Dominion.Domains

Domain Renewals: The Silent Killer

Labeled as domains in Domain Industry News started by Haroon Basha, Jun 24, 2018.

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  1. Haroon Basha

    Haroon Basha IZUQ.COM Gold Account VIP

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    By Keith deBoer

    If you are buying domains and you say to yourself that you will hold it for a year and then decide to renew, you are buying the WRONG ones.
    – Rick Schwartz

    One of the great joys of domaining is waking up and seeing the words, Your Domain Has Sold!, in your inbox. There’s nothing better than earning several hundred, or even several thousand, dollars while we’re sleeping. But there’s another, more insidious, process that also occurs while we sleep. It’s the silent cancer that eats away at the money in our pocket and it’s called, domain renewals.

    Every day the clock is ticking on the hundreds (or thousands) of domains we own. Renewal fees come due night after night. For every thousand domains in our portfolio the annual renewal cost is about $8,000 per year. That’s $666 per month or about $22 a day. Yikes!

    With numbers like that we’ve gotta be careful and make sure our portfolio is a clean, lean selling machine with no dead weight. Otherwise renewal costs will eat our profits faster than an African tapeworm. So how do we avoid that?
    Read More here: https://dngeek.com/2018/06/domain-renewals-silent-killer/#more-7240
     
    The views expressed on this page by users and staff are their own, not those of NamePros.
  2. DomainFQ.com

    DomainFQ.com DomainFQ.com Gold Account

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  3. FolioTeam

    FolioTeam Established Member

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  4. hookbox

    hookbox Active Member VIP

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    He lists all these factors below but he's way off. Most low to mid x,xxxx brandable domains that sell meet all or most of this criteria. So I guess most of my domain sales have been toxic domains. LOL 😀 .


    First, know the telltale signs of a toxic domain:
    • No inquiries or offers from end users after two years
    • Rejected by two or more brandable marketplaces
    • A zero Estibot valuation
    • A GoDaddy appraisal under $500
    • No Google traffic
    • No CPC value
    • No prior owners (check it here)
    • Never had a website (check it here)
    Those are usually the kind of domains you wanna get out of your system.
     
  5. lolwarrior

    lolwarrior Founder, Brands.International VIP

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    Very good article, totally agreed! If you do not have your renewals in check, it is not fun anymore :)
     
  6. KhaledA

    KhaledA Established Member

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    Good sharing, Thanks !(y)
     
  7. Doron Vermaat

    Doron Vermaat --- DNgeek.com --- Efty Staff PRO Gold Account VIP

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    I also have had a few sales that met most of these criteria so I agree it would be wise for each investor to set their own criteria. The fact remains that dropping domains that are unlikely to sell is a must-have skill if you want to be a successful (profitable) domainers. What are the criteria you have @hookbox when it comes to renewing or dropping domains?

    Personally, I only have one when it comes to brandable domains and that is: Would I name my business with this name?
     
  8. Haykay2005

    Haykay2005 Active Member VIP

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    Yeah. One needs to be careful with renewals. It kills the joy
     
  9. Abiashue lucky

    Abiashue lucky Established Member

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    The renewal date comes faster than one can imagine. Is a year that short?
     
  10. rickyponting66

    rickyponting66 Established Member

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    I thought it was only me who feels like renewal is coming every week.. lol
     
  11. Branko Jovanovic

    Branko Jovanovic Established Member

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    Renewal is coming every day, little by little.
     
  12. Backorder-ing.com

    Backorder-ing.com WorldWideWeb VIP

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    Depend "Rejected by two or more brandable marketplaces" not necesary - Rejected by brandable markets and sell for good money.
    "No inquiries or offers from end users after two years" sometimes need to wait more 3,4,5 years depend your feelings
    About "Domain Renewals: The Silent Killer" - welcome to domaining
    I will ad this - to register domain names that renew price not exceed $10 / $12 ...over $ 15 not worth unless are premium
     
  13. karmaco

    karmaco Active Member VIP

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    While I agree that you need to factor renewals into all decisions and renew your best names way in advance I disagree on his definition of toxic domains.

    If any brandable site or all refuse your name it doesn’t mean the name is no good or won’t sell. I have sold rejected names for XXXX.

    You have to know a good name when you see it no matter what the opinions of brandable marketplaces. If you base all your decisions on their evaluations you will never make a big sale on your own like a big boy/girl and will be highly confused because the valuations vary greatly.

    When I get a rejection or a ridiculously low pricing on a great name I shrug and say
    more money for me when I sell it on my own. 👏

    Also no history is better than bad history.
     
  14. Deepak Bhandari

    Deepak Bhandari Established Member

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    Thanks for sharing
     

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