Is outbound dead?

[Domain Monk]

Recently 0 response on outbound , is it over exploited ? And is it dead?

 

[domainwest]

Those spammmers sending seo and website design emails made it slow.many companies dont even bother to open outbound emails

 

[Candace]

I write as the resident outbound specialist at Starfire Holdings.

And that doesn't make me know everything about outbound. By no means; I do not. But I do have a high open rate and high response rate from all companies big and small; from Google and Microsoft to the lil mom and pop companies.

I'll tell you just three of the basic keys to outbound:

- Have a premium domain name, or at least one that the company you're contacting would definitely have an interest in (even if they are using the .net or .org, and you have the .com). If your domain is of no benefit to them; they won't ever respond. And btw, whenever they do, if your domain is not premium please don't quote a premium price....no matter the company. Just because someone at Google responded, doesn't mean that your domain is suddenly worth $1M, when it's really a $10 domain name. They are not stupid.

- Contact the right person. Truth is if you contact the customer service rep, or even the whois email address; a lot of times the people you are contacting have absolutely no power when it comes to making a decision about the domain name. So that does you no good at all; sometimes they forward the email to the right decision maker, most times they do not. Also, be aware that the CEO is not always the best person to contact either. Many times he either has an assistant sift through his emails, he might be too busy to check all emails, or he does not know anything about the domains the company owns or about buying/selling them. You've gotta figure out the right person. And that comes by trial and error and by reasoning.

- Follow up, but not to many times. After about 2 rounds of follow ups, it's okay to move on to another person within a company, or just move on to another company all together.

Just my 2 cents.

Happy Outbounding (great domains only)!

Candace

 

[Federer]

For outbound email marketing to produce profitable results:

- The domains needs to be related to products/services (and can include U.S. cities)
- Emails must be very brief (max 2 paragraphs), sent one by one and be as personalized as possible.
- If the domain is at least average in quality, you will need to send the offer to more than 40 leads.
- In your opening email, your domains must be BIN-priced in the "outbound sweet-spot" ($150-$550 range)
- If you are buying the right types of names, you are doing well if you sell 1 in 10-12 domains. It will be profitable as long as the sales cover the expenses. Once you have a system working, you can then scale-up.

 

[maxtorz]

Recently 0 response on outbound , is it over exploited ? And is it dead?

"outboud is dead" "outbound is not worth your time" "outbound is spam" "it's a lot of money" I hear it a lot from 99% domain investors that want to make a quick buck.

If you want to make a serious flow of monthly income with outbound then look up the remaining 1% like @Federer and a few others on here that built persistence, discipline, a system and grit. They make $XXXX+/month with outbound domain sales.

 

[BRANDERX]

It is dead if one stops trying.

Like anything in this world.

 

[Willox Perez]

A lot of good points, I use to always read that Outbound is a numbers game and you have to reach out to a ton of people before you see any responses or results. Also that reaching out to the right decision maker makes all the difference. Even though I agree with both statements I still feel Outbound takes up to much time and not worth the results you get.

You are better off focusing your time and efforts on buying domains that are in demand so that way you have more inbound inquiries you can follow up on and close. If you have a premium .com you won't need to waste time with outbound, people will come to you due to the higher demand.

-Will

 

[Haris]

outbound is love

outbound is life

if outbound was a girl

she would be my wife

 

[maxtorz]

are following up "all" your prospects
or just the once who responded?

You most likely won't get many responses or will get a bunch of "no thank you", "not interested" etc.
I followup with everyone and keep the pipeline full.

What I mean by that is a lot has to do with "TIMING"....people may be interested BUT it's bad timing(biz expenses, traveling, family etc) so they might not reply at all.
Just because someone DOESN'T respond it does't mean they are not interested, and just because they say they are NOT interested it doesn't mean that they don't want to buy.
So really what I am after is the REASON WHY...why aren't they buying from me? What's the reason? Do they have the money to buy from me? There is always 1 real reason and objection!
Here are example questions I use everyday to qualify prospects:

Hey, when was the last time you spent $20,000?
Who other then yourself needs to be included in this deal/decision?
Why aren't you buying from me?
What can I do to make a deal happen?
What's an appropriate next step?
Is this not a good time? why not if you don't mind me asking?
Is it okay if I touch base with you in a couple months down the road and we can revisit this deal?
Sure it's a lot OF MONEY, is that your only concern that's keeping you from moving forward with this deal??
Sir when someone tells me they have to think about it it's usually one or two things: they are not interested, or they are interested but not sure? WHICH ONE IS IT IN OUR CASE??
Are you a broker representing a client or is this name for your personal business?


At the end of the day, I want to KNOW as much as possible so I can help guide the prospect thru the buying process.
I can continue...but you would have to pay me!

 

[Kate]

Those spammmers sending seo and website design emails made it slow.many companies dont even bother to open outbound emails

Domain name spam is not different, it's always crap names. Proof
SEO spammers did not invent spam, spam for Viagra has been around for two decades.

Isn't marketing products via email a spam? food for thoughts!

It's not forbidden to out reach out to qualified leads for some reason. E-mail that is untargeted and not personalized and unsolicited is spam. There can be a fine line between marketing and spam, but if you contact end users to peddle crap domains that are not even relevant to their needs, you are spamming.

Like other domainers/end users I have been on the receiving end many times. Needless to say the quality of domains was consistently terrible. It's almost as if they were looking at you like a potential landfill for garbage names that should never have been registered in the first place.

 

[joro001]

Speaking as an end user myself, as someone mentioned above the relentless spam from India and other third world countries selling SEO, web design etc. have made me completely lose interest in inbound emails.

I just received an inquiry from someone for a domain I own and even that I couldn't care less about with how busy I am and frankly i'm sick and tired of the barrage of junk emails every day. The only thing that would catch my attention is someone approaching me making a serious opening offer, anything else either gets deleted, maybe a fast reply asking to make a serious offer or ignored entirely. Outbound now for anything other than really premium domains is a waste of energy if you ask me.

 

[Jonathan MacDermid]

Most people here seem to talking about emails. My day job is as an contracted marketing consultant and for over 18 years my weapon of choice is the telephone.
I currently have a good list of domain names that will be great for telecom resellers. When I have time, I will pick up the phone to about 200 contacts I have within the sector, briefly explain what I want to offer them and its benefits. Only then will I ask permission to send them an email while I am still on the phone to them so I can check they received it without it hitting spam.
As they now know me and what the email is related to, the likelyhood of a response even if just to state they are not interested will increase dramatically.
It takes a bit more time but the reason I get paid well for my services is that there is currently no automated method superior to vocal human interaction. Email is useful but the reason all the big companies use telesales teams is that they bring in more revenue than other methods, even when taking into consideration the higher cost base.

 

[BRANDERX]

Those spammmers sending seo and website design emails made it slow.many companies dont even bother to open outbound emails

That's right, so the thing to do is to learn this skill & do it right so it doesn't look like junk.

I really think it is something that should be studied & practiced.

 

[deez007]

Outbound done PROPERLY is not dead.

 

[maxtorz]

just consider, Outbound as Reality Domain Appraisal

if to many no thanks or no reply mean your domain are BAD
if you get how much, mean your domain GOOD!

You set the price for your domain, so if you are not completely SOLD on your product, don't expect anyone else to buy from you. The mentality of having "others" or endusers appraise your domains by asking for an offer is why you don't make sales.
I get excited when people reply "No thanks"!!!
It's great if they buy from the get go, but you must contact and followup your prospects 8-10 times before they buy from you.

 

[MR Harrist]

I already do outbound, and the result are pretty bad! I sent almost thousand emails to targeted end user! and most reply are no thanks! I have to admit, doing outbound for first time can be discourage domainer mentality! and if you lucky, you will get nasty reply! , I never get that kind of reply! because I always mention their names!

personally doing Outbound actually are not bad idea! because the cheapest and the fastest way to make sales from domain, are from outbound email! another alternative ways, is by using relevants ads! but with ads, it will cost you a money! and even if you pay money for ads , I think it will not solved the problems! because the problems from the first beggining is our domain names! because recently after I improved my domain Quality, it seem, response from end user are improve!

but if you ask does outbound worth to try ? then my answer is, yes! as long you have good domain!, you can get easy sales! but if your domain are not good, most of the time, you will get no good reply!

just consider, Outbound as Reality Domain Appraisal

if to many no thanks or no reply mean your domain are BAD
if you get how much, mean your domain GOOD!

 

[jideofor]

That's the point. Those guys have spoilt outbound marketing

And many of them are from India. Seriously, not every knowledge should be shared with people because you have no idea what damage they can do with it. But we never know.

I do not know who taught these guys things like this.

 

[frank-germany]

just consider, Outbound as Reality Domain Appraisal

if to many no thanks or no reply mean your domain are BAD
if you get how much, mean your domain GOOD!

thats true
nice idea

but consider:
if you hit the right guy
he will buy

if you hit the wrong guy
he won't

“You can't connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future.”

― Steve Jobs

 

[Mohammed Azheruddin]

outbound email's are not simple task. You have to research and research

- Firstly you have to think like a buyer . if some one sells me why i buy it.
- Is your domain worth that the end user had no option but to buy.
- Finding leads from Estibot is not enough
- Keep the email Simple
- before send the email , study about the company first .
- Do not send BCC at once . buyers hate BCC
- send 10 mails but to correct buyers
- lastly new to domain industry watch DomainSherpa or take admission in DNacademy

 

[frank-germany]

outbound is not dead

I just sold 2 domain via outbound


its slow yes
and maybe tired

looks dead

but is just asleep

 

[Coinking]

No bro, it's completely depend on the names and i have recently sent only 30 emails and get 2 respond.
you can say, outbound sales some dropped because many marketplace establishing and enduser going there for minimize the risk.

 

[hawkeye]

Today 250 mails sent 0 replies

?? Were you expecting them to just ‘instantly’ reply the same day?

 

[MSN-Domains]

True Story

The other week i saw somebody post what i classify as "Garbage Can domain" you wouldn't be able to gift it away for free. I was intrigued to find out what the sellers want their GCDs

Using my work email address, Domain was make offer. I bid $70k(I wouldn't pay $7) and the seller requoted $85k

The poor soul will never be able to gift it away, yet the expectations are well...... as far from reality as you can get. This is the mindset of the majority of GCD sellers

 

[MSN-Domains]

until now
you had my respect

With respect

I'll sleep ok.

 

[Chris Wright]

...you will need to send the offer to more than 40 leads.
...domains must be BIN-priced in the "outbound sweet-spot" ($150-$550 range)
...you are doing well if you sell 1 in 10-12 domains....

It looks like you need to send custom emails to at least 400-500 prospects.
The payoff could average around $350 minus reg fees ($70-100 for me).
With these numbers, I would need to sell 1 name every 2 days, just to survive. One sale per day would keep me above basic survival.
I would need to send 2 emails per minute to make a good living with outbound.