poll What makes a domain valuable (or not) in 2020 ?

[Gube]

With the idea of building a new, open, appraisal formula in mind, we thought the domaining community could help.
Cast your vote on what influences the most a name's value to you.

An appraiser should help investors to invest at the right price, but can also be used when selling a domain to an end-user ("Proving" the price).
Making the number random wouldn't work..
But here are some elements we could use in a future (free) Appraiser :

• The domain length
  "the shorter the better" or another rule

• TLD used (Does a .com have the same value as a .paris, Increased complexity here, as some GTLDs might be a better fit than a general TLD)

• The domain age
  I think it's still believed age can be a deciding factor when buying or selling a domain. (More names available and registered in the past, meaning the average hand reg quality was better)

• Word balance ratio
  I did use that factor on my personnal scoring system, it worked that way : A domain with a small word size balance had a better score than others (Example : The dog was better than wonderful dog)

• Vowels/Consonants ratio
• TLDs taken count
• Potential end users
  In my formula, I was checking for the amount of similar domains registered (Count of all domains countaining the SLD of the name searched, it's not precise on short SLD, example : the.paris, it was matching all domains containing "the", but .paris was not taken into account - Should it be improved and used ?)

• Readability
  This factor might not be clear, but basically, we would check if a given name can be spelled and read easily

• Dictionary factor (If the name is part of a dictionary, and is commonly used for example, could it influences its value?)

• Similar names sold (Similarity % multiplicated by the sale price?)

• More factors? Feel free to discuss about them in the thread

You can vote for up to 3 different factors, but if you have more in mind, or would like to defend your point of view, please do.

Gube

 

[frank-germany]

the only factor that makes a domain valuable is:

somewhere out there does an end-user exist
who has the creativity/insight to understand that that special domain
will make him aka his company even more profitable aka successful

and as that end-user exits
there might as well a domain investor exist
who has the idea to buy it cheaper from you

 

[trelgor]

The overall gravitas as a brand. You will need to filter it through your intellect and experience. There is no formula. Brands are like people. Different. Some are different in a similar way and some are similar in a different way. All have a persona that can be liked by some and disliked by others. The accuracy of a valuation for something this complex depends on the overall skill of the person making it. You can read a book from start to finish and memorize it perfectly. That will still not make you a good lawyer or doctor or writer or artist or anything. Maybe you can be a dictionary.