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discuss Does Your Portfolio Need Resizing?

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Arpit131

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Here's an excerpt from the article published on DNGeek:

The buzz word for domains was: short!. They all recommended short domains. I know what you’re thinking. It’s common sense right? Yea it should be but I’ve seen a lot of brandable domainers, including myself, purchasing tons of long brandable domains. So here’s a reminder y’all. Keep it short!

Here’s the breakdown of the top 20 brandables from last week. Each domain sold at a price between $2,200 and $30,000.

  • Four letters (3) 15%
  • Five letters (4) 20%
  • Six letters (1) 5%
  • Seven letters (2) 10%
  • Eight letters (3) 15%
  • Nine letters (2) 10%
  • Ten letters (3) 15%
  • Eleven letters (1) 5%
  • Twelve letters (1) 5%
So 75% of the top 20 domain sales for last week were 9 letters or less!

So my advice? Keep it short and keep it tight if you want to achieve a balanced brandable portfolio and maximize your sales.


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