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Parking Basics: 101

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smurge

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I've been watching the forums for a while now and have seen several things that need to be discussed before someone new decides to jump into this industry and business. Those things I am about to discuss are called... The Basics!

As usual let me clarify a few things:

1. I still do not consider myself an expert in this industry. Why; because I am always learning new things and still making mistakes. Therefore please feel free to correct me if I post something wrong.

2. I am not going to discuss parking tactics and techniques. This is simply to cover items which people constantly ask. If you see something that needs to be added please let me know and I will gladly add them.

3. The things I have learned and sharing are form the years I've spent making mistakes.

4. My usual disclaimer: I will not discuss illegal, blackhat, or other things shunned upon in this industry.

5. If you don't have a sense of humor, take things personal, etc, then don't follow me and hit the big red "X" in the upper right hand corner of the screen.


Now before I get into the meat and potatoes of this post let me say thank you to all you have supported me, messaged me, and worked with me over the years.

Id also like to thank Matt @ bodis and his team, Donny @ voodoo and his team as well for always taking the time and having the patience to share the information they do with all of us on a regular basis. It's not everyday you find owners of parking companies working with the lower level "players" like myself. So thank you once again for taking the time to share this information and taking the time to hep every single one of us.


So let's get down to the basics.

(10 -5- 2014)This is going to be a rough draft and will be updated over the next few days as I post this information.)



#1. When do I get paid?

(Edit: 10-5-14 : Thank You @David Walker ! I've used your post instead. Very well put!)

The service is parking and the invoice is for a period of 1 month (28/30/31 days). When a parking company states that their parking is NET-7, that means that the “invoice” or service will be paid in full 7 days after it is completed. In other words, the month of January has ended and they now owe an invoice of $500. That invoice must be paid to you within or on the 7th (business day). In your example provided, Bodis is NET-7 and Voodoo is NET-30.

There are companies out there that can deal in lesser or greater net payments, depending on quality and traffic amounts.

Net 7 – 7 days after the completion of the parking service (1 month) + 7 days
Net 15 – 15 days after the completion of the parking service (1 month) + 15 days
Net 30 – 30 days after the completion of the parking service (1 month) + 30 days

Bodis has no minimum payout, which means if you earn a dime in 1 month, you will receive your dime in 7 days following the end of the month. However, some parking companies have minimum payouts via different payment methods.

Let’s use an example of a minimum payout of $50 over a payment period of NET-30. If you earn $30 your first month, you will not get paid NET-30 in your first cycle as you did not fulfill the minimum payment requirements. That $30 will roll into the next month where you earn another $30, which is a total of $60 and above your minimum payout threshold. You will be eligible for NET-30 at that point, making it a total of around 90 days to receive $60.



#2. Charge-backs & Deductions

A lot of people often ask; "Why do I have chargebacks, what are they, why do they happen?" Hopefully I am able to cover this all for you.

Chargebacks are part of this business. They happen to every single person in it. If someone says they don't get them they are 100% lying. Now they may not happen every month, heck you might go 10 months without a single one but eventually they do happen and yes...they do happen to me. So the question is why?

Traffic Quality:

Sometimes traffic coming from a source may be deemed as bad quality This has nothing to do with the parking company themselves but rather with the "UPSTREAM PROVIDER".

Click Fraud:

This happens when you click on your own inks to make money. However this can also apply to several other things like; telling your friends to do it, having random people do it, advertising to have people do it and more. Basically, there is no intention for that person to actually buy the product and you are having them do it simply for you to make gains. This is a NO,NO, and you will be get banned or your account will get hammered into oblivion. Just don't do it!

Conversion Rates:

Simply put, this is the amount of people coming from your parking sites and sign up/ buying a product, service, or requesting information. This shows Google that the quality of traffic coming is on par with what they want. If you have 100 people visit a site and not a single one signs up, buys something, etc...well they are going to have a problem with it and justifiably so.


Okay, so now we know about the potential for chargebacks but how else does this affect me:


Carry Overs:

This means the upstream provider has determined that they are not happy with the traffic you are sending. This could be because of the following items we discussed previously. Now, what a lot of people don't understand is that the "Parking Company" is not the boss. The upstream providers are the boss and can simply send an email to the parking companies telling them to carry over your money for any reason what so ever.

"Well RJ, that's bullshit, I can't believe they would do something like that. I wan't to know why and all I hear from the parking companies is that the upstream provider told them to and no more information is given!"

Welcome to the world of parking. The upstream providers do not have to disclose anything to you nor will they. If they want to close your account and go buy a Hot Chocolate from Starbucks...they can. There is nothing you can say or do to change this and honestly it's a waste of time to even argue about it. Suck it up, put on your big boy/ big girl pants and move on.

Carry over length of time:

"Well fine RJ, I hate you and the parking companies...so how long before I get my money form the carry over?"


A carry over is like a prison sentence for you account. It can last from 90 days - Indefinitely. Basically the upstream provider is worried about something and has deemed that your account needs more review time.

DEAL WITH IT! I once had a carry over for 5 months. Was I upset? Sure, but I also understand that stuff happens and that this is part of the business.game I signed up for. If you can't handle the swings, the ups and downs, then this roller coaster is not meant for you.

Account Suspended/Suspension:

Your account is closed. This could be for several reasons as discussed above. My word of advice, message the support team of the parking company and ask "NICELY" what happened. Even if you don't like the response you receive it's not going to change the outcome of the account suspension. Do not get pissed at the parking company as 99% of the time it's not their fault but they are complying with the Upstream providers demands.


What does Zero-Click, 1-click, 2-click, or Auto Lander's mean & what's their purpose?

(10-6-2014: Thank you @ezdns - Great submission, I will be adding it)

Zero Click:

Sends visitor directly to an advertisers landing page, and while on average zero click providers tend to pay more per visit, not everyone/website is eligible.

Single Click:

Direct links to advertisers promotional content, pays you for just one click.

Double Click:

Has a preliminary set of links with categories that lead to a more refined set of advertisers links. You are paid only for the second click, but may increase CTR (Click Through Rate).

Automatic:

Parking provider will decide based on small factors in domain name which of these choices they think is best suited for your page.

They are all fine options, and it's not likely you will see a massive change in traffic or revenue from swapping between them, but if you have the time it could be worth seeing which works best for your individual domains, personally I just throw most of mine onto single click unless the name is not very descriptive.


What do all those crazy letters mean; CTR, RPM, RPC, etc...

(Thank You @ezdns for your submission. Will be using it)

RPM: "Revenue Per Mille (Or Mil)" - That means your income per 1000 clicks.
RPC: "Revenue Per Click" - That one is fairly self explanatory.
CTR: "Click Through Rate" - The percentage of clicks received from visitors to your site



Code of Conduct:

(everyone can contribute to this. This should be a synergy between use and company)

These are the rules that I follow when issues come up or if I have a concern about payments, deductions etc. Remember, this rule, don't piss off the people who control the money. Often times I see members come on here and blast Matt or Donny because an issue might not have been resolved to the users satisfaction. If you think that bashing, ridiculing, berating, threatening, these people will get you anywhere then you are in for a sad ending.

We're all humans, we all make mistakes, however if you are going to be an abusive person then you will rightfully be treated as such.

Resolve differences in private and not in public. If you don't like the outcome, if you are banned, if your account is carried over, these are not public matters. Take these steps instead:

Step #1

- Email the parking companies support team

- Wait for a response (24-72 hours)


"Okay RJ, thanks for your lame advice..I waited 72 hours like you said and still nothing. I'm going to go on a public forum now and bash them because I'm angry and frustrated."


Well if you do that then this is how I see you and the rest of the community sees you and you get what you rightfully deserve.




Step #2 - No response to support tickets. What steps should I do next?

- Get on namepros and post your concern in the proper thread. Be as factual as possible. Leave your emotions at the front door.

Good Example: (Use this example)

Hey (insert Name)

I am having a problem with (Insert Problem). What should I do to resolve (Insert Problem)?

Thank You,

(Insert Your Name)


Bad Example: (Never do this but it seems to be the most common method used)

Hey (insert abusive word of choice)

(Insert abusive words), why did you (insert abusive word) my account? Your company is a (insert abusive word). I hope a thousand horse sized, zombie ducks, strapped with laser beams, find you and (Insert abusive phrase & object). I want this fixed "NOW"!

Well, if you do this...you sir are a douche and I hope they close your account, keep your money, and spend it on hookers & blow while sending you pictures of the money you could of made.


While my points are made with humor the point I'm trying to say is; being mean, being abusive, threatening people is not going to get you what you want.


Words of advice:

1. Don't get mad at the parking companies for simply applying the rules they are required to. If someone walked into your home and didn't follow your rules would you want that person back? Of course not and unfortunately this happens all too often.

Let this clip from a great movie be a gentle reminder:


(more to come, taking a break but this is a good start. If you have specific questions you would like answered for this basics thread please message me or post below. )
 
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The views expressed on this page by users and staff are their own, not those of NamePros.
Thanks smurge we really appreciate it when you share your experience.
I do miss your income screenshots:roll:
 
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Thanks smurge we really appreciate it when you share your experience.
I do miss your income screenshots:roll:


:) maybe ill post them again one day but all the flack i get is not worth me posting them. however they havent changed. the day they do you all will know. :)
 
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Very well write up about parking. Here is a basic term used when parking (and other affiliate/cpc programs) that should be clarified so that they are noticeable when seen and you don’t have to dig through the FAQ’s for them.

#1 When do I get paid?

The service is parking and the invoice is for a period of 1 month (28/30/31 days). When a parking company states that their parking is NET-7, that means that the “invoice” or service will be paid in full 7 days after it is completed. In other words, the month of January has ended and they now owe an invoice of $500. That invoice must be paid to you within or on the 7th (business day). In your example provided, Bodis is NET-7 and Voodoo is NET-30.

There are companies out there that can deal in lesser or greater net payments, depending on quality and traffic amounts.

Net 7 – 7 days after the completion of the parking service (1 month) + 7 days
Net 15 – 15 days after the completion of the parking service (1 month) + 15 days
Net 30 – 30 days after the completion of the parking service (1 month) + 30 days

Bodis has no minimum payout, which means if you earn a dime in 1 month, you will receive your dime in 7 days following the end of the month. However, some parking companies have minimum payouts via different payment methods.

Let’s use an example of a minimum payout of $50 over a payment period of NET-30. If you earn $30 your first month, you will not get paid NET-30 in your first cycle as you did not fulfill the minimum payment requirements. That $30 will roll into the next month where you earn another $30, which is a total of $60 and above your minimum payout threshold. You will be eligible for NET-30 at that point, making it a total of around 90 days to receive $60.
 
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Thank you for posting such informative summary!
I had a question. I have bunch of domains on Voodoo, and I had some clicks at $200, but I only get 20 cent revenue for those. It seems very low, am I doing something wrong?
 
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Thank you for posting such informative summary!
I had a question. I have bunch of domains on Voodoo, and I had some clicks at $200, but I only get 20 cent revenue for those. It seems very low, am I doing something wrong?

I am not sure what you are asking. When you say you've had a $200 click and only get paid $0.20, what do you mean?
 
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sorry for confusion. I am still new to this.
it says RPM is $200, and RPC is 20 cents.
 
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Hey Emerald,

RPM: "Revenue Per Mille (Or Mil)" - That means your income per 1000 clicks.
RPC: "Revenue Per Click" - That one is fairly self explanatory.

So the $200.00 you are seeing isn't what you have earned, but what your domain will/would earn if it had the traffic necessary to gain those 1000, or "Mille" clicks, think of it as a projection of possible revenue.

Hope that clears things up,
Ez
 
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Ok, thank you for explaining.
What do you recommend as far as choosing 'zero clicks, double clicks, automatic, etc? What is the difference?
 
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Zero Click:

Sends visitor directly to an advertisers landing page, and while on average zero click providers tend to pay more per visit, not everyone/website is eligible.

Single Click:

Direct links to advertisers promotional content, pays you for just one click.

Double Click:

Has a preliminary set of links with categories that lead to a more refined set of advertisers links. You are paid only for the second click, but may increase CTR (Click Through Rate).

Automatic:

Parking provider will decide based on small factors in domain name which of these choices they think is best suited for your page.


They are all fine options, and it's not likely you will see a massive change in traffic or revenue from swapping between them, but if you have the time it could be worth seeing which works best for your individual domains, personally I just throw most of mine onto single click unless the name is not very descriptive.

Again, hope I was of help,
Ez
 
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@ezdns beat me to it, right when I was about to click "post reply", I saw new messages. :xf.grin:
 
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Oops :laugh:

I was worried about that so I copied it and refreshed page but didn't see a post so I went for it!
 
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Thank you for clarifying this, this helps
 
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rodney.jpg


Parking ppc used to be big man on domain forums. Ten years of TAC pressure ended that run. Sales own the spotlight and parking isn’t mentioned in polite company. A nod to smurge for shaking the ppc tree. Nothing could be finer than registering a name that earns more than regfee. Thar's cash cows in them thar hills. Now please move along to a dot whatever thread. Yeah, you, let's go, while we're young.
 
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Thank you very much Smurge for sharing the information, like always.
 
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Always very informative thread!
each smurge post is a precious gem!
i think that a big important thing is missing from this thread!
As this is a business, like all other regular business we have to pay tax on our earning.
I know that there are many difference from country and country and this change things a lot.
So i reccomend to everyone that want to start this business to take some time for understand how much you have to pay to maintain your business running.
If you are in a bad country for tax like me you will be very disappointed knowing that if you want to run this business your revenues are cutted off around 70% for taxes + accountant cost + and all other related cost.

I've never seen no one talk about taxes here but i think that it is a very important things because if you earn 1k$ a month and if you are cutted of for more than 50% i think that this will change a lot your application to the domain world.
Obviously you can do this business without to be safe from legal /tax side and the parking company will continue to pay you but what you will say when a lawyer will contact you asking where do you get those profit not declared??
 
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Smurge rocks. Thanks for the handy info.

Pablohc86 I hope the taxes are common for all other similar business including DomainParking depending on your location. So take home profit = revenue - ( expenses + accountant fees + tax )
 
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Smurge the for refreshing parking basics. U rock
 
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Hey all,

I am back now. Ended up moving the family back to Las Vegas,NV. I missed the night life and all the events. Now that I am back I will be more active.

Look forward to talking with you all and bringing you some new and amazing things that I am personally working on.
 
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Hey all,

I am back now. Ended up moving the family back to Las Vegas,NV. I missed the night life and all the events. Now that I am back I will be more active.

Look forward to talking with you all and bringing you some new and amazing things that I am personally working on.

we are only happy that you are here again providing new hints, tips and useful thoughts.
wellcome back :)
 
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Paolo, I told you already. I dont see the sustainable business model here, when you have to pay 50-70% taxes. I think if you are reinvesting everything from what you get to Paypal this shouldnt be a problem. If you intend to pay each month the taxes, what remains its even not enough for renewal fees I guess. When you come to 100-200USD+ a day, thats the time to consider paying taxes imo....
 
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Paolo, I told you already. I dont see the sustainable business model here, when you have to pay 50-70% taxes. I think if you are reinvesting everything from what you get to Paypal this shouldnt be a problem. If you intend to pay each month the taxes, what remains its even not enough for renewal fees I guess. When you come to 100-200USD+ a day, thats the time to consider paying taxes imo....

Worst.Tax.Advice.Ever.
 
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Worst.Tax.Advice.Ever.

I don't have an opinion on the advice Decades gave but, can you explain why is it so bad that it needed such a comment?
I'm about to start paying taxes for my domains' income and I'm really curious as to why you responded the way you did
 
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Yeah I know :) Its like with shares, you open a trading account and if you dont cash out the profits, just reinvest everything, you are not paying like 50% taxes for each trade. In my country the investments work that way, not sure about yours.

Hypersot: Only capital gains are subject to taxes, so the profit is the difference between income and outcome.
 
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