Like many already mentioned, I think this post is a very dishonest try to promote the name, which is really a shame, given the community here is very supportive and I am sure people would've given advice and honest opinions if it was just asked straight - here is my page, what are your thoughts.
In terms of design and content it is painful
And as someone already said, the free template by wix with the banner on top doesn't really instil confidence, even if it was better designed.
Re. content on landers, we design landers for premium names and so we constantly work on testing and improving results with those. I understand the notion of "don't distract the potential buyer" but potential buyers now are not what they used to be 20 years ago. I was looking at my box with serials this morning and at the back there are all the ingredients, a short story about the brand, pictures of the owners and their first factory from the 60s with short message from them, info about why are those serials good for me, info about how their producer is responsible with ecology etc. etc. Basically there is more info to get me educated, comfortable and convince me that I am making a good choice spending $3 on those serials than there is on the majority of domain sales pages and they are asking anything between couple of thousand to millions of dollars.
Like someone mentioned above, people do care and people do want to know, so if you don’t give them the information and answer their questions one of two things is gonna happen.
One - they are just going to go « what?? $$$ for a domain? are you crazy! » and move on. And you can blame them all you like and call them stupid, but how were they supposed to know what is a domain at all, how is getexample.lala different from
example.com, what benefits will a good domain bring to their business and so on?
And two - they will go do some research and find what? You think they will find all the domainer talks and forums praising good domains? No they won’t. Cose they are not domainers. They will find marketing experts and « experts », and SEO gurus, and consultants etc that in the most common case either don’t talk about domains at all or say the domain doesn’t matter too much, they will find discussions where people blame domain owners for being « evil squatters » and a bunch of discussions on quora and the likes where you have 1-3 posters (usually domainers) trying to defend the case of why you should spend on a good name and the rest going « oh it’s crazy, don’t do it, you can do so many things with that cash for your business ». Run a search for "should I spend a lot on domain? Should I buy a premium domain?" and see what you get.
So sure, the potential buyer will get informed, the question is where and what will they learn. And you don’t need to just throw empty praise for your particular domain at them, you can share data that is factual, opinions of other people who have first hand experience with buying a premium domain etc. see
Lool.com for example (it is for lease but case still stands - we have a lot of information there on educating the visitor about premium domains). Furniture.world above is pretty cool too. With your landing pages you are in control of what they can potentially learn. And that might not be the case in another 5-10 years but for now, the overall info you will find on the net as an outsider to this industry is not great. Which leads to my next point.
Another thing I think is worth mentioning, as an industry and as a community we need to be supportive of each other. At least that is my logic. So if every visitor to a lander we produce comes away more aware of the benefits of a good domain, knowing more about domain names in general, even if they don’t buy that particular domain name that is still beneficial to the industry as a whole and actually to that person too. You will be surprised at the number of business owners and even branding and naming professionals, who have 0 idea about domain names, and that benefits nobody. There are some brokers and domain owners out there doing a great job on that but nowhere near enough. So this I think should be a conscious and joint effort because educated buyers will benefit everyone in the industry.
