I have recently listed about 15% on Afternic, and for a bit longer have about 35% of my portfolio on Undeveloped. For a longer time had Efty landing/market for the majority of my domains. I have listed a variable number of my domains on Namecheap Marketplace, and I do have all of my domains on a personal website, and most in a catalog there. So far all of my sales (19 low value ones) have been on Namecheap Marketplace, either directly or after making communication via my website. Here are my thoughts on each of the options I have tried (I have not used Sedo or Flippa):
(a) I like
Namecheap Marketplace for how simple it is to list domains there, and how fast and automatic the purchase and transfer is. Namecheap handle everything, I just get an email, and the funds are released 5 business days later (you can only take out into PayPal after you have $100, but can put any amount into your account to purchase new domains). The commission is a straight 10% (the price per domain must be between $5 and $1000). For purchasers, they like the automatic and fast transfer, and security that they are dealing with Namecheap not the domain owner directly for payment and transfer. Also, a big advantage when you purchase on the Namecheap Marketplace is that the new owner does not need to add an extra year of registration. As many of my domains are registered already for multiple years, this is a big advantage. For those buying a domain to set up a first website, the excellent hosting at reasonable prices that Namecheap make it easy for purchasers to buy your domain and be up and running quickly. I think we underestimate how important this is to new end users. All that being said, the Namecheap Marketplace has a $1000 limit, and I have found it is not good for even low $$$ sales. And of course the huge disadvantage is that unless you promote and link to them from a personal website exposure is paltry. You can easily make a single link that will always be updated with what you have currently listed - e.g.
mine is here. You can only list domains registered with Namecheap.
(b)
Efty is great for handling your portfolio, and the way you add domain and they automatically fill in the details of your registration, and how you can keep track of everything is brilliant. Also the fact you pay no commissions is great. The PayPal integration is smooth. But when you have a sale, it is not like the others with a third party handling it. So far I have not managed to get a legitimate offer via Efty. I like the choice of themes, and their landers are fast compared to Undeveloped. I like somewhat the text plus multiple bullet points approach, but find it too restricted on length of text (and once you implement BIN with Paypal link the bullets no longer show). You can add logo to make the market look more attractive, although the resolution is limited. Again, the issue is that people won't find your domain except by a search on the exact name or anything you do with links from your own website. If you have not tried
Efty you should, and they have a 30 day free trial period.
(c)
Undeveloped I love the fact that they give the purchaser assurance by handling transactions (claim no problems for years on a transaction), and I find their landing pages elegant (prefer them to Efty). From North America their landing pages are slow to launch though (they apparently are working on it, and they maybe are a little better). I really like their simple commission structure that is reasonable and without a minimum amount. I think they are getting more traffic than they used to, and if you look at Namebio 2018 high value sales so far they are pretty solidly represented. I hope they will become the goto place for potential purchasers to look for domains, as I think they treat domainers really well. Since you don't pay until your domain sells, why not try out
Undeveloped for yourself if you have not already?
(d)
Afternic So they claim 25 million or 75 million audience according to whether your domain name qualifies for the premium network (to get it need both be registered with one of the supported registrars like Namesilo or GoDaddy) AND it be an extension they support (.com .net .info .org .biz .pw and a few others but no new gTLDs) and the price be BIN and within the range. Their commissions are a bit higher (20%), and have a $15 minimum. I have not had a sale so can't comment on how smoothly payout is. They seem to have a bizarre approval process - I never handle poor taste, adult themed, drug, or get rich quick type domains, or obvious trademark issues, yet still of the ones I listed about 90% get approved instantly, but other 10% often sit for a week under review. I have given up and listed elsewhere so not sure if they would eventually get approved. I tried parking a few with them and hated how they look - even though they have a BIN price, all the person clicking sees is to phone Afternic and they will give them the price, and they don't see any of the description of the domain name I left. So now I no longer have any parked with them. You don't pay with
Afternic until it sells, so why not try some of your names? They have about 13 million names listed with them.
(e)
Your Own Website I have recently started going back to pointing my domains at my personal website (
NamesThat.win), and from there I have a list that has links to where the domain name is for sale. That way I can control how the domains appear, and also highlight other domain names in the similar category (in some I make the link when clicked go to a list of all my names alphabetically while with others I link to a catalog category - e.g. if you click on
www.nanodevice.co you can see how this works - you go to a catalog page with all of my nanoscience related names). I am planning to move to this for all of my names, I think. Doing this is a bit more work, but it gives me the best overall exposure of domains I think.
Best wishes for domain success!
Bob