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Atom / Atom.com - Marketplace (formerly Squadhelp)

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Hey Folks,

I've just started using squadhelp.com to list some of my brandable. So far I have 76 domains listed, there is no fee to list. I've had some decent action so far in the way of interested buyers but no sales as of yet. I've only been with them for 1 week now.

A bit of a summary review of SquadHelp:

PROS
  • No Listing fee
  • No Logo design fee
  • Ability to submit your names to end users holding naming contests
  • Ability to chat directly or send a message directly to end users.
  • Stats of your marketplace domains are shown in the marketplace dashboard.
  • Their customer service and support has been great, 24hr a day chat.
  • Ability to increase or decrease the list price of your domains or to show a discount. You can decrease or increase the price yourself by $200. If you want to lower more, you can contact support.
  • End users can shortlist your domains before they make a decision on which they want to purchase. The number of shortlists is shown in you marketplace dashboard.
  • When you submit your names you get to set the price you wish to get. Because their commissions are high I recommend listing at a higher price to offset the commission costs.
  • Their landing pages are fairly basic but they work. Because the marketplace is fairly new, I'm sure we will see style improvements in the future.
  • One thing I really like is they accept multiple extensions. I have listed .co and .io along with .com
  • Each seller gets a direct link to their marketplace portfolio, HERES MY PORTFOLIO. It is handy if your trying to p[promote your portfolio through social media.
  • I like that their marketplace doesn't have tens of thousands domain listings like BB. They are fairly strict on the domains they accept to list and so this helps keep the number of domains in the marketplace down and gets your listings more exposure.
CONS
  • Their commissions are very high, depending on the domain name they are usually between 30% and 35%. However, there are no listing fees, no logo design fees, so in the end their commission is very similar to brand buckets.
  • Their logos are not top quality, in fact I requested to have some of my logos remade.
  • I think they have a big backlog of logos to design, the wait time for logo design has been around 1 week, but your names are still listed while the logos are being designed.
  • After your names are accepted you need to agree to their commission rate, at this point you also need to apply your own keywords, descriptions etc. I found this was very time consuming.
 
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So you believe Ai took >3 months to go through the appeals? From my perspective when you see something taking that long, that's people - not Ai.
That's my point, appeals, for now, need human oversight. Atom doesn't have the actual manpower beyond coders and marketing. So every few weeks someone pops in and spends a day or so cathing up on appeal backlogs. Appeals are not a priority to Atom and it costs them money. Eventually they'll either drop appeals or let AI fully handle it.
 
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That's my point, appeals, for now, need human oversight. Atom doesn't have the actual manpower beyond coders and marketing. So every few weeks someone pops in and spends a day or so cathing up on appeal backlogs. Appeals are not a priority to Atom and it costs them money. Eventually they'll either drop appeals or let AI fully handle it.

Guess I'm having trouble understanding you:

"AI is running the show. why is that only obvious to me? Do you think a human pulled the plug on .now - no way."

" If Atom actually had humans working on these fronts appeals wouldn't take months they'd be done in days at the most. "

The two comments above seem to be in conflict with:

"appeals, for now, need human oversight. Atom doesn't have the actual manpower beyond coders and marketing."

"every few weeks someone pops in and spends a day or so cathing up on appeal backlogs"

Maybe it's just me ๐Ÿคทโ€โ™‚๏ธ
 
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Guess I'm having trouble understanding you:

"AI is running the show. why is that only obvious to me? Do you think a human pulled the plug on .now - no way."

" If Atom actually had humans working on these fronts appeals wouldn't take months they'd be done in days at the most. "

The two comments above seem to be in conflict with:

"appeals, for now, need human oversight. Atom doesn't have the actual manpower beyond coders and marketing."

"every few weeks someone pops in and spends a day or so cathing up on appeal backlogs"

Maybe it's just me ๐Ÿคทโ€โ™‚๏ธ
It's just you.
 
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I've noticed a growing number of quality brandable names rejectedโ€”names that would easily have been approved by the Expert reviewers. In addition, review times have become significantly slower.

Every name with great stats still gets approved -- but a brandable marketplace should be more than approving names with great data, as these names tend to sell on their own without a marketplace.

@Atom, please bring back the Expert review team. The current AI/internal review process doesn't come close in terms of review quality or turnaround time.

How about a hybrid approach? Let the AI auto-approve high-confidence names, but send everything else to Experts. This would preserve efficiency without sacrificing quality.

Thanks

Note: I value the Atom platform, and Iโ€™m sharing this observation in the spirit of constructive feedback and continued improvement.
 
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Now that Spaceship seller hub is public, I asked them about adding the DNS text record when the nameservers point to Atom.

This was their response:
Thanks for reaching out with regard to verifying your domain for Spaceship. Unfortunately, there is not one for Spaceship in the list to verify. The Other (SPF) would be more applicable to MX Records vs a direct TXT Record to be used for verifying.

With that said, for Custom DNS verifying for Spaceship, at this time it would not be possible. Our team does check to see if they are able to add other entities in that dropdown so likely in the future this could be added but we wouldn't have an ETA on this.
 
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Atom's Lifestyle Images are often far more eyecatching than their logos, in my opinion. I have 80 or so domains that I haven't submitted for logos and don't intend to.
 
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Atom's Lifestyle Images are often far more eyecatching than their logos, in my opinion. At WordMills.com, I have 80 or so domains that I haven't submitted for logos and don't intend to.

Sounds like you won't be enjoying the 1.6x STR lift then.

Eyecatching is subjective.

Follow the data
 
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Sounds like you won't be enjoying the 1.6x STR lift then.

Eyecatching is subjective.

Follow the data
If only we had access to all the data not just what Atom releases.

Once again, it's a bare minimum chart from Atom.

No context makes it pretty much worthless.

How's about including:
Time to sell
Price ranges
Extension
Volume sold
Single English words
Plus vs non-Plus
Direct traffic type-ins...
 
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If only we had access to all the data not just what Atom releases.

Once again, it's a bare minimum chart from Atom.

No context makes it pretty much worthless.

How's about including:
Time to sell
Price ranges
Extension
Volume sold
Single English words
Plus vs non-Plus
Direct traffic type-ins...

Or we could move our names to BrandBucket or Brandpa and get.... no data whatsoever ๐Ÿคทโ€โ™‚๏ธ
 
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Or we could move our names to BrandBucket or Brandpa and get.... no data whatsoever ๐Ÿคทโ€โ™‚๏ธ
Funny, I'd say the "chart" provides no real data whatsoever. No context, no thanks.
 
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Funny, I'd say the "chart" provides no real data whatsoever. No context, no thanks.

Standard listings. With and without logos. Logos sell 1.6x vs no logos.

Without knowing add'l details, it could be another factor that drives a portion (or possibly) all of the lift. For example, if all the standard listings with logos that sold just so happened to also be english dictionary words whereas all the standard listings without logos just so happened to be this&that names, that could explain the STR diff.

However, since there are many variables and Atom is quite large - we can assume (perhaps improperly) that Atom has enough size that the cross-selection of names with and without logos was a fair mix on both sides. it would be very helpful to know the #'s on either side to corroborate, but as long as they are 10k plus, it's likely statistically valid to a 95% confidence interval. Obv this assumption could be wrong, but on the other hand - it could be much higher (50k ea side) thus increasing the confidence interval even higher.

I'm not under the belief Darpan is nefariously providing slanted data to us for some misleading or evil end. Atom obv wants more sales - and even though he didn't share the info behind it - I can think of no reason he wants more logos just "because". So I give Atom the benefit of the doubt that someone there understands statistics and how to create control groups. Obv others can ignore the data Atom provides if they'd like. But if you don't believe them - I'd wonder why that person is on the platform in the first place.
 
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Hey, i will just make people be aware of the Domain Score on some auctuion. 99% ATOM i very good. And i guess maybe its a bug made. Its often that some Domaoin registrert samme รฅr fรฅr byttet om registrert og utlรธpsdato. Sรฅ Registrert alder pรฅ domne blir 2025.

I cant post picture, but yeah.

And the auction there is pretty good to get a good deal.

Maybe its post back in time about this. But it has happend me 2 time in 2 weeks.
 
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Standard listings. With and without logos. Logos sell 1.6x vs no logos.

Without knowing add'l details, it could be another factor that drives a portion (or possibly) all of the lift. For example, if all the standard listings with logos that sold just so happened to also be english dictionary words whereas all the standard listings without logos just so happened to be this&that names, that could explain the STR diff.

However, since there are many variables and Atom is quite large - we can assume (perhaps improperly) that Atom has enough size that the cross-selection of names with and without logos was a fair mix on both sides. it would be very helpful to know the #'s on either side to corroborate, but as long as they are 10k plus, it's likely statistically valid to a 95% confidence interval. Obv this assumption could be wrong, but on the other hand - it could be much higher (50k ea side) thus increasing the confidence interval even higher.

I'm not under the belief Darpan is nefariously providing slanted data to us for some misleading or evil end. Atom obv wants more sales - and even though he didn't share the info behind it - I can think of no reason he wants more logos just "because". So I give Atom the benefit of the doubt that someone there understands statistics and how to create control groups. Obv others can ignore the data Atom provides if they'd like. But if you don't believe them - I'd wonder why that person is on the platform in the first place.
i never said or implied Darpan's charts are intentionally nefarious, I just said without context they have no value to many folks (but obviously not you).

How hard is to to say we sampled x number of non-plus standard domains over the last 12 months and found x number domains had logos and y number did not? No prices, no volume, no extensions - sorry nothing helpful.

Honestly, forget STRs and go with - we looked at our 100 most recent standard (non-plus) domain sales and x had logos and y no logos.

Folks tend to withhold context for any number of reasons, I'm just not a fan.

As far as I know, most folks using Atom for standard names pretty much have them in numerous other marketplaces I know I do.
 
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I just added my domains on Atom. How long will it take for them to show up in the search ?
 
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I've just provided Support with an example domain demonstrating the recurring issue. Atom's Tech Team is aware, and is actively working on improving the TLD count feature/bug.
Just got a message from Support. This should be fixed now.
 
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