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Names with stories: The story behind Phrase.com
There were many reasons behind this migration.
Firstly, we like the simplicity of Phrase. It is strong and simple without any extra inessentials, which suits us really well. We also recognized that there was already entrenched brand equity in PhraseApp. We wanted to ensure an easy transition and make sure our existing and new customers could still find us. And coincidentally, many of our customers who have been with us for several years have actually always referred to us as Phrase! So this choice was, in separate ways, the easiest possible adaptation and logical next step in our forward progression.
read more
Names with stories: The story behind Phrase.com
There were many reasons behind this migration.
Firstly, we like the simplicity of Phrase. It is strong and simple without any extra inessentials, which suits us really well. We also recognized that there was already entrenched brand equity in PhraseApp. We wanted to ensure an easy transition and make sure our existing and new customers could still find us. And coincidentally, many of our customers who have been with us for several years have actually always referred to us as Phrase! So this choice was, in separate ways, the easiest possible adaptation and logical next step in our forward progression.
read more
