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Google give up on domain/url experiment

Labeled as domains in Domain Industry News, started by Lox, Jun 11, 2021

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  1. Lox

    Lox _____ VIP

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    A new post on the Chromium Bugs site reveals that the results were not as promising as Google had hoped. According to the post, security metrics did not improve when URLs were reduced to the bare minimum in the company' web browser. As a consequence, Google decided to end the simplified domain experiment.

    Google Chrome will display the full URL going forward, and not just the base domain name of a site visited in the browser. The change won't affect the removal of the protocol HTTPS:// or common parts such as www, as these continue to be hidden in Chrome.

    … The experiment was not the first attack against the URL in Chrome's address bar. Back in 2018, Google introduced an experiment that would display the search term in the Chrome address bar and not the URL of the site. Google was criticized heavily for the change and pulled it eventually before it made its way into stable versions of the browser.


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  2. TCK

    TCK NameOptions.com VIP Gold Account ★★★★★★★★★★

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    Google is experimenting with shady antitrust and anticompetition tactics. They would love nothing more than Google being the navigation medium for the Internet.
     
  3. FolioTeam

    FolioTeam AMDB.tv VIP

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    It was just a matter of time. So, I am not surprised it didn't work
     

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