discuss Does the .now domain still have an upward trend?

[scote]

Hi,
The .now gTLD us funny
Does the .now domain still have an upward trend?
I can't understand why many .now sold with high price?
What's your advise about invest .now today?
Is it still worth? And which type of .now is better to grab?
Thank you all

 

[DrJacoby]

And which type of .now is better to grab?

The type that sells.

 

[scote]

The type that sells.

Thank you, I thought one-word .now might better.
I want grab a city name, taken in 80+ extention, what do you think of it?

 

[scote]

Let's share your opnion

 

[byte]

I've never purchased one before, is there an actual market in this extension??

 

[biggie]

Hi

go read

https://www.namepros.com/threads/now-showcase-and-discussion.1335955/unread

imo…

 

[Bravo Mod Team]

I can't understand why many .now sold with high price?

It's a solid call to action (CTA).

For example, the most popular CTA in online commerce is:

Buy NOW.

 

[scote]

I've never purchased one before, is there an actual market in this extension??

Namebio have some sales. I'm not sure too

 

[NameGroove]

Hi,
The .now gTLD us funny
Does the .now domain still have an upward trend?
I can't understand why many .now sold with high price?
What's your advise about invest .now today?
Is it still worth? And which type of .now is better to grab?
Thank you all

Many of the smaller sales on NameBio are investor buys. While that may provide a floor - more important is to identify what retail oppty's exist. Thus, I always follow what businesses (end users) are doing. What investors are doing is less relevant (to me). The long term success of any TLD is predicated on end users.

So let's look at what end users are doing:
Recently equity and exit were bought by the same buyer, and now forward to their website.

There are many live sites using the extension. Some even left legacy TLDs to move to .now.
See some examples here:
https://builton.now/
https://rebrand.now/showcase.html

The largest of those using the TLD is MS NOW (which is the new name for MSNBC). They rebranded, left .com and moved to .now.

Of course, this does not mean .com is dead or anything of the sort. It does however show the power of the call-to-action and how it's appropriate for businesses where urgency and timeliness are paramount. It also reads better than longer mashups - which is likely why those businesses chose to make the switch.

If your risk tolerance allows it, it may be a decent investment - but understand STR in com, for most, is 1-2% per year, and for gTLDs that are new, I'd expect STR to be lower (due to the fact most don't know about it yet).
This means, you will need patience while the extension gains traction. If you are buying assuming you will sell a name within a year (meaning no intention to renew), I'd advise to wait, learn more, and only buy domains where you are willing to hold them for the long run. This advice includes all TLDs imo, not just the one TLD you asked about.

 

[Eric Lyon]

According to DNS.Coffee .now is still in an upward trend with registrations:

But then, that data is mostly domain investors speculating and does not reflect anything near potential end user demand. With each .now domain targeting a different niche market, you really need to isolate a single .now domain and then dig into it's niche market sector to uncover actual potential domain (For each one). Kind of like what was done for this .now domain back in Nov 2025: https://www.namepros.com/threads/broker-now-appraisal-request.1368578/

^That link is only accessible to VIP, Pro and Gold members...