interviews A Look Inside GoDaddy's Aftermarket

[Angela St. Julien]

This week I cut my stay in Las Vegas for NamesCon a pinch short to head over to visit GoDaddy’s Headquarters down in Tempe Arizona, and it was unbelievable. I was met by Cory Lodder, Premier Services Account Manager and Joe Styler, Aftermarket Product Manager.

The company works hard to make sure their employees are happy and comfortable. Heck, even Buddy, GoDaddy’s dog who goes to local events, has his own office.

Joe and I discussed the history of Godaddy’s aftermarket department, the different types of services it offers, the launch of their new auctions app, GoDaddy Investors and so much more.

Read the Full Article Here: HappyHour Chat (On The Road)- With GoDaddy

 

[abcproductions]

It was a pleasure meeting both of you at NamesCon. You've done another great interview Angela. This one is filled with valuable info. Joe, I look forward to our next discussion.

 

[NAMEFISH]

missing all this events because of am not rich yet, God when will this end? It's hurting me

 

[main]

Enjoyed your interview Angela. Thank you.

 

[Angela St. Julien]

It was a pleasure meeting both of you at NamesCon. You've done another great interview Angela. This one is filled with valuable info. Joe, I look forward to our next discussion.

Thanks! It was a lot of fun. I'll send you a link to our next one.

missing all this events because of am not rich yet, God when will this end? It's hurting me

I'm not rich either. But I am good at saving my pennies. Just think, one domain sale can buy the conference ticket. The next one can buy the plan ticket. And so one and so forth. That's how I did it.

Enjoyed your interview Angela. Thank you.

Thanks for watching @main!

 

[Name Trader]

I'm not rich either. But I am good at saving my pennies. Just think, one domain sale can buy the conference ticket. The next one can buy the plan ticket. And so one and so forth. That's how I did it!

That depends on

1) How much profit you make on your domain sales
2) How many domains you sell a year
3) How much are your renewal fees
4) How much is your acquisition budget
5) Whether you travel Coach or First Class

Based on your own calculations. I'd need to sell around 4 domains in order to afford to visit NamesCon. And I'd need to sell an additional 4 domains to recoup that money, so I can pay down my renewals. That on average, would be 4 months sales. I don't think I can afford to go to NamesCon

 

[Angela St. Julien]

1) I purchased my NamesCon ticket for $199 when they released the very first early bird special. One domain sale of $250 paid for that. I originally purchased that domain at reg fee after finding it on the drops.

2.) How many domains you sell per year doesn't matter if you are specifically selling domains for one particular purpose. In this case, it was to attend the conference.

3.) In this case my renewal fee didn't matter because the pickup was sold before the 1 year renewal came around.

4.) The Acquisition budget does matter in this case, because you would clearly needed a domain that could be sold for max profits. They are out there It just takes time to find them. I find mine on the drops or sometimes floating around here on the forum.

5.) I always travel Coach.

Last year I paid to attend the conference out of my pocket. With what I learned there, I recovered those costs one month later in domain sales. This year my strategy was to stay out of my pockets all together. Overall the trip to NamesCon cost me around $2,000. It wasn't that hard to raise.

 

[Name Trader]

@Angela St. Julien - I wan't trying to have a go at you, or anything like that. It's just that we have different situations and perspectives.

1) I live in Asia. So my plane ticket was definitely going to be around $ 1-1.5k at this time of year. I'm not sure. Did the conference ticket include the hotel accommodation?

2) It matters a lot if you use the sale proceeds which would normally go towards your business expenses. You have to make that up somewhere else. But agree, if you were selling a domain specifically for attending
the conference, in addition to your normal sales, then it wouldn't matter much. But it's not clear to me how you would differentiate the two.

3) I wasn't referring to the renewal fee of the domain sold. I was referring to all the renewals which couldn't be made if the funds are allocated elsewhere.

4) The acquisition budget matters. Again if these funds aren't coming out of your acquisition budget, then it doesn't matter much. But if it does, you need to make up those funds from somewhere, to replace the domain(s) you sold to attend the conference.

5) Me too. But I would fly First Class if a) Somebody offered, or 2) I won the PowerBall

I've never attended any of these kinds of conferences. I will admit to having a jaundiced view about them in general. What specifically did you learn last year which paid for itself in 1 month? That of course, is the most compelling reason for attending one of these conferences. But it's still quite a gamble, IMHO.

 

[Nattydomain]

God interview. Were you here in Tempe Arizona? I work close to it and live as well. One day I would love to work with them just for the atmosphere alone!

 

[Angela St. Julien]

@stub- Lol! The Powerball would have been awesome! Wasn't it recently at a billion dollars?

I see your point in a lot of what you wrote above. I do agree that each individual's situation and perspective is different- my point is that, if one wants to participate in a particular event, or opportunity they may be able to use their domain sales to do it. We all use domains for different goals.

You're plane ticket from Asia is probably much higher than my $300 round trip ticket to Vegas from Texas.
So, if you need your domain sales to cover your renewal costs and you've allocated those funds elsewhere, you're right, you would need to sell more domains to make up for that.

Picking up a few extra gems to sell could help offset the costs of other projects- outside of renewing domains.

What I learned last year at NamesCon had a lot to do with the type of domains I had, and being able to recognize their value and how to let them go. I also learned how to pursue a lead. I will admit to not being the best at sales, but luckily I still do well enough to make a number of small sales per month.

This year, I learned more about the importance of building relationships in our industry than anything else. I strongly believe that relationships help take your business to the next level.

 

[Angela St. Julien]

@Nattydomain- Thanks for watching! Yep, I was there is Tempe & Scottsdale Arizona. GoDaddy had just hosted an internal career fair days earlier, where they work with their employees to make sure their in the right department. They want to make sure they feel comfortable and passionate about the area their working in. It was pretty cool.

 

[Name Trader]

@stubWhat I learned last year at NamesCon had a lot to do with the type of domains I had, and being able to recognize their value and how to let them go. I also learned how to pursue a lead. I will admit to not being the best at sales, but luckily I still do well enough to make a number of small sales per month.

This year, I learned more about the importance of building relationships in our industry than anything else. I strongly believe that relationships help take your business to the next level.

Learning to let domains go is hard. I would say I'm reasonably brutal on my first cut. But when I see domains about to actually get deleted from my account, I usually save some more. But I do still have too many "personal" domains which will never sell.

I'm in 2 minds about this relationship building. I have found mostly the relationship is usually trying to sell you something. Rather than being a true and honest broker. This is where my jaundiced view of conferences in general comes from.

 

[Angela St. Julien]

I understand what you mean. I definitely met a lot of people who were interested in selling something. That is what the networking aspect of most conferences is like. That isn't always a bad thing. But... there is more in our community than that. I met a lot of people who wanted nothing from me- they were just genuinely nice people who enjoy meeting genuine people. Maybe you can start with a local meetup. You might be surprised at what you find.

 

[juliaroberts2403]

So interesting to have many useful info about Godaddy