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question What am I missing on 4L, 5L and 4N domains?

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What am I missing? I'm a big fan of generic domains that are self explanatory in their name. I would never type in numbers or short letter dot com domains that make no sense to me. I noticed almost all of the ads in media now are using dot com domains that are pertinent to their business/company. And yet these 4, 5 letter and 3, 4 number domains are bringing high $bucks. I don't get it. Thanks
 
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though what you understand may feel like a good investment, others still might put great value to what you don't. it happens
 
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