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Reasons to monitor domain investors and important registrants

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In virtually any investment market, it’s essential to stay on top of trends and keep track of what is being sold and bought and, sometimes even more importantly, who is doing what exactly.

Successful investors follow strategies that are often being mimicked or used as a starting point by others. Expecting this also applies in the context of domain investing, both new and experienced domain brokers might find it useful to see what specialists in their fields are doing to avoid rookie mistakes or simply think what their next investment opportunities might be.

Besides, domainers might want to see what important registrants are doing and how it might affect their niche. For example, if a tech giant purchases a domain related to a specific area, this may indicate interest in owning related domains for brand protection purposes and avoiding other companies to own too-similar domain properties.

Competitors of said tech giant might also find it strategic to follow the move and purchase similar domains should they get the opportunity. In that sense, certain domain investments by important registrants can later result in a lucrative trend.

Whatever the reason for tracking registrants might be, I can only imagine that doing so manually is difficult and time-consuming. My company, WhoisXML API, has put together a tool called Registrant Monitor that can be helpful in the mentioned situations.

Where Registrant Monitor and Other Tools Fit In
In a nutshell, Registrant Monitor lets domainers keep an eye out on profitable domains and trends by monitoring the actions taken by fellow domain investors. With it, users can closely track registrant changes associated with domains of interest through alerts as specified individuals or organizations obtain, renew, or drop domains. It works for old and brand-new registrations.

More specifically, here are ways by which Registrant Monitor, on its own or in combination with other tools, can prove useful:
  • Predicting where the investment market is going: Registrant Monitor lets users learn about the domains big investors and their competitors are snapping up. The tool, when used with Reverse WHOIS Search, which reveals all domains belonging to a given entity, can also find out how domainers are diversifying their income streams by tracking all the assets associated with their names. Are they putting their money in one-word domain names like gold[.]com? Or do they prefer exact match domains like LasVegas[.]com?
  • Acquiring domains as soon as they’re available: Registrant Monitor can also serve as a starting point before using Domain Availability Check, which confirms whether or not a domain is free for registration. In fact, as soon as they receive notifications of a domain update, users can use the Domain Research Suite's availability checker and other tools to plan their next moves.
  • Keep a record of all changes over time for later use: In addition to alerting users when a change takes place, Registrant Monitor can serve as a repository to analyze historical changes for a given registrant over time since the moment that person or organization started being tracked. This allows domainers to review the information later on when it’s most relevant and possibly understand what long-term strategies and trends are in play.
  • Add perspective to a domain purchase or sale: While Registrant Monitor allows tracking the moves of registrants of interest, other tools can bring more context for these actions. WHOIS History Search, for example, can inform about past owners as it’s supported by 7 billion historical WHOIS records. Frequent changes of hands may indicate that a domain name isn’t of much value because it possibly was once owned by a known cybersquatter or was tied to a cyberattack.
These are just some of the ways and possible reasons to use Registrant Monitor and the Domain Research Suite. Can you think of other use cases for our tools related to domain investing?

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