news Shoes.com sells for third time in 6 years

[koolishman]

The domain name Shoes.com has its fourth owner in less than six years after Wal-Mart sold the business to a private equity company.

https://domainnamewire.com/2020/08/29/shoes-com-sells-for-third-time-in-6-years/

 

[CraigD]

A domain name with itchy feet!

 

[Bname.com]

Is this a bad luck domain name?

 

[koolishman]

Is this a bad luck domain name?

Priorities change. Situations change.

Look at how Covid has screwed many profitable businesses.

 

[CraigD]

Priorities change. Situations change.

Look at how Covid has screwed many profitable businesses.

I imagine that people simply aren't wearing shoes as much over the last six months due to being stuck at home, and consumers will not need to replace those unworn shoes for a while after covid ends.

Slippers are probably the big sellers for the foreseeable future.

 

[dombastic]

Wal-Mart does not really need shoes.com.
They have a brand that everybody knows.

B&N had the domains book.com and books.com already in the 90s.
(Amazon was their main competitor.)
It did not help them.

 

[blogspotter]

A category killer domain is only good for runner ups. Moreover Amazon owns all categories anyway.

 

[dombastic]

Moreover Amazon owns...

I was talking about the 90s.
Amazon was basically an online bookstore.

Now it is the same:

Amazon does not really need shoes.com.
They have a brand that everybody knows.

 

[blogspotter]

Amazon does not really need shoes.com.
They have a brand that everybody knows.

I am talking about all category killers in general

 

[lock]

But the deal also would involve selling shoes for them at largest retailer and still probably earning a mention.