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Why I am bullish on .ORG: Plutocratic guilt!

Labeled as .org in gTLD Discussion started by Rob Monster, Nov 3, 2019.

Replies:
190
Views:
9,457

?

Are you going to be buying more .ORG in Q4 2019?

  1. Yup, quite a lot

    13.5%
  2. Yup, just a few

    43.2%
  3. No, been there done that

    13.5%
  4. No, and I will dump what I have

    16.2%
  5. This thread is stupid

    13.5%
Total: 111 vote(s)
  1. Mary Muse

    Mary Muse Premium Digital Assets VIP

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    Back in the crypto rush I sold the top reported "crypto+kw" .org on Flippa.

    I think prices will mature concurrent with the bitcoin & blockchain/DLT markets, and prices will reflect.

    Patience.
     
    The views expressed on this page by users and staff are their own, not those of NamePros.
  2. Rob Monster

    Rob Monster CEO, Epik Epik.com Staff PRO Gold Account VIP

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  3. Recons.Com

    Recons.Com Top Member VIP

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    Bought in the closeouts:

    MarketingGroup/org, 19 yrs
    SmartCoach/org, 10 yrs
     
    Last edited: Nov 7, 2019 at 8:46 PM
  4. matj

    matj DNBX.com Blue Account VIP

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    Nice. I looked at these yesterday. I really like SmartCoach/org. Good luck!
     
  5. Recons.Com

    Recons.Com Top Member VIP

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    Thank you. I was more sure about MG, as I am sure there are companies focusing on marketing for non-profit and for them it would be a great fit. But coaching is similar too.
     
  6. Bob Hawkes

    Bob Hawkes formerly MetBob NameTalent Gold Account VIP Trusted Blogger

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    I really liked the logical structure of your reply (I may 'borrow' the structure for some other TLDs :xf.wink:) Anyway after a few days I decided to try to make my own personal advice in a similar structure:
    I will serious consider an .org at standard registration or similar cost when all of the above are met:
    • The domain name is a dictionary word or a two-word domain name with many legitimate use possibilities. I do see logic Rob has given for other types like 4L and names, but for me personally I am seeking just one, two word. Just what I like.
    • A bit broader than your condition re niches, I would consider. Agree that names obviously suited to organizations have an advantage (in general I mainly look at lifestyle, philanthropy, medical, organization networks, science, writer, motivation, artistic, travel, but not exclusively).
    • Either the .com is not available, or offered for a price at least 10x what I would price the .org.
    • Past sales of similar .org justify a BIN price at least 20x acquisition costs. By past sales I mean typical, not cherry picking of the highest ones.
    • I would not invest in this (or indeed other TLDs) without analysis of what has sold in .org over the past two years. Note this is a weaker condition than yours - not necessarily to me long term investor.
    • I look at TLDs and ideally like to see some country code registrations, and .com taken and in most cases .net as well.
    • A good price (which this Epik one is).
    I would not personally go too extreme on .org, but would definitely not restrict personally to your 5% limit you mention. The fraction of overall sales that are .org is almost 5% and web use not much less, and I think there is evidence to support Rob's impression that .org is doing better of late. I would definitely not have a portfolio of mainly .org though, but if I could find good names at a time I wanted to invest, would go to 20% or more .org without hesitation personally. I am currently just at about 1% so am under-represented in .org.

    People should not read too much into this, as I am by no means .org experienced. Never held an .org before 11 months ago, have never held more than 5, have only sold two for $$$. I have 4 .org currently and can see doubling that this month. Still researching which I will ad. So very much an .org newbie :xf.cool:.

    I really like the idea of listing your conditions to register in something, @Recons.Com. Just for my own interest I am playing with applying the idea to what my conditions are for registering in my country code, .ca, and in an established new gTLD.

    Bob
     
  7. Recons.Com

    Recons.Com Top Member VIP

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    Thank you ) Basically, it is an algorithm, if you were to code into a program what to look for )

    5%: well, it is a rule of thumb and they don't have to be true all the time. The main factors for the advice are that a) .org normally sells for 1/10 to 1/100 of exact match .com, while wholesale purchase price might be 1/1 to 1/10 of .com, so worse ratio of sell to buy normally; b) .org renewals are 35%+ higher. So you have higher liability that, differing from your income, in domain industry is as certain as death and taxes.

    Compare:

    1000 .coms: 10 sales in a year at $2000 average, minus $8500 renewals, $12,500 net
    1000 .orgs: 10 sales in a year at $1500 average, minus $12000 renewals, $3000 net.

    And you'd be lucky to have 10 sales of $1500 after commissions with .org on 1000 names.

    Basically, as it was stated before, it is not just if .org is profitable or not, it is the opportunity cost.
     
  8. Crypto2020

    Crypto2020 Established Member

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    Maybe I am just mathematically inclined but this is one of the best laid cases, for .com preference over .org and other tlds, that I have seen. Short, concise, to the point. Kudos @Recons.Com!

    Although the counter-arguments presented in this thread are something like this:

    1) Its easier to find quality names in .org, i.e. even 1% sell-through portfolio might be harder to acquire in .com but might be easier in .org. This seems totally plausible, specially for regging since high-quality .com names are extremely hard to reg

    [lol a bit off-topic but need to say this: have encountered the extremely stretched version of this argument many times in the appraisal section, which goes something like "if its regged its worthless, period", conveniently or obliviously ignoring the daily updates of recent sales posted here on NP that were for names regged a few weeks or months ago]

    2) be highly selective in buying\regging .org, probably 10-100x more selective than .com, so as to try and push-up the sell-through rate from 1% to 2-3% (much easier said than done though). In other words, .org is not a volume game, so 0,5,10,20,50 high quality .org names might be all that you need depending on your portfolio size.

    @Bob Hawkes, might wanna reconsider upping your % portfolio target to 20%? Seems like 1-5% of portfolio size is def more appropriate for .org :)

    Regards,
    Crypto
     
    Last edited: Nov 9, 2019 at 7:07 AM
  9. Bob Hawkes

    Bob Hawkes formerly MetBob NameTalent Gold Account VIP Trusted Blogger

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    Thanks for your comment but I wanted to correct a misreading of my post re 20%. That was not a target, but rather the maximum amount I would ever hold even if I could cheaply find great names in .org that met all of my other criteria. I pointed out in the post that currently I hold about 1% and was anticipating using the promotion to maybe double that to 2% or very slightly more.

    So the good question is why have a maximum at all (the 5% @Recons.Com gave or the 20% I gave)? To me it is simply not to put too much of your investments in one place because it is difficult to project to the future in assets that typically have long term hold times. To me 5% was too low because that was essentially the current percentage of sales that are .org. So, considering the trends that seem upward, the widespread use of .org, its long term history as a major TLD, I said maybe for me personally an absolute limit is like 20%, not that I am anywhere near that figure and doubt I would find enough names I personally want to go there.

    I like hugely the quantitative way @Recons.Com views the opportunity cost. I had never thought about it this clearly. The idea can, and should, be applied to lots of options, including subsets of .com. It is not just sell through rate (which appears rather sold in .org) but also typical sales prices and renewal costs as well, that need to be considered. Thanks for a great contribution! (y)
    Finally, one point not,I think, covered earlier in the thread, the fraction of .org that is right for any person to hold probably depends on what niches you invest in. For example, in my domain catalog many of the niches that make sense for .org are represented (biotech, environment, family life, clubs, make a difference, medical/health, science, astro/space, writers, music, podcasts, sports, travel, spaces etc.). I have 44 categories, and .org could make sense in about half of them. So it might be right for me personally to hold more .org than someone who invested main in say canna, CBD and loan domain names. Need to get that 1% up! :xf.wink:. I think this may also explain why some people have said they had good experiences selling .org and others have said it has not worked out for them.

    Thank you @Rob Monster for pointing out there could be good reasons to consider .org, and offering a great deal on them. Also thank you for suggesting specific niches - like I had never considered the idea of last names and foundations. What is right for each person may be different, but I think it is true that many of us should at least consider a few more .org.

    Bob
     
    Last edited: Nov 9, 2019 at 3:14 PM
  10. Rob Monster

    Rob Monster CEO, Epik Epik.com Staff PRO Gold Account VIP

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    Your daily reminder that it is a rich man's game:

    https://www.zerohedge.com/economics...much-wealth-middle-and-lower-classes-combined

    Here is the essential chart:

    upload_2019-11-9_17-48-26.png

    The reason why many people are reporting crappy sales is because the middle class is being systematically obliterated. So, your either figure how to sell to rich people, who have all the wealth, or become poor.

    So, long story short, if you are a domainer with non-crap domains, it is high time to figure out how to:

    Sell to rich people.
    Lease to poor people.

    With the wealth you get from the above, use your extra prosperity to lift up more people in whatever way you happen to be uniquely equipped.

    For @Eric Lyon, it is a cool story of helping folks out by making affordable high-tech RV parks that don't suck and are safe to raise families.

    So, my advice, is to figure out how to sell to rich people but then pay if forward. Along the way, if you do come across a genuine hardship case, by all means gift a domain here or there. It comes back.
     
  11. MTB

    MTB Established Member

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    Rob, please add a maybe/not sure option then I can vote! Thanks
     
  12. Compassion

    Compassion Let's do business together. PRO VIP ★★★★★★★★★★

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    .ORG will remain unaffected by mass quantities of new GLTDS. It is one of the big three original extensions, utilized since the 1990s, ... most importantly trust is implied and established. .ORG is internationally recognizable. A few years ago I sold officer in this extension, probably too cheap! ($5k). Someone came really really wanting the name a couple of years later and likely would have paid much more.
     
  13. cabotower

    cabotower Top Member VIP

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  14. matj

    matj DNBX.com Blue Account VIP

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    Picked up the following dictionary word .org in GD closeouts:

    Threaten(.)org
     
  15. Recons.Com

    Recons.Com Top Member VIP

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    Congrats. Just wondering what kind of use you envision for it?
     
  16. matj

    matj DNBX.com Blue Account VIP

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    The first things that came to mind were:
    • Domestic & Family Violence
    • Legal-related matters
    • Workers Rights / Unions
    Its certainly no six figure name, but it does relate to the extension and for $12, its worth the risk imo
     

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