Is it Jewelry or Jewellery?

[NetworkPearl]

Hi guys,

I’m planning to open an international e-commerce website related to jewelry but first looking for the category defining 2 word .com domain name. I have the option to opt for jewelry or Jewellery.

The domain with Jewellery spelling seems to be available for $8k ( I’m willing to pay about that much ) on afternic whereas the Jewelry one seems to be owned by a big company and more valuable as per my research.

Not sure what the correct spelling is so I don’t want to waste my money on the wrong spelled domain.

 

[DomainFQ.com]

ist Jewelry 2nd Jewellery

 

[frank-germany]

I wouldn't go for a name the is not phonetested
and gives more than 1 way to be spelled

 

[offthehandle]

Are you sure? I have (2) close friends in this business one does everything from to design, mfg to sales, diamond setting, cad designs, molds, to some refining. Has all his own equipment and 40 years in the business. He is ah seasoned pro, knows the US market well and has been doing very bad and has been saying all his wholesale customer who sell retail are doing terrible, now 4 years. The other one now only sells gold, both were successful retailers before. One even can’t give away valuable stuff on eBay of all places. You might do some true market research and Ask around trusted sources before you spend $8k on a what appears to be a changing or dying market and business. Look at the eBay sales closely.

 

[hookbox]

I wouldn't go for a name the is not phonetested
and gives more than 1 way to be spelled

i don't agree. If you are selling Jewelry and want people to know you are selling Jewelry then you have no choice then to use the word Jewelry in your name.

 

[Embrand]

As mentioned before, why not "jewels"? It should be known to both Americans, Brits, Australians, Indians and many more and is easier to spell in my opinion.

 

[hookbox]

As mentioned before, why not "jewels"? It should be known to both Americans, Brits, Australians, Indians and many more and is easier to spell in my opinion.

i think Jewels only matches if the Jewelry actually has some type of gemstone. There are many jewelry designs that don't incorporate any type of stones so I don't think it would be a good fit.

 

[Embrand]

i think Jewels only matches if the Jewelry actually has some type of gemstone. There are many jewelry designs that don't incorporate any type of stones so I don't think it would be a good fit.

Yes, that could be the case. I don't know much about this industry

 

[HotKey]

I don't know.. I mean this is so confusing. Jewel..jewelry..jewellery.. it's all Chinese if it's not American. Perhaps just go with like bling-woot.com, satisfy everyone.

 

[bmugford]

I would prefer Jewelry. It is the US spelling, and it is somewhat popular almost everywhere.

Brad

 

[lock]

Must have both in my opinion.

 

[Kenny]

As mentioned before, why not "jewels"? It should be known to both Americans, Brits, Australians, Indians and many more and is easier to spell in my opinion.

imo "jewels" are the stones that are set in jewelry.
Diamonds, rubies, emeralds and such, these are jewels.
Jewelry designates all forms, bracelets, necklaces, rings, broaches, etc. that may or may not include jewels.

Just from an old (American) jewelry sellers point of view.

Peace,
Kenny

 

[Name Trader]

I think all the New GTLD's listed on Afternic for jewellery are way over-priced. IMHO.

I noticed they were selling Jewellery.Jewelry which might solve your dilemma over spelling.

 

[Bob Hawkes]

The Google results test (at least for me here in Canada) are pretty even, 3.88 M for jewelry and 2.5 M for jewellery. Some stores use one some the other in my Canadian city. A name with two spellings is always problematic, as noted by others.

Personally, if it was me, this is one application where I might not go for the exact word, but rather go for a brandable made up word that incorporates the word somehow and is spelled how it is pronounced.

Best wishes for your project.

Bob

 

[Larion]

imo "jewels" are the stones that are set in jewelry.
Diamonds, rubies, emeralds and such, these are jewels.
Jewelry designates all forms, bracelets, necklaces, rings, broaches, etc. that may or may not include jewels.

Just from an old (American) jewelry sellers point of view.

Peace,
Kenny

then there is also the term BIJOU (french: BIJOUX), for jewelry that does not include jewels.

Example:
https://www.bijou-brigitte.com

 

[4better]

In this case, I would go for one that is shorter, easier to spell and the more popular.

 

[Canadian]

I noticed they were selling Jewellery.Jewelry which might solve your dilemma over spelling.

I own Jewellery.Jewelry which could be used for an international e-commerce website

 

[Name Trader]

I own Jewellery.Jewelry which could be used for an international e-commerce website

I posted that for the originator of this thread. Maybe you should PM him

 

[Dodo Domains]

As has been mentioned, jewelry is the US spelling while jewellery is the UK spelling.

Based on that, MOST English speaking countries go with the latter.

I guess it comes down to your target market.

If it's a worldwide market, I would get both if available.

FYI - I'm in New Zealand (a commonwealth country - so UK spelling). Google returns 3.8billion results for jewelry, 4.5billion results for jewellery. BUT.....even if you search for jewelry, all the SERPs are for jewellery.

Hope that helps.

 

[manpreet]

Hi guys,

I’m planning to open an international e-commerce website related to jewelry but first looking for the category defining 2 word .com domain name. I have the option to opt for jewelry or Jewellery.

The domain with Jewellery spelling seems to be available for $8k ( I’m willing to pay about that much ) on afternic whereas the Jewelry one seems to be owned by a big company and more valuable as per my research.

Not sure what the correct spelling is so I don’t want to waste my money on the wrong spelled domain.

Jewelry = USA

Jewellery = UK/India

Just like,

Traveler = USA

Traveller = UK/India

 

[Soofi]

What did you conclude and get?