
• Ability to chat directly or send a message directly to end users.
• Stats of your marketplace domains are shown in the marketplace dashboard.
• Their customer service and support has been great, 24hr a day chat.
• Ability to increase or decrease the list price of your domains or to show a discount. You can decrease or increase the price yourself by $200. If you want to lower more, you can contact support.
• End users can shortlist your domains before they make a decision on which they want to purchase. The number of shortlists is shown in you marketplace dashboard.
• When you submit your names you get to set the price you wish to get. Because their commissions are high I recommend listing at a higher price to offset the commission costs.
• Their landing pages are fairly basic but they work. Because the marketplace is fairly new, I'm sure we will see style improvements in the future.
• One thing I really like is they accept multiple extensions. I have listed .co and .io along with .com
• Each seller gets a direct link to their marketplace portfolio, HERES MY PORTFOLIO. It is handy if your trying to p[promote your portfolio through social media.
• I like that their marketplace doesn't have tens of thousands domain listings like BB. They are fairly strict on the domains they accept to list and so this helps keep the number of domains in the marketplace down and gets your listings more exposure.

CONS

• Their commissions are very high, depending on the domain name they are usually between 30% and 35%. However, there are no listing fees, no logo design fees, so in the end their commission is very similar to brand buckets.
• Their logos are not top quality, in fact I requested to have some of my logos remade.
• I think they have a big backlog of logos to design, the wait time for logo design has been around 1 week, but your names are still listed while the logos are being designed.
• After your names are accepted you need to agree to their commission rate, at this point you also need to apply your own keywords, descriptions etc. I found this was very time consuming.

 

[love4ever]

Guys if you have atom listed premium domain and enabled to list at afternic with 10% price higher , if later the domain sold LTO at afternic , Any issue from atom ?


.

 

[NameGroove]

Guys if you have atom listed premium domain and enabled to list at afternic with 10% price higher , if later the domain sold LTO at afternic , Any issue from atom ?


.

Atom does not allow LTO Afternic cross-listings. BIN only

 

[Future Sensors]

Hello @Atom.com,

I want to report a bug affecting Atom WLM sites where the Seller has configured the WLM site to display only their own portfolio. When the WLM site is visited, this configuration works as expected and only the Seller's domains are shown.

However, I have observed that crawlers are requesting other domains from the Atom marketplace directly through the WLM site, and that these domains are also shown on the WLM lander (just try this with any Atom domain by altering the WLM individual domain lander URL).

This results in thousands of non‑Seller domains being indexed in search results on the WLM domain. That behavior contradicts the Seller's explicit configuration, which is to showcase only their own portfolio and not the full Atom catalog.

My request is to show an error page or redirect to the main WLM site, for all non‑Seller domains, on WLM sites that are configured in this way, so that only the Seller's own domains show a WLM lander.

 

[NameVessel]

Has anyone actually sold a portfolio on Atom Wholesale Portfolio ?

 

[NameGroove]

@Atom.com your system is too slow to identify price changes. Some seller (not me) priced Plant.now as $500 on their lander. Then I later saw it in the "You May Also Like" section priced at $1200. This should not happen. Please fix.

 

[NoobTask]

@Atom please fix your marketplace.

I understand you cant cover everything immediately. But I am here to help report some more problems.

Load sapphire marketplace:
atom .com/sapphire/all/sort/sapphire-relevance

Fix filtering. For example filtering by TLD extension. There are some TLDs filtering checkboxes many times (".now", ".Now",..) In computer science basics is common do transform to lower or upper case to have records just once.
And some extensions entirely missing so I have some conserns if they are truly life on market (they are but not fully) when it is not possible to filter by its TLD.
It is possible to reach tham via exact keyword and its not enough. Filtering should be consistent for every market item.
If there is some condition that you want filter out items with few records than you could consider improve Extension filter layout to make it 2 cols. At least you should tell us what that condition is. Last item have 38 items. So it is 30? And how many TLDs are filtred out?

 

[NameGroove]

@Atom please fix your marketplace.

I understand you cant cover everything immediately. But I am here to help report some more problems.

Load sapphire marketplace:
atom .com/sapphire/all/sort/sapphire-relevance

Fix filtering. For example filtering by TLD extension. There are some TLDs filterring checkboxes many times (".now", ".Now",..) In computer science basics is common do transform to lower or upper case to have records just once.
And some extensions entirely missing so I have some conserns if they are truly life on market (they are but not fully) when it is not possible to filter by its TLD.
You could trick us to serve some cached pages that hardly get some traffic when people cant reach it via filter. It is possible to reach tham via exact keyword and its not enough. Filtering should be consistent for every market item.

Actually I've seen Com and com and COM too. They should all be one. For all extensions.

 

[NoobTask]

So sum it up: Filter extension thing:
1.) remove duplicities (.now, .Now,.com, .COM,..)
2.) make it 2 cols layout
3.) add filtred out TLDs with fewer items

 

[MasterOfMyDomains]

Green day dot ai

 

[draco]

If you listed your Atom Premium domains on Spaceship's marketplace, check Namecheap. I found that when the listings propagate to Namecheap, the prices are reduced. That could potentially reduce the price below Atom's 10% increase requirements, leaving you responsible for paying them 10% of the sales price.

Atom is checking with their product team about it, and I'm waiting to hear from Namecheap.

 

[NameGroove]

If you listed your Atom Premium domains on Spaceship's marketplace, check Namecheap. I found that when the listings propagate to Namecheap, the prices are reduced. That could potentially reduce the price below Atom's 10% increase requirements, leaving you responsible for paying them 10% of the sales price.

Atom is checking with their product team about it, and I'm waiting to hear from Namecheap.

hmmm, I checked some premium names - same price listed on spaceship as on NC. I can't check them all obv. I wonder how we can

 

[draco]

hmmm, I checked some premium names - same price listed on spaceship as on NC. I can't check them all obv. I wonder how we can

It seems there's one price for a domain under Namecheap's registration search, which can be propagated from Spaceship. There's a sometimes different price if you search for the same domain in Namecheap's Market. That price apparently comes from Sedo (or Afternic). Sedo's price is lower, since Atom sets that. I checked a couple of my domains, and the prices match up.

Since you can't list non-Namecheap domains directly on Namecheap's Market, I'm not sure how to fix the issue. Passing the information on to Atom and discussing it with Namecheap.

 

[NameGroove]

It seems there's one price for a domain under Namecheap's registration search, which can be propagated from Spaceship. There's a sometimes different price if you search for the same domain in Namecheap's Market. That price apparently comes from Sedo (or Afternic). Sedo's price is lower, since Atom sets that. I checked a couple of my domains, and the prices match up.

Since you can't list non-Namecheap domains directly on Namecheap's Market, I'm not sure how to fix the issue. Passing the information on to Atom and discussing it with Namecheap.

Oh, I see - you're discussing their marketplace, not NC reg path. Interesting. Hope they find a fix. Either way, Atom shouldn't ding us when a registrar changes our pricing. As long as we set at +10%, we're following Atom's rules imho

 

[NoobTask]

@Atom Are you aware that your entire premium catalog is totaly messed up?

You do promote over 300000 curated names at menu link.

Reality is that its totaly messed and merged up.

I am seeing there about 1500000 .com names total - today searchable in premium catalog.

Could talk about sh?t extensions that are present there.

Could add screenshots, but rather not.

 

[Velocity.Now]

I have been a bit slow to do a full performance review of my Atom Portfolio, What stats / ratios do you think are most useful in doing so? I have set up a View:Day ratio , its not perfect but is there
a better analysis stat we can use?

 

[NameGroove]

I have been a bit slow to do a full performance review of my Atom Portfolio, What stats / ratios do you think are most useful in doing so? I have set up a View:Day ratio , its not perfect but is there
a better analysis stat we can use?
Show attachment 284497

Stats that correlate to STR
Repeat visits
Time on Page
Contest loves
Name Quality (Age/TLDs Taken/Length/Syllables)

Stats that do not correlate to STR
Views
Shortlists

Ignore the latter. Pay attention to the former.

 

[Velocity.Now]

Stats that correlate to STR
Repeat visits
Time on Page
Contest loves
Name Quality (Age/TLDs Taken/Length/Syllables)

Stats that do not correlate to STR
Views
Shortlists

Ignore the latter. Pay attention to the former.

Thanks, I would definitely not ignore the latter. If most of your domains don't have any of the first set of data points you have to rely on something to rate how your domain is performing. Maybe now many buyers clicked on you domain from the search results ?

3 of my domains have contest loves. ( I don't submit them) 21 of my domains have above average time spent on page. (Probably people going to make a coffee) Repeat visits as we know are mainly bots (this has improved but the data is new) Therefore I believe the first set of Data points is only suitable to gauge a small % of domains on the platform. Maybe 10% or less.

 

[DomainRecap]

What stats / ratios do you think are most useful in doing so?

Other than Offers and Sales, absolutely none of them.

Selling on a marketplace you do not own is a passive endeavor, so you could stare at data like this for centuries on end, and never directly affect a customer making an offer and pursuing one of your domains.

If you want to truly affect the buying decision, then you need to outbound.

 

[Velocity.Now]

Other than Offers and Sales, absolutely none of them.

Selling on a marketplace you do not own is a passive endeavor, so you could stare at data like this for centuries on end, and never directly affect a customer making an offer and pursuing one of your domains.

If you want to truly affect the buying decision, then you need to outbound.

Thanks, but what percentage of your portfolio has been sold or has had offers ? The % that has not will need to be evaluated somehow.

 

[NameGroove]

Thanks, I would definitely not ignore the latter. If most of your domains don't have any of the first set of data points you have to rely on something to rate how your domain is performing. Maybe now many buyers clicked on you domain from the search results ?

3 of my domains have contest loves. ( I don't submit them) 21 of my domains have above average time spent on page. (Probably people going to make a coffee) Repeat visits as we know are mainly bots (this has improved but the data is new) Therefore I believe the first set of Data points is only suitable to gauge a small % of domains on the platform. Maybe 10% or less.

Views do not correlate to sales. Using data that has no correlation to sales would be as useful as looking at the weather and trying to gauge if sunny vs cloudy days increase sales. It will do nothing but mislead you.

Views come from bots. Views come from other domainers. Views come from your own views (yup, Atom does not parse those out). Views come from creatives. Views come from spammers. Views do not correlate to sales.