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What causes extension prices to fluctuate at registrars so much?

Labeled as question in Domain Extensions started by rayman617, Jul 2, 2019.

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  1. rayman617

    rayman617 Established Member

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    Do these registrars have time sensitive deals with whichever company owns an extension? For example I was getting .biz 1 year registrations from one registrar for $1.99. and now the priced has jumped to $12.99!
     
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  2. Rob Monster

    Rob Monster CEO, Epik Epik.com Staff PRO Gold Account VIP

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    It is pretty much a function of promos, i.e. sale pricing secured from the registry in order to advance adoption of a certain domain extension. Historically this was not a core strategy for Epik but now it is.

    Good example here:

    https://www.namepros.com/threads/co-0-99-offer-epik-com.1143209/page-3#post-7298079

    We take a loss on that deal, especially with buyers who pay with PayPal, buying one domain at a time. However, we believe in the .CO aftermarket and got behind it.
     

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