Australia: Confectionery giant Nestle has threatened legal action against a Victorian family-owned shop over the use of the trademarked term “Freckles”.
Nestle sent Yarra Valley Chocolaterie and Ice Creamery co-founders Leanne and Ian Neeland a cease-and-desist letter mid-last year, giving them three months to rebrand more than 20 different products, including their ‘Giant Freckle’, ‘Mini Freckles’, ‘Freckle Lollipop’ and ‘Freckled Egg’.
According to Leanne, the timing is made more difficult by the regional tourism crisis, sparked first by the bushfires and now the coronavirus travel ban.
“It’s a blow.
“We’ve been dealing with the impact on tourism first from the bushfires and now the coronavirus, so it’s a constant battle for small business owners,”
read more (smartcompany au) or 2nd source (news au)
Nestle sent Yarra Valley Chocolaterie and Ice Creamery co-founders Leanne and Ian Neeland a cease-and-desist letter mid-last year, giving them three months to rebrand more than 20 different products, including their ‘Giant Freckle’, ‘Mini Freckles’, ‘Freckle Lollipop’ and ‘Freckled Egg’.
According to Leanne, the timing is made more difficult by the regional tourism crisis, sparked first by the bushfires and now the coronavirus travel ban.
“It’s a blow.
“We’ve been dealing with the impact on tourism first from the bushfires and now the coronavirus, so it’s a constant battle for small business owners,”
read more (smartcompany au) or 2nd source (news au)
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