Budweiser has changed its Twitter profile picture to that of a rocket ship designed by NFT artist Tom Sachs.
The beer company has also purchased the Beer.eth domain name for 30 ether (ETH, -3.76%), or roughly US $95,000.
Richard Oppy, vice president of global brands at Budweiser's parent company, Anheuser-Busch InBev, told CoinDesk last month the beer brand is investing in a new NFT media shop run by internet entrepreneur Gary Vaynerchuk.
The shop, touted as a “long-term business play” by beer company executives, will see Budweiser's, including other beer brands', intellectual property packaged and sold as NFTs.
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The beer company has also purchased the Beer.eth domain name for 30 ether (ETH, -3.76%), or roughly US $95,000.
Richard Oppy, vice president of global brands at Budweiser's parent company, Anheuser-Busch InBev, told CoinDesk last month the beer brand is investing in a new NFT media shop run by internet entrepreneur Gary Vaynerchuk.
The shop, touted as a “long-term business play” by beer company executives, will see Budweiser's, including other beer brands', intellectual property packaged and sold as NFTs.
Read More...