question Does developing website reduce value of the domain?

[Leo2k]

Will developing website on a domain reduce the value of that domain if I wanted to sell later in case the website didn't pickup or sell it for a good price?
Considering the domain purchaser would have different purpose for the domain and the website I built before posting it for sale was a different niche, will that have an effect on the price?

You can let know in short or in detail if,
1. Yes. Used domains will have less value
2. No. Used domains will have more value
3. Used or not doesn't decide the value of the domain

 

[ThatNameGuy]

Will developing website on a domain reduce the value of that domain if I wanted to sell later in case the website didn't pickup or sell it for a good price?
Considering the domain purchaser would have different purpose for the domain and the website I built before posting it for sale was a different niche, will that have an effect on the price?

You can let know in short or in detail if,
1. Yes. Used domains will have less value
2. No. Used domains will have more value
3. Used or not doesn't decide the value of the domain

As many have already said, it depends. I'm a business guy first and foremost, and most of my domains have a business idea behind them. If it were me, i'd share my ideas via a landing page, but by no means build a website. Even if I were a developer I'd do the same for it's my opinion a website more often than not might be a negative for most buyers already have an idea for what they're looking for.

 

[GoKaizen]

This is different.

Buying Aged Domains or SEO Domains for the link quality makes the ranking process much easier.

You need to stay on-topic and redirect the domain.

if you bought the domain because it already had rankings and backlinks building a website wont hurt, in fact it will help you sell it for a higher price, or keep it for yourself

 

[eyedomainous]

Makes sense. Then I believe the right strategy would be, as few others mentioned as well,

Domain name is in demand - Keep it fresh and just list it for sale in the marketplace without a lander page
Domain name is not in demand - Build something, promote the name and sell the domain w/wo site.

Am I right?

A domain listed in a marketplace, without a lander, may still deliver a nullifying 'blank page' result to search bots.

If a domain name is in demand, keeping it fresh requires 'fresh' content from time to time.
If a domain name is not in demand, why waste time building on it -other than a sales lander?

Buyers who want a property have no problem clearing the lot... to build something or leave vacant.
Like any domain owner, they do what's right for them. I'm just saying some dev beats a vacant lot.

Perhaps the 'right strategy' is forwarding undeveloped domain traffic to high ranking prospect sites, with a 'domain for sale' timer delay screen, and a notice contact to the receiving domain owner stating the benefits, and the rotational nature, of the link to leading domains in their field / namespace.

Of course they can own the traffic link for a quarterly (reg)fee, or buy the domain outright.
This way you make ~300% profit over reg fee, and as you have the buyer on-line purchases can go straight to an escrow service -avoiding marketplace commissions.

 

[MasterOfMyDomains]

Depends on the content you post, backlinks, how you get indexed in google
Maybe the name is worthless either way.
Each name is unique, so must be analyzed independently.
Go ahead build a site. More work than you think

 

[twiki]

Does any used domain buyer bother about the previous site content and backlinks, if they are planning to use it for a totally different content/site, unless if it was used for any porn or spam purpose?

Maybe. This is the exact answer...

 

[GoKaizen]

If you want to sell I would not build on the domain. It will confuse a potential buyer.

 

[koolishman]

I have built domains for selling. The website has to be what the buyers want, which amplifies the potential of the domain name.

 

[GoKaizen]

Yes. If you have content many people think it's a "business" and want to see revenue.

This is at least my experience.

It's better to just have a clear For Sale lander.

Ever faced issues with selling a domain because of the website?

 

[eyedomainous]

^Because a static 'for sale' landing page offers "no value to the web" (Google), it is considered spam.

 

[twiki]

Just to confirm, You mean unless it was used for Adult site or Spam, its not a problem?

As I said, maybe.

Different buyers will have a very different perspective on this.

 

[Leo2k]

I have built domains for selling. The website has to be what the buyers want, which amplifies the potential of the domain name.

Ever faced issues with selling a domain because of the website?

 

[koolishman]

Nope.

But I have developed very few sites, that too only when I felt the site could do justice to DN.

 

[Leo2k]

Yes. If you have content many people think it's a "business" and want to see revenue.

Good point. That's one critical factor to consider before building a site.

 

[BetoWH7]

Will developing website on a domain reduce the value of that domain if I wanted to sell later in case the website didn't pickup or sell it for a good price?
Considering the domain purchaser would have different purpose for the domain and the website I built before posting it for sale was a different niche, will that have an effect on the price?

You can let know in short or in detail if,
1. Yes. Used domains will have less value
2. No. Used domains will have more value
3. Used or not doesn't decide the value of the domain

i guess it all depends on why you bought the domain in the first place, if your intention is to sell the domain dont build a website, unless you enjoy building websites, then you can sell it on flippa ( maybe)

if you bought the domain because it already had rankings and backlinks building a website wont hurt, in fact it will help you sell it for a higher price, or keep it for yourself

hope it helps, good luck

 

[lock]

I will say yes but they never would have noticed if you didn't do anything either. So thank them for using your lander.

 

[eyedomainous]

Parked / landing pages are most often banned from search because they are classified as spam.
And, its often cited, only about 2% of parked / landing page domains actually sell -year after year.

Also, note... parked and landing pages are ecommerce sites. Just because the domain owner did not build it does not make it a "clear" domain for sale site. Especially considering most such sites are banned as spam, and most buyers are unaware. If they were aware... would they make the purchase? Most would not, IMO.

On the other hand, building an active / updated content page, or site, gets the domain in the index. Increasing its value. And, if it ranks well... it gets the attention of the competition in that namespace. Which not only increases the possibility of a sale, but also opens other income options like lead gen links, etc.

 

[Leo2k]

No one has an idea? I am still wondering if I should try a site and see or just keep it fresh for sale in the future.

 

[MasterOfMyDomains]

Doubtful it will hurt value of your names

 

[Leo2k]

Depends on the content you post, backlinks, how you get indexed in google
Maybe the name is worthless either way.
Each name is unique, so must be analyzed independently.
Go ahead build a site. More work than you think

Does any used domain buyer bother about the previous site content and backlinks, if they are planning to use it for a totally different content/site, unless if it was used for any porn or spam purpose?

 

[Leo2k]

Maybe. This is the exact answer...

Just to confirm, You mean unless it was used for Adult site or Spam, its not a problem?

 

[Leo2k]

Different buyers will have a very different perspective on this.

I agree that point. It all depends on many things. I would better give it a try and check.

 

[Leo2k]

If you want to sell I would not build on the domain. It will confuse a potential buyer.

Hmm..Seems like domainers will split over this topic.

 

[Leo2k]

if you bought the domain because it already had rankings and backlinks building a website wont hurt, in fact it will help you sell it for a higher price, or keep it for yourself

That's good suggestion

As many have already said, it depends. I'm a business guy first and foremost, and most of my domains have a business idea behind them. If it were me, i'd share my ideas via a landing page, but by no means build a website. Even if I were a developer I'd do the same for it's my opinion a website more often than not might be a negative for most buyers already have an idea for what they're looking for.

Thank you for the clarification.

 

[Leo2k]

I will say yes but they never would have noticed if you didn't do anything either. So thank them for using your lander.

Do you mean the Domain for sale landing page? If yes, would that be considered as site built on domain?