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discuss How to Launch a Brand

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NickB

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not sure if this is in the right section.....

I have a site under construction and I am starting to look at ways that I will be able to generate interest and traffic once it goes live.

I have listed some ideas below, this is my first site so I would love it if people with more experience can share their knowledge.

So if anyone has any more ideas or online resources to share please do so!!

  1. Create a launch plan
  2. Create a pre - launch landing page teaser with email capture form
  3. Create a short pitch that be read (and spoken) very quickly
  4. Making sure you have enough content (video and written) on the site when it goes live
  5. Have a backlog of content that is ready to go
  6. Making sure the site is well designed
  7. Have a sharing page
  8. Make sure to create a buzz through your own social media channels
  9. Reach out to influencers in your industry - bloggers, website owners, Facebook groups, LinkedIn groups and Twitter accounts
  10. Ask for guest posts, comments or videos
  11. Run an email campaign
  12. Reach out to friends and family
I look forward to any comments, suggestions and links that you are willing to share!!

Thanks
 
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