How much traffic before you will develop?

[krx]

Okay so I'm going thru the long and painful list of all my first hand-regs, which are coming up for renewal in the next coupla months. There are a few decent names in this list that I will be holding onto. The rest I will try to sell for a buck or two, or just let expire.

Reviewing the parking stats for the list of names I'm selling reveals some with a little bit of traffic, up to 40 or so uniques a month. I'm wondering if this is enough traffic to merit some development, a mini-site perhaps? How much traffic do you like to see before you invest in development?

 

[varchar]

I think you are looking it the wrong way. Web site brings traffic... not the other way around. I think you should look the potential of the domain such as number of search a month or the paid keyword bids etc. to decide which domain to develop. Even if you have zero traffic now, once your content site is indexed by search engines, you will start seeing traffic coming in.

 

[nrmillions]

I agree with the person above. Development is what will bring the traffic. dont base your decision on whether to develop a name on how much traffic it has right now. You just need a good idea and need to develop it well. How much traffic do you think digg.com and flickr.com got before they were developed? Development can also change the type of traffic you get such as Amazon.com the domain before it was developed into the famous online bookstore probably only had traffic of people looking for information about the amazon river. After development it obviously gets traffic for something else.

 

[Pound]

A lot of type-in traffic, many people would say leave it parked. None? Definitely develop.

 

[Ross]

IMO, really depends on the name and where the traffic is coming from. If you wanna PM me some of the names i can help you pick and choose. Maybe even help you out with development.

 

[GeneSimmons]

I am in the process of developing a couple of sights now just to draw people in for the ad revenue. Since I am fairly new I want to take time to play with the idea. I would think, if any of your domains have popular keywords then you should double traffic with content added. It should grow from there. Then the trick is to get them to click the ad's.

 

[gazzip]

I think you are looking it the wrong way. Web site brings traffic... not the other way around. I think you should look the potential of the domain such as number of search a month or the paid keyword bids etc. to decide which domain to develop. Even if you have zero traffic now, once your content site is indexed by search engines, you will start seeing traffic coming in.

Nicely said :tu:


.

 

[krx]

Appreciate all of the feedback. To clarify, I should add that I have a number of ideas and projects for development - and the domains to go with them. I am just getting started exploring how to go about that. But I have too many domains to manage and I will be getting rid of a bunch of them. I just don't want to get rid of any that might be easily turned into revenue streams.

To use an example, I have fuggit dot org. Red Foxx had an album called "Fugg It!" and I'm guessing the traffic comes from people searching for that (or maybe not?). It gets about 40 UV a month. Very little click thru so the income doesn't even cover renewal. But would something like this be a good candidate for some kind of mini-site with adsense (or whatever)? This is not a domain I have any interest in developing otherwise, but if sites with this amount of traffic could make a few bucks a month they might be worth a small investment in development (I'm thinking pre-fab mini-sites here)...

I think you are looking it the wrong way. Web site brings traffic... not the other way around.

Not sure what you mean by this. Plenty of domains get traffic with no site, right?. Isn't that how parking works? Seems to me this is what keeps tasters in business...

I think you should look the potential of the domain such as number of search a month or the paid keyword bids etc. to decide which domain to develop.

Good point, I should bring some other metrics in to decide which domains might have the most potential. But seems like monthly UVs is a good a measure of potential too, no?

Even if you have zero traffic now, once your content site is indexed by search engines, you will start seeing traffic coming in.

Right but I'm not really looking for more full development projects. Just don't want to throw out domains that might easily be turned into a small revenue stream.

Bottom line, given what I've said above, would you let domains with 40 UV a month expire, or would you see this as a lost revenue opportunity?

 

[DDC_Cyn]

"I'm guessing the traffic comes from people searching for that "

That's a big part of the issue, I'd say. You shouldn't be guessing where the traffic is coming from. Google Analytics is free and in a month you'll have a good idea where your traffic is coming from. You can then see the search terms people are typing in and see which terms are worth developing.

You have to have the facts if you want to make an informed decision.

As for fuggit dot org -- I wouldn't have that on the top of my list for development. It might be a fun brandable name but that's not where you are right now.

 

[sunken]

If you develop it, it will gain traffic from inclusion into the search engines, etc. When you do, you can put the Analytics code in it to find out where the traffic is coming from and why. If they are looking for funny stuff, perhaps a fun pics or joke site would be a good call. Parked domains have too many rules about how they can be promoted to gain traffic generally from where they are.

 

[labrocca]

It gets about 40 UV a month.

Unless it made it's registration fees in parking I wouldn't even keep the name. 40uv's is nearly worthless.

I would consider developing sites getting 30+ uniques per day. It of course also depends on what type of domain name it might be. Some are obvious while others aren't. Domains with 100+ visits a day scream out for development imho. Once developed your traffic will probably greatly increase.

40 per month just isn't enough to work with

 

[zabijaq]

I think you are looking it the wrong way. Web site brings traffic... not the other way around. I think you should look the potential of the domain such as number of search a month or the paid keyword bids etc. to decide which domain to develop. Even if you have zero traffic now, once your content site is indexed by search engines, you will start seeing traffic coming in.

Exactly. These days You don't get handreg with significant traffic. but what people type-in isn't always what they search by google so nice keyword combinations are better if You develop. But try to keep shorter, easier to remember ofcourse So these domains are worth of development. Check wordtracker.
BTW if You want to develop, You can catch some domains with expired traffic. But You need to continue in same or almost same content to keep it.

 

[krx]

Fantastic feedback. Much appreciated!

You shouldn't be guessing where the traffic is coming from. Google Analytics is free and in a month you'll have a good idea where your traffic is coming from. You can then see the search terms people are typing in and see which terms are worth developing.

You have to have the facts if you want to make an informed decision.

I haven't used Google Analytics before. Can you run it on a parked domain?

Unless it made it's registration fees in parking I wouldn't even keep the name. 40uv's is nearly worthless.

I would consider developing sites getting 30+ uniques per day. It of course also depends on what type of domain name it might be. Some are obvious while others aren't. Domains with 100+ visits a day scream out for development imho. Once developed your traffic will probably greatly increase.

40 per month just isn't enough to work with

That's what I needed to know. I just need a cutoff below which it's not worth my time to even consider developing. Sounds like 40uv/month is well below where that line should be. That will make the purge a lot easier.

 

[Sabre]

I have a site that got 200 visits last month, 98% of which were from direct type-ins. However, the name is unlikely to make enough money for renewal (it's not parked or anything, so don't hold me to that) and is not easy to remember so is not worth developing. It's not all about the traffic, you need to make sure it's possible to brand the domain before developing. Like, wekf23rra.com might get 200uv/month but what's the point in developing when noone will be able to remember the name.

 

[weblord]

you have it the other way.
development brings in the traffic.

Okay so I'm going thru the long and painful list of all my first hand-regs, which are coming up for renewal in the next coupla months. There are a few decent names in this list that I will be holding onto. The rest I will try to sell for a buck or two, or just let expire.

Reviewing the parking stats for the list of names I'm selling reveals some with a little bit of traffic, up to 40 or so uniques a month. I'm wondering if this is enough traffic to merit some development, a mini-site perhaps? How much traffic do you like to see before you invest in development?

 

[labrocca]

development brings in the traffic.

Not really...

It's promotion of a developed site that brings in traffic.

If you have natural traffic then development will help because you will gain natural links. It's a chicken or egg discussion really. But imho...it never hurts to develop on a trafficked domain. Let's say you get 10 per day. Well..with parking that's just one page. Now with a site it could be 3 pages and a bounce rate of say...50%. Now you are serving up 450-600 pages per month vs the 300 before and that's with the same visitors.

 

[SonnyCooL]

a good name should be develop ...
i bought a semi adult domain (bitching.asia, yes i know is useless for someone) in august and park at sedo (five day ) with zero type in ....

Then i install wordpress and update with my asian Japan idol photo(no nude), after two week, my UV 30-40 and pageview around 300 daily (increasing) .....
it does cover my regfees within a month with the help of adsense , surprise, most traffic from US by google search , very few from my signature

Keywords bitching asia
Google SERP Position (google.com) 14
Yahoo SERP Position 8
MSN SERP Position 9
GPR : 1
for one month effort, i enjoy it

 

[varchar]

Just some more facts. Parked domains tend to lose traffic overtime. If your domain have Pagerank, it will certainly disappeared overtime. And any pages which send you the traffic will eventually removed from search engines and that depends on how often search engines crawl for updates.

Some of my domains used to have 1000 a day but I couldn't monetize it. Overtime, the traffic got dried out and it is just sitting there wasting renewal fee.

So... development might not guarantee you more traffic, but it will be a sure way to keep your visitors from coming back and visit. More importantly, a development domain is more valuable than a parked domain.

Kawing