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Tommy Butler owns the domain name Glasgow.com, but now it’s up for sale, and in a podcast interview with Technology.ie he talks about his reasons for selling, his thoughts on the value of domain names, his strategy for domain success, and why a good domain is a business asset.
“To me the domain is the heart and soul of your online business. It’s not your social media accounts. It’s not your Facebook account. And I say this to every business: If you have the right domain name for your business, your business will succeed no matter what.”
“People have been uneducated about what is the value of a domain name, and I think that’s why social media and SEO have become far more important … They’ll happily spend two thousand, three thousand, getting their SEO done, but if they took that money and bought the domain name, the domain name will bring in better results than the SEO – and they’ll own the name!"
“And then if you’ve got a good name, and you’ve put SEO on it, it’s a fantastic combination!”
Interview http://technology.ie/glasgow-com-domain-audio/
@Duke article about Tommy Butler http://www.dnjournal.com/cover/2012/april-june.htm













