MailChimp, an emerging web service for sending and tracking your email marketing to customers, has released a great 50 page guide to email marketing.
* Designing HTML emails that work in all the major email programs
* CSS and coding tips and tricks
* Common email marketing mistakes to avoid
* How to avoid spam filters and prevent abuse reports
* Spam laws, blacklists, and best practices
* Managing permission email lists
* Email marketing etiquette for beginners
See my article review here:
http://www.dotsauce.com/2007/06/06/free-email-marketing-guide/
Download PDF Guide (1.2 MB)
http://www.mailchimp.com/resources/html_email_design.pdf
* Designing HTML emails that work in all the major email programs
* CSS and coding tips and tricks
* Common email marketing mistakes to avoid
* How to avoid spam filters and prevent abuse reports
* Spam laws, blacklists, and best practices
* Managing permission email lists
* Email marketing etiquette for beginners
See my article review here:
http://www.dotsauce.com/2007/06/06/free-email-marketing-guide/
Download PDF Guide (1.2 MB)
http://www.mailchimp.com/resources/html_email_design.pdf
