Legal Issues with 'Info Network'

[jamesau]

So the deal is i'm planning the logistics and programming/development of a new .info network which will basically cover a certain niche. I'm going to start out developing one network, likely English soccer teams, and then depending on the success, move on to other niches.

My question though at this point is what legal problems might I encounter if I were to own and operate team names, band names, celebrity names etc. in .info extension - for example ManchesterUnited.info - and on this minisite supply RSS feeds for news, club info, squad info and perhaps an affiliate store for Manchester United goods. While I might integrate an AdSense banner here and there I wouldn't be attempting to downgrade or misrepresent the team (brand) in any way. This would distinctly not be classified as a not-for-profit project as I would be attempting to build up a revenue generating network, but at the same time, provide a quality resource about the subject.

From what I hear most brands are fairly open to pro-brand 'fansites' but I was wondering what you guys thought on the matter? Also, perhaps brand management is different in each potential niche, maybe music artists are more protective of their brand?

Any thoughts are welcome. Just thought I should put this up by for I delved to far into what could be an ultimately pointless project.

Cheers,

James

 

[DNQuest.com]

There is a fine line between a "fan site" and "commercial gain". Honestly, if it is truely a fansite, then no affiliate links or adsense. Fan sites are free speach under a "labor of love". When you start receiving revenue, thay is where your troubles could lie.

My question would be.. is it for love or money? From what I read, I am betting on money. Th "not-for-profit" representation will not fly in this case. First, you need to file as a non-profit to attain the status. Secondly, it isn't about profits, it is about revenue. You are looking to steal revenue from TM holder, this is a no-no unless you have permission to do so.

Yes, some "fan sites" do make revenue and are still in operation, but it doesn't mean that it can not be challenged. The sites are still up because 1 - The TM holdern't doesn't know, 2- The TM holder doesn't care 3- it is sponsored by the TM holder (so there may be links and adsense up the wazoo and the TM holder is making money from it).

I hope this helps