advice Basic strategies

Allowed to share the domain you sold for $3k?

sure, mindsay.com is what I sold for $3k. (I had created a thread in the appraisal section last month and priced it based on that.)

Rule #1 of domaining: Never use Estibot or any other automated evaluation tools, they are worth nothing and pick random figures. (mizla.com for example)

I would set the BIN at a price you are happy with now, it may lead to a quicker sale which is what you need I assume if its for medical bills.

Good luck

Good luck and congratulations on the very nice $3000 sale.

In addition to the places you mention, I would for sure use Undeveloped as well.

I think the single most important thing is the lander. I went to rapid(.)photography just to look and while it has a lander, as far as I could see it gives no information and does not say it is available for sale. I think you are missing out potential opportunities.

If you have some names that are strictly brandable, you might want to consider one of the brandable marketplaces. Yes, commissions higher, and require (main cases) exclusivity, but the prices they bring in seem to make them the sensible option for that type of name.

Re automated appraisal I don't think that you can rely on them to guide your pricing. I think you should know what they say, partly because some end users will have consulted them, and the advertiser/search stats that Estibot provide and the comparator sales (many of which are not in NameBio) that GoValue provide can be helpful. It depends on the type of name how accurate the appraisal will be. I see that you have consulted NameWorth. One aspect I like a lot in their presentation is they give 6 prices according to what the probability of sale might be, ranging from a price for a motivated end user with an immediate application to a price if you were to liquidate it in an auction. I find this way to view things very good (not speaking per se re the appraisal values themselves, still exploring it myself,, but the presentation idea is top class).

Best wishes for continued domain success, and I hope all works out on the medical bills front. Take care.

Bob

Thank you both for your advice.

Yes, my project today is to replace the landing pages with some text like i have done for profile(.)io. I know services create landing pages for you, like undeveloped, but they take a commission. I'm happy to pay a commission if someone finds my domain through their service, but if they just type in the address directly or stumble upon my domain somehow, I'd like to avoid a middle man.

Bob Hawkes said:

If you have some names that are strictly brandable, you might want to consider one of the brandable marketplaces.

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What are the brandable marketplaces? Currently using Sedo, Flippa, Afternic and GoDaddy.

Lastly, I understand the automated services are not good at setting prices. Besides paying $50 per domain for an appraisal (!) what would you recommend?

Would it be appropriate for me to ask other users of this site to quickly appraise my 14 domains in exchange for me paypaling them $5 or something? If I do that with 3 or 4 people I'd probably get some good data. But I'm new here and want to ask if this is kosher because I don't want to break any rules here.

Thanks again for the advice!

You can get appraisals for free in the appraisal section. Looking at past sales similar to yours should give you a good idea of pricing. Have a look around namebio.com to see what's selling. All the best.

Brian Klug said:

What are the brandable marketplaces?

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Probably the best known ones are Brandbucket, BrandPa, BrandRoot and SquadHelp. But if you worry about Undeveloped's 9% commission on sale, they all have much higher commission.

Brian Klug said:

Would it be appropriate for me to ask other users of this site to quickly appraise my 14 domains in exchange for me paypaling them $5 or something?

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While not inappropriate I think it is not necessary. If you post them in the Appraisal section I am sure NPs members will give you some appraisals free.

Brian Klug said:

what would you recommend?

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Really I thinkYOU are the person best able to appraise your domain names! Really! Do the following for each name....

1. List possible end use you have thought of, the advantages users in those niches would obtain from your domain name, how much those users might reasonably pay for a domain name rebrand or initial brand (none of these exact no matter who does it) and then try to put a figure down as the ideal reasonable end use price for a motivated buyer.
2. Next go to NameBio and search for comparator sales. If a two word name do searches using "Start with" and also "End with" the other word. Order in each case these in terms of price, and then scroll down the list until you find ones that in your mind are comparable to your name. Once you reach a point where about 50% are better and 50% worse you are at the right zone. Also look at dates and venues where sold. This gives you a price to compare with that from 1. If you need a guide to starting using NameBio I wrote one here (part 2 will cover exactly what you need, but I keep procrastinating and it is not yet done ).
3. Now look at competition. See if hand-reg available for names really similar. Use Dofo to search for names for sale that are similar and see what they are asking. Make sure you are competitive. Just because someone asks a million dollars for TheWorstDomainNameEverRegistered does not mean names like that are worth that .
4. After doing 1,2,3 then go to the automated or at least GoValue, Estibot and NameWorth. See both what they say, and try to figure out why they vary. Like is it a term with no advertising potential or a brandable in which case Estibot will probably say it is not worth much. Or did it sell for a huge amount in .mobi years ago and GoValue are considering that and shouldn't. NameWorth look carefully not just at top price, but if you want a 50/50 price selling in next 12 months what price they recommend. By the way use GoValue to expand your comparators from 2, and maybe reprice.
5. Post it in appraisal section and see what people say.
6. Ask 5 nondomainer friends to price it in a lineup. That is put together your name with 3 other names that are sort of similar and did sell (ideally in last 2 years). Ask them to order them in quality and price.

OK it is work and it is easier to pay someone $5 or to look at an automated tool or to just see what people say in 5, but I would argue that if you do all of the above you will have a better idea of worth than any of the above. Plus you will be prepared with the case for the domain name plus have some ideas on how to justify the price if you get queries. You will be the expert on pricing your own domain. Really.

Best wishes with them.

Bob

PS This that I wrote on evaluating a domain acquisition may also be helpful for the pricing you want to do, although that is not the topic exactly.

Brian Klug said:

I just sold one domain for $3,000 so looking to repeat this but I really don't know what the best strategy is.

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Hi

why not use same strategy that you used to make your last sale?

BTW: congrats on the sale

imo...

In 2019 you have diversify your strategy:

• Mainstream marketplace listings (Sedo, afternic, etc)
• Your own branded marketplace (yourmarketplace.com)
• Domain development

You can spend all your time browsing expired lists, and for sales lists. Or you can build a solid portfolio that is manageable, create a marketplace, and develop your best domains.

Then reinvest profits in new domains. Just make sure all domains resolve. Your non-developed domains should have lead-gen sales contact pages.

Bob Hawkes said:

After doing 1,2,3 then go to the automated or at least GoValue, Estibot and NameWorth. See both what they say, and try to figure out why they vary.

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Check my 3L com domain I'll probably sell.

Results:

GoValue: 22000$
Estibot: 44000$
NameWorth: 1,750,000$

How to make anything useful out of it?