Added value by adding another word to name?

[lordkenyon]

My question is if there's any value in considering adding a word to a domain to make it sound better from a marketing standpoint. Primarily, I was thinking the word "a" or "one" For example, aBetterAnchor.com instead of BetterAnchor.com or OneFineEvening.com instead of FineEvening.com

Any thoughts or is it too specific to each DN?