Great question.
At Saw.com, we ask for exclusivity when we are providing services beyond simply listing a domain on our marketplace.
That can include our research team identifying potential buyers, building targeted outreach lists, contacting companies, founders, startups, investors, VCs, and other relevant prospects, preparing marketing materials, issuing press releases, promoting the domain on social media, attending relevant conferences, and featuring it across other channels where we believe the right buyer may see it.
It takes time and costs money to do all that.
While raising awareness, buyers do not always come back through the broker. Some may try to contact the owner directly or hire their own representative to go directly. If we are investing our team’s time and resources into creating demand, we need some protection that allows us to properly represent the asset and recover that investment if a buyer is generated from the campaign.
Months may sound long, but for a meaningful domain sale, especially one that requires outbound research, negotiation, and education of the market, it is a reasonable period of time. Companies take time to make decisions. It also takes time to find the right people at large companies. Especially in the summer!
Make sure you are on the same page with your broker, and make a plan that works best for you. Set the right expectations for the time frame, how often you want to hear from him, and whether you have other leads you worked on or never responded to. Then share them. Share whatever you communicated in response to these inquiries so we are not surprised by conflicting information during a big meeting.
Hopefully, you and Darryl can make a plan you are comfortable with, and you'll give us a chance to sell your name. We are looking forward to it.
Thank you for the opportunity!
Jeffrey Gabriel
[email protected]
I have a chap from Saw.com ringing me, twice, very interested in marketing LondonHotel.com
I mentioned I don't really want an exclusive arrangement but the agreement he sent requests this
He saying all the right things to me "we think its worth a lot more" etc
but exclusive agreement probably means a longer haul (months years) doesn't it
Can you help me weigh up the pros and cons please?
Would love
@bmugford to participate
