The first thing I did was go through my leads to find prospective buyers of domain names that were up for auction. I looked through the leads generated via the DomainNameSales.com platform as well as the leads generated through my own landing pages. I went through each lead individually to determine which were viable and which were either junk or people I did not feel were qualified to participate.
With the viable leads in hand, I crafted an email to explain that the domain name they had an interest in buying at one point was going to auction. Because they were likely unfamiliar with NameJet, I included the following details to help them learn about the auction and NameJet:
I also provided the contact information for NameJet management in case the prospect had questions.
Source
With the viable leads in hand, I crafted an email to explain that the domain name they had an interest in buying at one point was going to auction. Because they were likely unfamiliar with NameJet, I included the following details to help them learn about the auction and NameJet:
- Date of auction
- Link to the auction
- Information on placing a backorder and proxy bid
- Brief explanation of NameJet bidding protocol
- Background information about NameJet (partnership between 2 public companies)
- Information about verification
I also provided the contact information for NameJet management in case the prospect had questions.
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