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Apple's newest iPhone software attempts to move the world out of the JPEG era. It's the end of the JPEG format.
But, what's the HEIF format ?
According to Wikipedia: High Efficiency Image File Format (HEIF) is a file format for individual images and image sequences. It was developed by the Moving Picture Experts Group (MPEG) and is defined by MPEG-H Part 12 (ISO/IEC 23008-12).
In the upcoming iOS 11 update, Apple has announced that it will be replacing JPEG files with a new image format called HEIF.
What advantages does HEIF have over JPEG?
While JPEGs have been the faithful standard of online images for a quarter of a century, times have moved on. Replacing the ageing format with HEIF will mean that capturing photographs on iPhone or iPads will now take up a lot less of the inbuilt storage.
This is good news, as the increasing quality of images and videos (with 4K video now becoming almost standard) means that users are constantly having to watch how much space is left on their devices. Apple's adoption of HEIF should go a long way to alleviating this issue.
This reduction is down to the compression techniques employed by HEIF. In fact, the MPEG group claims that twice as much information can be stored in a HEIF image as a JPEG one of the same size.
So, presumably users will be offered the ability to store similar-quality images to the ones they're already accustomed to, but in half the space. Alternatively, they could opt for higher-res files at the same size as their current JPEGs.
The fact that HEIF also supports 10-bit deep colour images will come as a blessed relief for iPhoneographers who have seen those mystical sunset images compromised by ugly banding caused by the 8 bits currently on offer.
Will you still be able to share images with non-iPhone users?
Apple recently revealed that iPhone users take more than a trillion photographs each year, which is a pretty staggering number. But even with these huge figures, the truth is that the web and Android users still make up the bulk of people, so Apple won't be able to switch the world to HEIF just yet.
Instead iOS 11 will convert images to JPEG when you want to share them with non-iPhone-wielding friends, or for use on various social media sites.
Hopefully it won't be long though before we see HEIF adopted across the board. In an age where storage space is at a premium, it can't come fast enough.
Source: https://www.cnet.com/news/apple-ios-boosts-heif-photos-over-jpeg-wwdc/
High Efficiency Image Format (HEIF), pronounced “Heef” will be used with the .heic (“Heek”) file extension.
Want more info ? https://www.cnet.com/news/apple-ios-boosts-heif-photos-over-jpeg-wwdc/
So clearly, JPEG format is about to die ... in a couple of years. This new format will surely become a standard for everyone...
Is it the time to invest in HEIF/HEIC related keywords ? Such as:
Etc ... Which will surely have major trafic within the next years ...
What do you think ?
But, what's the HEIF format ?
According to Wikipedia: High Efficiency Image File Format (HEIF) is a file format for individual images and image sequences. It was developed by the Moving Picture Experts Group (MPEG) and is defined by MPEG-H Part 12 (ISO/IEC 23008-12).
In the upcoming iOS 11 update, Apple has announced that it will be replacing JPEG files with a new image format called HEIF.
What advantages does HEIF have over JPEG?
While JPEGs have been the faithful standard of online images for a quarter of a century, times have moved on. Replacing the ageing format with HEIF will mean that capturing photographs on iPhone or iPads will now take up a lot less of the inbuilt storage.
This is good news, as the increasing quality of images and videos (with 4K video now becoming almost standard) means that users are constantly having to watch how much space is left on their devices. Apple's adoption of HEIF should go a long way to alleviating this issue.
This reduction is down to the compression techniques employed by HEIF. In fact, the MPEG group claims that twice as much information can be stored in a HEIF image as a JPEG one of the same size.
So, presumably users will be offered the ability to store similar-quality images to the ones they're already accustomed to, but in half the space. Alternatively, they could opt for higher-res files at the same size as their current JPEGs.
The fact that HEIF also supports 10-bit deep colour images will come as a blessed relief for iPhoneographers who have seen those mystical sunset images compromised by ugly banding caused by the 8 bits currently on offer.
Will you still be able to share images with non-iPhone users?
Apple recently revealed that iPhone users take more than a trillion photographs each year, which is a pretty staggering number. But even with these huge figures, the truth is that the web and Android users still make up the bulk of people, so Apple won't be able to switch the world to HEIF just yet.
Instead iOS 11 will convert images to JPEG when you want to share them with non-iPhone-wielding friends, or for use on various social media sites.
Hopefully it won't be long though before we see HEIF adopted across the board. In an age where storage space is at a premium, it can't come fast enough.
Source: https://www.cnet.com/news/apple-ios-boosts-heif-photos-over-jpeg-wwdc/
High Efficiency Image Format (HEIF), pronounced “Heef” will be used with the .heic (“Heek”) file extension.
Want more info ? https://www.cnet.com/news/apple-ios-boosts-heif-photos-over-jpeg-wwdc/
So clearly, JPEG format is about to die ... in a couple of years. This new format will surely become a standard for everyone...
Is it the time to invest in HEIF/HEIC related keywords ? Such as:
- jpegtoheic.com
- converttoheic.com
- heicfile.com
- heicphoto.com
- heifphoto.com
- heifpicture.com
- heicimage.com
- heifpicture.com
- ...
Etc ... Which will surely have major trafic within the next years ...
What do you think ?
