discuss Store and .Online: Thoughts on their long-term potential and liquidity?

[Abdellah Guessoum]

I've been tracking the adoption of new gTLDs lately, specifically .store and .online. While .com remains king, these two seem to be gaining traction with end-users and small businesses.
I'd love to hear your veteran perspectives:

- Do you see real liquidity for these extensions in the aftermarket?
- For those holding them, are you seeing an increase in outbound interest?
- Between .store and .online, which one do you think has a better "shelf life" for branding?
Looking forward to your insights!

 

[Eric Lyon]

.store​

Public sales reports
NameBio.com shows 53 .store domain sales reports ranging from $100 to $26,705.

.store registration trend
According to DNS.Coffee there are are 2,064,961 .store domains registered today.

.online​

Public .online domain sales reports
NameBio.com shows 342 .online domain sales reports ranging from $100 to $400,000.

.online registration trend
According to DNS.Coffee there 3,143,720 .online domains registered today.

Note: The above is just a quick surface check and there is a lot more that should be looked at to determine which is the better one to go with and what word(s) before the dot would fair better than other words, etc...

Just looking at the surface, .online appears to be ahead with the most registrations, most sales reports and highest reported sales between the two.

What you do with that data is up to you, just remember, the surface data can sometimes be misleading and a deeper dive into niche specific targets can change everything. Some niches do better than others in each individual extension.

At any rate, what ever you decide to do, I wish you the best in your domain investing adventure...